Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: TikTok leads global in-app earnings with record-breaking revenue

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Stat: TikTok leads global in-app earnings with record-breaking revenue

Despite facing regulatory challenges in several countries, TikTok emerged as the top-earning app globally.

Technology : Pop-culture & Media : Society

Stat: Eating forage fish could reduce deaths and mitigate climate change

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Stat: Eating forage fish could reduce deaths and mitigate climate change

A recent study using data from more than 130 countries published in BMJ Global Health has found that changing from red meat to forage fish such as...

Sustainability : Food & Drink : Society

Stat: Survey finds that Millennials lead astrology interest

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Stat: Survey finds that Millennials lead astrology interest

A survey conducted by the Harris Poll sheds light on astrology’s popularity among different generations in the US.

Astrology : Society : Millennials

Stat: American teenagers are spending more on beauty than ever

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Stat: American teenagers are spending more on beauty than ever

Piper Sandler Companies has released the findings of its 47th biannual Taking Stock With Teens survey, conducted in partnership with non-profit stu...

Youth : Beauty : Retail

Stat: Extreme tourism market set to soar in coming years

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Stat: Extreme tourism market set to soar in coming years

A new report by Allied Market Research forecasts a remarkable surge in the extreme tourism market, projecting it to soar to £72.96bn ($91bn, €85.28...

Travel : Hospitality : Tourism

Stat: Gen Z are exercising less than their elders did at the same age

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Stat: Gen Z are exercising less than their elders did at the same age

Asics Corp’s latest Global State of Mind Study underlines the enduring connection between physical activity and mental health.

Health : Wellness : Fitness

Stat: UK ethical shopping surges despite cost of living crisis

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Stat: UK ethical shopping surges despite cost of living crisis

Despite the UK facing its sharpest increase in living costs in four decades, ethical shopping continues to rise, reflecting consumers’ concerns for...

Sustainability : Food & Drink : Society

Stat: Young Americans are working a second job to reach home ownership

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Stat: Young Americans are working a second job to reach home ownership

Amid soaring housing costs, a Redfin-commissioned survey released in March 2024 reveals a significant shift among young Americans towards either wo...

Finance : Workplace : Youth

Stat: Wealth inequality in India surpasses British colonial era levels amid billionaire boom

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Stat: Wealth inequality in India surpasses British colonial era levels amid billionaire boom

A March 2024 study from the World Inequality Lab has unveiled a worrying reality behind India's billionaire surge.

Luxury : Finance : Society

Stat: Gen Z are embracing AI in their dating lives

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Stat: Gen Z are embracing AI in their dating lives

More than three-quarters of Millennials and 81% of Gen Z would use an AI bot to help them flirt on a dating app, according to a report by Cosmopoli...

Youth : Pop-culture & Media : Technology

Stat: Flirtini survey reveals astrology’s influence on dating

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Stat: Flirtini survey reveals astrology’s influence on dating

US dating app Flirtini’s latest survey of 2,000 of its adult users reveals the influence of astrology on modern-day dating.

Youth : Health & Wellness : Society

Stat: Easter eggs soar in price

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Stat: Easter eggs soar in price

Easter eggs are getting more and more expensive. According to the UK's Which? food price inflation tracker, in 2023, a Maltesers Truffles Luxury Ea...

Retail : Food & Drink : Finance

Stat: Ultra-wealthy donations to philanthropic causes reached £150.7bn in 2022

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Stat: Ultra-wealthy donations to philanthropic causes reached £150.7bn in 2022

A new report from Altrata reveals that the ultra-wealthy gave a total of £150.7bn ($190bn, €176bn) to philanthropic causes in 2022, almost 25% more...

Luxury : Finance : Society

Stat: UK holidaymakers embrace staycations amid climate concerns

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Stat: UK holidaymakers embrace staycations amid climate concerns

New research from market intelligence agency Mintel reveals that 56% of UK holidaymakers are prioritising staycations over trips abroad due to clim...

Finance : Travel & Hospitality : Sustainability

Stat: Skiing regions set to see a severe drop in snow days by 2100

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Stat: Skiing regions set to see a severe drop in snow days by 2100

Across the globe, 20% of skiing areas could lose 50–100% of their snow cover days and 13% face losing all annual snow cover by 2071–2100, according...

Sustainability : Travel & Hospitality : Society

Stat: Gen Z women in the US are increasingly identifying as LGBTQ+

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Stat: Gen Z women in the US are increasingly identifying as LGBTQ+

The percentage of lesbian, gay, bisexual, transgender and queer (LGBTQ+) adults in the US has reached a record high, according to a Gallup survey o...

Youth : Identity : Society

Stat: US parents stretch finances to support their adult children

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Stat: US parents stretch finances to support their adult children

A recent survey reveals that nearly half of US parents are supporting their adult children financially.

Finance : Youth : Society

Stat: Young Americans crave originality in streaming content

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Stat: Young Americans crave originality in streaming content

A recent survey by streaming platform Tubi reveals a significant shift in the preferences of young American viewers.

Youth : Pop-culture & Media : Society

Stat: Gen Z want employers to help them build personal brands

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Stat: Gen Z want employers to help them build personal brands

Growing up consuming a steady stream of influencer content, Gen Z feel compelled to develop personal brands and want their employers to help facili...

Identity : Workplace : Society

Stat: Instagram and TikTok are now Gen Z’s preferred search engines

News

Stat: Instagram and TikTok are now Gen Z’s preferred search engines

Gen Z are increasingly using social media platforms as tools for search, according to a new study by marketing technology vendor SOCi published in ...

Media : Entertainment : Youth

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