Men

Stat: Recent study by Slack Workforce Lab highlights the AI gender gap in experimentation

News

Stat: Recent study by Slack Workforce Lab highlights the AI gender gap in experimentation

Gen Z men are 25% more likely to have experimented with artificial intelligence technology compared to women
AI : Technology : Youth
Walmart celebrates Black fathers as superheroes in Father’s Day campaign

News

Walmart celebrates Black fathers as superheroes in Father’s Day campaign

Walmart, in collaboration with culture-first advertising agency Contender, has unveiled the latest ad for its Black and Unlimited initiative.
Retail : Advertising & Branding : Society
Stat: Male daters feel connections faster than women

News

Stat: Male daters feel connections faster than women

Dating platform Match has released its annual Singles in America study, which this year finds that men are feeling more social pressure to find a r...
Society : Health & Wellness : Youth
Stat: Media stereotypes impact men’s mental health

News

Stat: Media stereotypes impact men’s mental health

Stereotypes in media and advertising are having an adverse effect on mental health among young men in the UK.
Stat : Media : New Masculinity
Stat: Men’s anti-pollution skincare set for significant growth

News

Stat: Men’s anti-pollution skincare set for significant growth

According to a new report by Technavio, the men’s skincare market is set to grow by $1 billion (€915 million or 803 million) during 2020-2024.
Society : Skincare : Men
Middle Man Beauty Market

Markets

Middle Man Beauty Market

As the men’s beauty category gains wider acceptance, the category is evolving to target the everyday man who values inclusivity, efficacy and bold...
New Masculinity : Beauty : Skincare
The ASA is clamping down on sexist ads

Big Ideas

The ASA is clamping down on sexist ads

UK – The proposals will strengthen rules that represent activities appropriate for one gender, or those that mock stereotypical gender roles.
Advertising : Media : Culture
Lynx campaign asks what it means to be a man

News

Lynx campaign asks what it means to be a man

Amsterdam – The Google search-driven advert reveals the questions that some men cannot face asking out loud.
Advertising : Beauty : Branding
Made in America

News

Made in America

New York ­– The Ensign is a new e-commerce platform dedicated to American menswear designers.
Menswear : New York : Civic Brands
Taming the Beast

News

Taming the Beast

London – Beast is a new retailer working to change the way men buy beauty.
Beast : Beauty : Brick-and-mortar
Talk about it

News

Talk about it

UK – Men’s Health has launched a campaign to raise awareness about mental health issues.
Men's Health : Mental Health : Silverfish
Male Positivity

Micro Trends

Male Positivity

New cultural initiatives are re-examining masculinity by focusing on mental health, body image and depression.
Re-con Man : Masculinity : Mental Health
Demure design

Big Ideas

Demure design

New York – Interior architects are adapting how they design health club locker rooms in response to Millennial men’s desire for privacy when shower...
Millenial Mindsets : Health Clubs : Interior Architecture
Probably the best

News

Probably the best

Copenhagen – Carlsberg has launched its own line of men’s grooming products made with beer.
Carlsberg Beer Beauty : CP+B Copenhagen : Grooming
Linguistic limitations

Big Ideas

Linguistic limitations

New York – Research into gendered hashtagging shows how linguistic traits follow men and women onto social media.
Twitter : Hashtagging : Gender
Gendered retail

Big Ideas

Gendered retail

US – A new report from Bronto Software reveals that men shop online during the week more than women.
Gendered Shopping : Shopping Habits : Spending Habits
Selfridges launches men's personal shopping service

Big Ideas

Selfridges launches men's personal shopping service

The London department store is revamping its menswear offer, including the introduction of a personal shopping service for men. 
Menswear : Selfridges : Personal Shopper
San Francisco Safari

Micro Trends

San Francisco Safari

Rapid wealth creation in the young and male-dominated technology sector has made San Francisco a testing ground for lifestyle innovations targete...
Men : Affluent : Silicon Valley
City Gym: Manhattan pop-up embraces old-school athletics

News

City Gym: Manhattan pop-up embraces old-school athletics

New York – Todd Snyder’s collaboration with heritage athletic brand Champion has been given a temporary home, a pop-up in Nolita that combines the ...
Re-valourised Sport : Todd Snyder : Heritage Brands
UK adults drink less as young heed health message

Big Ideas

UK adults drink less as young heed health message

UK adults drink less as young heed health message
Britain : Adults : Youth
Dads army: What to give the modern father

News

Dads army: What to give the modern father

Pity the Dads 2.0. The poor loves are spinning so many plates – jobs, kids, households, getting tattoos and buying organic yoghurts – that they hav...
Clothing : Apparel : Gift
Action man: Holiday is an adventure for Amortals

News

Action man: Holiday is an adventure for Amortals

LS:N Global’s typical Amortal, a member of our active tribe of Boomer men, has spent 2013 launching a business, pursuing passion projects and keepi...
Amortal : Boomers : Men
Divorce rises among over-60s in England and Wales

Big Ideas

Divorce rises among over-60s in England and Wales

Divorce rises among over-60s in England and Wales
England : Wales : Divorce
Clean and simple: A grooming range for Re-con Man

News

Clean and simple: A grooming range for Re-con Man

Barto, Pennsylvania – Crux Supply Co knows that men don’t want to spend a long time searching for grooming products. They want understated simplici...
Branding : Masculine : No-Bollocks Boutique
Amortals

Communities

Amortals

As they approach, or even sail past the traditional age for retirement, some Boomer and Generation Jones men are refusing to slow down. I...
Bleisure : Catherine Mayer : Anti-Aging
Loading...
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more