Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: Consumers are willing to pay more for brands they trust

More than two-thirds of consumers in the US, the UK and Australia are willing to pay an average of 25% more for their favourite brands, according t...

News

Stat: Construction workers outpace financiers in crypto ownership

Cryptocurrency is gaining surprising traction in sectors beyond Silicon Valley and Wall Street. According to the 2025 State of Crypto Holders Repor...

Stat : Stats : Cryptocurrency

News

Stat: Personalisation, pop-culture and social media are reshaping travel

Personalised recommendations and digital inspiration are reshaping travel, according to Data Axle’s 2025 survey of 1,000 US consumers. As the sprin...

Travel & Hospitality : Stats : Stat

News

Stat: Consumers sacrifice dining and takeout amid inflation

Amid growing economic uncertainty and inflation concerns, consumers in the US and UK are scaling back on discretionary spending, with 63% cutting b...

Stat : Stats : Spending

News

Stat: UK gym market hits record as Gen Z fuel sign-ups

The UK gym market reached a record valuation of £5.7bn ($7.6bn, €6.6bn) in 2024, up 8.8% year on year, according to UKactive’s latest report.

Sports : Health : Wellness

News

Stat: AI news fails to win over US audiences

Despite growing industry interest in AI-generated journalism, a new poll from Poynter and the University of Minnesota reveals widespread public sce...

Technology : Media : AI

News

Stat: Coachella’s payment plan reflects cultural repricing

This year, around 60% of general admission ticket buyers at Coachella used the festival’s payment plan, which requires just £37.78 ($49.99, €43.94)...

Pop Culture & Media : Finance : US Market

News

Stat: Curation and vintage resale influence audiences to shop circular fashion

New data from luxury resale platform The RealReal reveals a growing appetite for second-hand fashion that blends environmental intent with elevated...

Fashion : Sustainability : Retail

News

Stat: Convenient online shopping lacks excitement and discovery

While online shopping offers ease, most consumers say it lacks excitement, according to a global survey by Criteo.

Retail : Discovery : E-commerce

News

Stat: Work and financial pressures eclipse culture wars for Gen Z

A new youth poll by the John Smith Centre at Glasgow University reveals that UK Gen Z’s top concerns are economic, not ideological.

Gen Z : Finance : Sustainability

News

Stat: Gen Z and Millennials power health and wellness industry growth

According to recent Bank of America (BofA) data, Gen Z and Millennial consumers are driving a significant surge in wellness spending, helping to in...

Gen Z : Stat : Statistic

News

Stat: Consumers reject corporate storytelling as scepticism and fatigue mount

Consumers are growing increasingly sceptical of corporate storytelling, with 56% believing brands spend too much time talking about their values – ...

Brand Purpose : Citizen Brands : Conran Design Group

News

Stat: HNWIs in China shift towards luxury travel rather than possessions

China’s wealthy elite are increasingly prioritising cultural and immersive luxury experiences over traditional material possessions, according to a...

Stat : Statistic : China

News

Stat: India’s digital media surpasses tv for the first time

Indians spent a staggering 1.1 trillion hours on their smartphones in 2024, averaging five hours daily.

India : 5G : Statistic

News

Stat: Indian government is investing in new tourism infrastructure

The government in India has earmarked almost £366m ($474m, €440m) to develop 116 new tourist destinations.

Travel : Hospitality : Stat

News

Stat: March Madness ad sales for women’s basketball tournament surge

Landing an advertising spot during the Women’s March Madness basketball tournament is more competitive than ever.

Sports & Leisure : Advertising & Branding : Finance

News

Stat: Misogyny on social media is driving Gen Z women offline

Misogyny on social media is taking a toll on Gen Z, with 37% of young people in the UK saying exposure to harmful content has negatively affected t...

Pop-culture & Media : Society : Health & Wellness

News

Stat: Uganda targets £4bn tourism revenue by 2028

Uganda aims to boost its tourism sector, setting a goal of attracting 3.5m visitors annually by 2028, generating some £4bn ($5.2bn, €4.8bn) in reve...

Finance : Travel & Hospitality : Society

News

Stat: Women increasingly turn to Reddit for health support

Women’s health conversations on Reddit are rising fast, according to a new study by Weber Shandwick Collective’s Women’s Health Center of Excellence.

Health & Wellness : Society : Pop-culture & Media

News

Stat: Gen Alpha emerges as a power player in household spending

A new study of 2,300 children aged 9–13 published by Razorfish reveals the rising influence of Gen Alpha in household purchasing decisions.

Youth : Society : Stat

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