Everything you need to face your future consumer with confidence, including the latest market reports, ethnographic research and expert interviews.
The latest industry news that signals a change in consumer behaviour and brand strategy
Italy – The Cammini e Percorsi (Paths and Tracks) programme will donate disused castles and villas to brands...
UK – Natural ingredients and UV protection are on the rise, according to Mintel.
San Francisco – Researchers are pioneering one-shot imitation learning at the Elon Musk-backed foundation.
US – Some 93% of Americans suspect images they view online have been edited, according to a survey...
Global – Several new studies show how digital video and live streaming are gaining in popularity with consumers.
Global – The entertainment brand aims to help advertisers engage with its audiences.
US – The presidential stance on immigration has led to a reluctance to spend among Hispanic consumers.
Georgia – The project, Wine Tea, was recently named
the winner of the state programme Startup Georgia.
Global – Yahoo has announced the creation of its Neurodiversity Employee Resource Group (ERG).
London – Showroom staff at Made are using the system to assist online shoppers in real time.
Seattle – The e-commerce giant is demonstrating its commitment to philanthropic endeavours.
Global – Contrary to popular belief, consumers are actively engaging with subscription emails from brands,...
Global – Spirit AI has developed virtual entities that confront troublemakers in real time during gameplay.
San Francisco – Machine learning and artificial intelligence will be at the forefront of the new initiative.
UK – A report from Radiocentre shows this is also re-energising audio advertising.
US – The initiative endorses firms that provide good working conditions, treat staff with respect and...
South Africa – The card enables developers to fully customise their bank account.
US – Researchers from the university have created a system that enables robots to learn from each other with...
Hamburg – The research, released by Greenpeace,
says that we are caught in a ‘global virus of...
Global – Affluent consumers in developing countries are more optimistic than those in developed nations,...