Behaviours

Everything you need to face your future consumer with confidence, including the latest market reports, ethnographic research and expert interviews.

Key themes at Cosmoprof
Discover the most forward-thinking launches at this year’s Cosmoprof Worldwide Bologna.

High-end CBD
A CBD luxury makeover, with gourmet dining, sophisticated branding and high-end retail spaces.

Can luxury be non-binary?
The founder of L’Insane on gender-fluidity and why the physical store isn’t dead.
Four Key Themes from Milan Design Week 2019 Big Ideas

Four Key Themes from Milan Design Week 2019:

At this year's Milan Salone del Mobile Internazionale, designers recognised that societies' physical and...
Sustainability : Milan Salone : Technology
Home Cleaning Market Markets

Home Cleaning Market:

With the rise of glossy domestic influencers and design-led, eco-friendly start-ups, the mindful act of...
Cleaning : Health : Wellness
Science-led surrounds will enhance tomorrow’s productivity Opinion

Science-led surrounds will enhance tomorrow’s productivity:

When it comes to the future workplace, architects shouldn’t be thinking about stationary design but dynamic...
Workplace : Architecture : Design
Beauty has a responsibility to cater for men of colour Big Ideas

Beauty has a responsibility to cater for men of colour:

Blake Rascoe and Patrick Boateng, co-founders of skincare brand Ceylon, explain beauty’s representation...
Beauty : New Masculinity : Skincare
No more novelties – it’s time for fintech to innovate Opinion

No more novelties – it’s time for fintech to innovate:

If fintech wants to meet consumers’ aspirations it needs to create new products not just novelty apps rooted...
FinTech : Finance : Banking Apps
Why retailers need to rewrite data collection Big Ideas

Why retailers need to rewrite data collection:

Fresh from Retail Week Live 2019, the title’s executive editor George MacDonald urges retailers to rethink...
Retail : Data : Customer Experience
Retraining Sleep Market Markets

Retraining Sleep Market:

With technology affecting our ability to sleep soundly, consumers are turning to new tools to help them...
Health : Beauty : Wellness
Back to basics: the future of luxury retreats Big Ideas

Back to basics: the future of luxury retreats:

Dervla Louli Musgrave, founder of luxury booking portal Compare Retreats, on the desire for solo travel,...
Wellness : Travel : Luxury
Will DINKs become a priority for truly sustainable brands? Big Ideas

Will DINKs become a priority for truly sustainable brands?:

Through the lens of a fictional future scenario, we explore how technology is driving behavioural shifts...
Advertising : Future Family : Sustainability
Physical retail is the key to conscious consumption Big Ideas

Physical retail is the key to conscious consumption:

Slow retail expert Rebekah Matheny on how physical stores need to nurture consumer relationships to create a...
Retail . : Sustainability : Retail
How choreography could shape the future of coding Big Ideas

How choreography could shape the future of coding:

Alvin Arthur, creator of Body.processing, explains how movement is creating a new, more inclusive language...
Technology : Branding : Programmable Realities
Will biochips revolutionise finance and data-sharing? Big Ideas

Will biochips revolutionise finance and data-sharing?:

Skin-embedded microchips will transform how we share data, gain access to spaces, travel and even protect...
Finance : Technology : Workplace
It’s time for tech to bridge families’ digital divisions Opinion

It’s time for tech to bridge families’ digital divisions:

Technology designers must create experiences that encourage future families to re-engage, converse and bond...
Technology : Youth : Future Family
How augmented reality will democratise stress therapy Big Ideas

How augmented reality will democratise stress therapy:

Sarah Hill, CEO of StoryUP Studios, explains why mindfulness should be visually led, and why the future of...
Wellness : Health : Technology
Luxury CBD Market Markets

Luxury CBD Market:

CBD is being elevated from an eccentric supplement to a covetable, high-end product through gourmet dining,...
Luxury : Retail : Wellness
The unmissable products from Cosmoprof 2019 Big Ideas

The unmissable products from Cosmoprof 2019:

From cosmetic contact lenses that encourage self-expression to sustainable sun cream that delivers on...
Beauty : Health : Wellness
Lyne Zein on luxury for the gender-fluid consumer Big Ideas

Lyne Zein on luxury for the gender-fluid consumer:

The founder and creative director of Paris-based, non-binary store L’Insane on the future luxury consumer,...
Luxury : Youth : Retail
Mixed reality will reinforce retail’s human touch Opinion

Mixed reality will reinforce retail’s human touch:

UNIT9’s Maciej Zasada on why shoppers’ physical connection to real products, combined with an augmented...
Retail : Technology : Customer Experience
How PY1 heralds the future of mixed reality leisure Big Ideas

How PY1 heralds the future of mixed reality leisure:

Jean Guibert, director of creation at Lune Rouge Entertainment, on the multifunctional, immersive leisure...
Leisure : Entertainment : Culture
Banking the Unbanked Markets

Banking the Unbanked:

With about 2bn unbanked people worldwide, there is an opportunity and a need for brands to use advances in...
FinTech : Digital : Banking
Load More