Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

Future Homes 2050
Our homes in 2050 will be conscious and community-oriented due to ongoing environment and social stressors

Metaverse markets
Retailers are using the metaverse for brand education and alternative investments

Adventurous Apparel
Brands are reviving apparel and equipment with energetic palettes for modern adventurers
Why the future of beauty requires cleaner water Big Ideas

Why the future of beauty requires cleaner water:

Ryan Babenzein and Arjan Singh founders of Jolie Skin Co, on why the beauty industry is missing a step when...
Beauty : Wellness : Health
Five future home scenarios for 2050 Big Ideas

Five future home scenarios for 2050:

As the climate crisis escalates, our population ages, and the way we live is reshaped by new technologies...
Society : Sustainability : Health And Wellness
How STH BNK is nurturing retail’s Eco-venient future Big Ideas

How STH BNK is nurturing retail’s Eco-venient future:

It’s time for landlords to embrace experimentation, flexibility and transparency, says David Monaghan,...
Retail : Sustainability : Health & Wellness
The airports bringing humanity back into travel Big Ideas

The airports bringing humanity back into travel:

As the travel sector re-invents itself, airports are doing the same. From Kansas to Mexico, these are the...
Travel : Retail : Airports
How new-generation indigenous restaurants are decolonising cuisine Big Ideas

How new-generation indigenous restaurants are decolonising cuisine:

Restaurants are blending ancestry with innovation, re-asserting cultural heritage and place of indigeneity...
Food : Travel & Hospitality : Drink
How fashion NFTs can spark eco-action Big Ideas

How fashion NFTs can spark eco-action:

Brad Morris, founder of digital fashion house MYAMI, shares how NFTs can be used as virtual tools for...
Fashion : Metaverse : Climate
Five ways retail can maximise the metaverse Big Ideas

Five ways retail can maximise the metaverse:

The buzz around virtual worlds isn’t waning. For retailers, it’s providing space for novel marketing, brand...
Retail : Media And Entertainment : Technology
Gen Z are shaking up the elitist art world Big Ideas

Gen Z are shaking up the elitist art world:

The art world is on the cusp of major change. Here’s how Paul Hill, the 22-year-old founder of Strada, is...
Youth : Luxury : Art
How material science is transforming beauty ingredients Big Ideas

How material science is transforming beauty ingredients:

Lauren Bowker, designer and founder of The Unseen, perceives beauty as a material that sits in between our...
Beauty : Materials : Technology
Burning Man’s experiment to climate-proof future living Big Ideas

Burning Man’s experiment to climate-proof future living:

Zac Cirivello, operations manager at Burning Man’s new permanent city, describes his hopes for the project...
Festival : Regenerative Building : Community
Five brands elevating the outdoor leisure market Big Ideas

Five brands elevating the outdoor leisure market:

As outdoor activities become more than just an occasional pastime, brands are reviving apparel and equipment...
Travel : Leisure : Fashion
IAM 2021: The future of community is inter-citizenship Big Ideas

IAM 2021: The future of community is inter-citizenship:

Solutions were not enough at this year’s IAM Weekend, as thinkers gathered to imagine better internet(s),...
Digital : Technology : Media
Unpacking luxury’s NFT and metaverse opportunity Big Ideas

Unpacking luxury’s NFT and metaverse opportunity:

Daniella Loftus, a member of Red DAO, describes how non-fungible tokens (NFTs) and digital goods can open...
Luxury : Technology : NFTs
Web Summit 2021: the future of tech is post-purpose Big Ideas

Web Summit 2021: the future of tech is post-purpose:

We’ve just lived through our most online period in history. Here’s what Web Summit predicts will come next,...
Technology : Media : Digital
What will 2022 hold for travel? Big Ideas

What will 2022 hold for travel?:

From the return of China’s tourism economy to decarbonising the industry, experts made key predictions for...
Travel : Hospitality : Sustainability
Why desert skincare is the next beauty frontier Big Ideas

Why desert skincare is the next beauty frontier:

As shifting climatic conditions transform our skin, brands are developing products that utilise desert...
Beauty : Wellness : Ingredients
Dutch Design Week 2021: envisaging a better world Big Ideas

Dutch Design Week 2021: envisaging a better world:

This year’s Dutch Design Week reveals components to construct a better society, from preventative care...
Design : Sustainability : Society
The destinations living our slow tourism future Big Ideas

The destinations living our slow tourism future:

Decelerated tourism is rapidly becoming a reality, as destinations adjust their travel marketing and take...
Travel : Hospitality : Sustainability
Situ Live’s storytelling is augmenting physical retail Big Ideas

Situ Live’s storytelling is augmenting physical retail:

Situ Live’s playhouse is a home-like space where technology, gadgets and exercise equipment are brought to...
Retail : Technology : Customer Experience
How alcohol brands can look out for men’s wellbeing Big Ideas

How alcohol brands can look out for men’s wellbeing:

As the definition of nutrition broadens to include mental wellbeing, men are seeking more nuanced support...
Food : Drink : Health & Wellness
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