Youth

Imoo launches new Z7 sports watch phone for kids

News

Imoo launches new Z7 sports watch phone for kids

Imoo, the pioneering brand in kids’ smartwatch technology, has introduced its new flagship sports watch phone, the Z7, in the UK and Germany.
Technology : Gen Alpha Consumers : Wearable
Mattel’s first blind Barbie doll takes a positive step forward

News

Mattel’s first blind Barbie doll takes a positive step forward

Mattel is taking a significant step towards inclusivity with the launch of its first blind Barbie doll.
Inclusivity : Youth : Toys
Gen Z in Singapore

Behaviours

Gen Z in Singapore

Singaporean Gen Z are facing burnout, driven by economic pressures and climate change anxiety, but beware of their national pride and willingness t...
Singapore : Emerging Youth : Gen Z
Stat: Gen Z and Millennials drive demand for dumb technology

News

Stat: Gen Z and Millennials drive demand for dumb technology

A new Morning Consult survey has revealed that 28% of Gen Z adults and 26% of Millennials are interested in ‘dumb phones’ – basic devices without a...
Youth : Technology : Society
Stat: YouTube launches new report on changing behaviours in fandom

News

Stat: YouTube launches new report on changing behaviours in fandom

A new study conducted by the YouTube Culture & Trends team analyses how the nature of fandom has been redefined.
Popculture : Media : Youth
Morrama launches mindful AI tools to support children’s mental health

News

Morrama launches mindful AI tools to support children’s mental health

Design consultancy Morrama has introduced a set of innovative AI tool concepts aimed at supporting children aged six or older to manage emotions, e...
AI : Technology : Youth
Stat: Korean cultural wave set to double global spending by 2030

News

Stat: Korean cultural wave set to double global spending by 2030

Global spending on South Korean cultural products is projected to nearly double, reaching £109.7bn ($143bn, €130.8bn) by 2030, according to a study...
Culture : Shopping : Youth
Mattel to make 90% of its games colour blind-accessible by 2025

News

Mattel to make 90% of its games colour blind-accessible by 2025

Toy giant Mattel is set to make 80% of its global game portfolio colour blind-accessible by the end of 2024, and 90% by 2025.
Gaming : Youth : Accesibility
Gen Z in Australia

Behaviours

Gen Z in Australia

Amid fractious global politics, national housing shortages and looming recession, Australia’s youth are connecting via grassroots activism and new ...
Australia : Gen Z : Loneliness
Stat: Usage of GLP-1 weight loss medications among young women increases

News

Stat: Usage of GLP-1 weight loss medications among young women increases

A shift in obesity treatments, particularly among teenagers, is taking place, with medications such as Wegovy, Zepbound, Ozempic and Mounjaro&...
Youth : Health & Wellness : Society
Eton College bans smartphones in school for new students

News

Eton College bans smartphones in school for new students

British private school Eton College has announced a new policy banning incoming pupils from bringing smartphones to school from September.
Technology : Youth : Pop-culture & Media
Stat: Cultivated meat divides US political spectrum

News

Stat: Cultivated meat divides US political spectrum

A Morning Consult survey of 2,201 adults reveals distinct political differences in the perception of cultivated meat in the US.
Youth : Food & Drink : Society
Toys R Us and Native Foreign use AI to bring the toy brand’s origin story to life

News

Toys R Us and Native Foreign use AI to bring the toy brand’s origin story to life

Toys R Us Studios, the global toy brand’s entertainment production arm, has partnered with creative agency Native Foreign to create the first ever ...
Technology : Advertising & Branding : Youth
Foresight Friday: Gabriela Białkowska, creative foresight analyst

News

Foresight Friday: Gabriela Białkowska, creative foresight analyst

Every Friday, the Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. Here, creat...
Youth : Pop-culture & Media : Society
Stat: US women disillusioned with dating apps

News

Stat: US women disillusioned with dating apps

A new study by Morning Consult released in June 2024 highlights growing dissatisfaction among American women with online dating platforms.
Youth : Pop-culture & Media : Society
Jordan unveils cultural hub for Parisian youth for the Olympics

News

Jordan unveils cultural hub for Parisian youth for the Olympics

Youssouf Fofana, founder of Maison Château Rouge and United Youth International, is taking on the role of Jordan Brand’s creative director for the ...
Retail : Sports & Leisure : Youth
Stat: Young Americans are prioritising fun and travel over financial stability this summer

News

Stat: Young Americans are prioritising fun and travel over financial stability this summer

A new study by Credit Karma, conducted by Qualtrics, has revealed that Gen Z and Millennial consumers in the US plan to prioritise travel over fina...
Travel : Youth : Finance
Stat: Recent study by Slack Workforce Lab highlights the AI gender gap in experimentation

News

Stat: Recent study by Slack Workforce Lab highlights the AI gender gap in experimentation

Gen Z men are 25% more likely to have experimented with artificial intelligence technology compared to women
AI : Technology : Youth
Teens, Tech and Tapping Out

Markets

Teens, Tech and Tapping Out

The unprecedented teen mental health crisis, coupled with the toxic and addictive nature of social media, may be inspiring a grassroots movement of...
Technology : Identities : Youth
The city of Tokyo to launch a dating app to combat loneliness

News

The city of Tokyo to launch a dating app to combat loneliness

Tokyo City Hall is addressing Japan’s growing loneliness epidemic and falling marriage rates with the Futari Story initiative.
Youth : Health & Wellness : Society
Stat: Generative AI yet to be a daily habit for teens and young adults

News

Stat: Generative AI yet to be a daily habit for teens and young adults

New research reveals that while young Americans are beginning to explore generative AI, its integration into daily life remains limited. 
Youth : Technology : Society
Fluz rebrands to empower a new generation of savvy spenders

News

Fluz rebrands to empower a new generation of savvy spenders

Creative agency and digital studio Koto has unveiled a maximalist rebranding for collaborative earning app Fluz.
Finance : Advertising & Branding : Youth
Hong Kong Ballet’s 45th-anniversary transforms ballet for the masses

News

Hong Kong Ballet’s 45th-anniversary transforms ballet for the masses

Hong Kong Ballet is celebrating its 45th anniversary with an innovative campaign by Design Army and Dean Alexander Productions.
Advertising & Branding : Youth : Sport & Leisure
Saatchi & Saatchi launches Voting is Hot AF campaign to inspire young voters

News

Saatchi & Saatchi launches Voting is Hot AF campaign to inspire young voters

Saatchi & Saatchi has unveiled its latest creative initiative Voting is Hot AF, aimed at motivating young people to participate in the upc...
Design : Advertising & Branding : Youth
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