Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

SPF Skincare
Future-proofing skin through hybrid products that combine sun protection with skincare benefits

Digital Workplace
A future of virtual water-cooler moments CGI networking and digital client dinners

Situational Skincare
Routinely co-founder Charlotte Van Loock is using data to tailor and adapt skincare routines
How to target next-generation leisure seekers Big Ideas

How to target next-generation leisure seekers:

Jade Akintola, founder of ITA Leisure, is elevating the outdoor goods market with a brand that lies...
Travel : Tourism : Leisure
Five global experts share what’s next for luxury Big Ideas

Five global experts share what’s next for luxury:

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer...
Luxury : Sustainability : Travel & Hospitality
It’s time for sustainability to get spiritual Big Ideas

It’s time for sustainability to get spiritual:

CogDis is an ethical consultancy with spirituality and imperfection at its core. Here’s how its founders are...
Sustainability : Fashion : Youth
SPF’s Skintellectual future Big Ideas

SPF’s Skintellectual future:

Brands are pioneering new methods to future-proof skin through hybrid products that combine sun protection...
Beauty : Skincare : Suncare
The audio-first future of Muslim social media Big Ideas

The audio-first future of Muslim social media:

A spokesperson for social media platform Sango, explains how audio-based engagement is fostering community...
Media : Social Media : Technology
The patriotic future of Chinese travel Big Ideas

The patriotic future of Chinese travel:

Closed to tourists until 2022, domestic travel is an important engine of growth for China, where travellers...
Travel : China : Tourism
Galaxy’s live-stream app animates fashion resale Big Ideas

Galaxy’s live-stream app animates fashion resale:

Danny Quick, co-founder of retail app Galaxy, explains why live video selling will foster a community-led...
Retail : Fashion : Sustainability
Vibrant branding is elevating global cuisine Big Ideas

Vibrant branding is elevating global cuisine:

Using bold visual language, a new wave of food brands are challenging outdated notions to position Asian...
Food : Drink : Branding
Five immersive workspaces of the future Big Ideas

Five immersive workspaces of the future:

As remote working becomes the norm, discover the platforms pointing to a future of virtual water-cooler...
Workplace : Technology : Media
How tech will shape a future of situational skincare Big Ideas

How tech will shape a future of situational skincare:

Taking cues from fitness and health apps, Routinely co-founder Charlotte Van Loock is using data to tailor...
Beauty : Technology : Health And Wellness
Five future paths for luxury collaborations Big Ideas

Five future paths for luxury collaborations:

Historical rivalries are being put aside as luxury firms embrace the benefits of working together, from...
Luxury : Sustainability : Fashion
The Gen Z messaging apps of tomorrow Big Ideas

The Gen Z messaging apps of tomorrow:

Forget Snapchat and WhatsApp. Today’s youth are taking it upon themselves to create fluid social apps that...
Youth : Media : Gen Z
For brands, Pride must be a long-term strategy Big Ideas

For brands, Pride must be a long-term strategy:

With a mission to democratise LGBT+ media, Tag Warner, CEO of Gay Times, discusses how brands can navigate...
Youth : Identity : Media
How resell culture will define Gen Z banking Big Ideas

How resell culture will define Gen Z banking:

Geri Cupi, CEO and founder of fintech disruptor Twig, discusses how the circular economy will transform...
Finance : Gen Z : Retail
The future of luxury lies in escapism Big Ideas

The future of luxury lies in escapism:

Author and analyst Erwan Rambourg is positively bullish about what lies ahead for the sector, sharing...
Luxury : Travel : Health & Wellness
Fashion rental’s future is locally peer-to-peer Big Ideas

Fashion rental’s future is locally peer-to-peer:

Jen Charon, co-founder of Loanhood, explains why local communities and peer-to-peer interactions will drive...
Fashion : Retail : Sustainability
Why post-pandemic travel needs a loyalty upgrade Big Ideas

Why post-pandemic travel needs a loyalty upgrade:

The travel industry has been reset. With a post-vaccine boom on the horizon, it’s time for travel and...
Travel : Hospitality : Tourism
Why brandsplaining is retail’s new battleground Big Ideas

Why brandsplaining is retail’s new battleground:

Brands continue to market to women using sneaky sexism and corporate feminism tactics, say Jane Cunningham...
Advertising : Retail : Society
The brands making the dairy aisle more sustainable Big Ideas

The brands making the dairy aisle more sustainable:

Demand for dairy alternatives is here to stay. As consumers seek balance between sustainability, health and...
Plant-based : Sustainability : Non-dairy
The rise of retail’s third-space storefronts Big Ideas

The rise of retail’s third-space storefronts:

Brands are commodifying outdoor space to create retail destinations that blend into the urban fabric while...
Retail : Architecture : Design
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