Festival

Coachella Fatigue

Viewpoints

Coachella Fatigue

Market saturation, solo tours and an audience craving community over selfies have turned the hottest music festival lukewarm, says cultural insight...

Coachella : Festival : Entertainment

AI-generated artworks transform music marketing

News

AI-generated artworks transform music marketing

Jardim Sonoro, one of Europe’s leading electronic music festivals, is getting an artistic rebranding courtesy of AI.

Media And Entertainment : Technology : Advertising & Branding

A youth festival for post-Covid connections

News

A youth festival for post-Covid connections

Tour de Moon is a festival aimed at 18–25-year-olds offering a space of expression and exchange to one of the age groups hit hardest by the pandemic.

Youth : Media & Entertainment : Wellness

Coachella welcomes an elite sushi dining experience

News

Coachella welcomes an elite sushi dining experience

The festival is expanding its offering to introduce a discreet sushi speakeasy that is only available to elite customers.

Food & Drink : Entertainment : Travel & Hospitality

A UK festival for LGBTQ+ music and learning

News

A UK festival for LGBTQ+ music and learning

Taking place in a woodland just outside of London, Flesh is the UK’s first LGBTQ+ electronic music and camping festival.

Entertainment : Music : Travel And Hospitality

Burning Man’s experiment to climate-proof future living

Viewpoints

Burning Man’s experiment to climate-proof future living

Zac Cirivello, operations manager at Burning Man’s new permanent city, describes his hopes for the project and the future of regenerative design.

Festival : Regenerative Building : Community

Travel site Fliggy curates a data-informed music festival

News

Travel site Fliggy curates a data-informed music festival

Alibaba-owned travel platform Fliggy is creating a three-day-long music festival in China’s Shapotou desert. Informed by its extensive consumer dat...

Travel & Hospitality : Media & Entertainment : Youth

Stat: UK music festivals prepare for summer of hedonism

News

Stat: UK music festivals prepare for summer of hedonism

Following the UK government’s announcement on easing Covid-19 lockdown measures in summer 2021, event ticket sellers have seen booking rates soar.

Stat : Entertainment : Music

Micro Trends

Eco Clubs

Eco-anxious clubbers are inspiring venue owners and festivals to consider cleaner, more sustainable practices to protect the environment.

Travel : Sustainability : Leisure

A festival urinal designed to end gender inequality

News

A festival urinal designed to end gender inequality

Co-founders Gina Périer and Alexander Egebjerg have launched the world’s first industrially produced female urinal.

Travel : Convenience : Design

This AR app helps festival-goers find their friends

News

This AR app helps festival-goers find their friends

SEAT’s Lost&Sound app enables people to locate their friends at music festivals using augmented reality.

Leisure : Technology : Festival

Amazon lockers are heading to Coachella

News

Amazon lockers are heading to Coachella

The e-commerce giant will allow festival-goers to order essential items online and pick them up on-site.

Retail : Amazon : Mega-Systems

An audio-wellness festival that wants people to un-mind

News

An audio-wellness festival that wants people to un-mind

Samantha Moyo, the founder of Morning Gloryville, is the brain behind the multi-sensory Soft Landings event.

Health : Wellness : Festival

Minecraft holds a digital music festival

News

Minecraft holds a digital music festival

Internet collective Thwip Gang has brought a digital festival to the video game, attracting 27,000 listeners.

Gaming : Entertainment : Digital

Milan Salone 2017: Lessons for living

News

Milan Salone 2017: Lessons for living

Milan – The inaugural Ikea Festival at Milan Salone Internazionale del Mobile aims to redefine what contemporary living spaces could be.

Milan Salone 2017 : IKEA : Milan Salone

Big Ideas

Playing fields

New York – Tribeca Games has joined forces with Kill Screen to launch the Tribeca Games Festival.

Tribeca Film Festival : Intelligent Gaming : Video Games

Milan Salone 2017 Preview: Modular living

News

Milan Salone 2017 Preview: Modular living

Milan – Ikea will explore the changing functionality of the living room in its Let’s Make Room for Life festival.

Ikea : Let’s Make Room For Life Festival : Milan Salone 2017

Morphing Europe

News

Morphing Europe

UK – The Beautiful Meme and Bong have developed an interactive game that examines the future of Europe.

The Beautiful Meme : V&A : Info-morphing

Micro Trends

Untrade Shows

It began with bloggers at fashion week. Once accessible only to buyers and media, trade shows and industry events are becoming more consumer-facing.

Trade Shows : B2B : Direct To Consumer

Meet your makers

News

Meet your makers

London – Burberry has marked the launch of its first see-now-buy-now collection with a festival of craftsmanship.

Burberry : See Now Buy Now : Festival

News

Sound of space

Brooklyn – The Hubble Cantata is an immersive, space-themed experience that combines live orchestral music and virtual reality.

Hubble Cantata : Tech Market : VR

News

Sweat fest

UK – Lululemon is to hold its own one-day festival dedicated to both physical and mental development.

The Optimised Self : Lululemon : Festival

Festival Market

Markets

Festival Market

Traditional music-focused festivals, dominated by Millennials, are now exploring new formats and content to connect more deeply with consumers.

Conviviality Culture : Festival : Branding

The future is now

News

The future is now

London – The Future Laboratory is to hold a festival exploring how brands and businesses can more effectively harness disruption and manage continu...

The Future Laboratory : Futures Festival : Brand Innovation

Cinema’s call to action

Big Ideas

Cinema’s call to action

Cannes Lions 2015 – SAWA, Richard Curtis and Sir John Hegarty have joined forces to announce the first global cinema advert, highlighting the UN’...

Cannes Lions 2015 : Festival : Cannes

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