Ikea

Ikea launches its first gaming furniture collection

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Ikea launches its first gaming furniture collection

Ikea unveiled its inaugural gaming furniture collection, Brännboll, at Milan Design Week 2024, aimed at the increasingly popular casual gaming market.
Gaming : Home & Family : Design
Dazed and Ikea’s Catalogue!!! zine explores the meaning of home to young creatives

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Dazed and Ikea’s Catalogue!!! zine explores the meaning of home to young creatives

Italy – Dazed magazine and Ikea have partnered to publish Catalogue!!!, a 30-page physical poster zine exploring the intersection of youth culture ...
Design : Pop-culture & Media : Youth
Ikea introduces its first dedicated pet product collection

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Ikea introduces its first dedicated pet product collection

Ikea has unveiled Utsådd, a new pet product collection comprising beds, bowls and toys.
Design : Home And Family : Society
Ikea revolutionises ceramics recycling with Silversida series

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Ikea revolutionises ceramics recycling with Silversida series

Ikea has pioneered a breakthrough in ceramics recycling with its Silversida series, turning internal factory waste into new tableware.
Home : Sustainability : Design
Ikea’s dupe Eureka Spiritsis campaign unveils kitchen luxury

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Ikea’s dupe Eureka Spiritsis campaign unveils kitchen luxury

Ikea, known for affordable furniture and fittings, has taken a luxurious turn with a creative campaign by agency Mother depicting a fictional new b...
Luxury : Advertising : Design
Ikea’s Life is not a Catalogue campaign is keeping it real

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Ikea’s Life is not a Catalogue campaign is keeping it real

Ikea is showing life without a filter in a brutally honest series of commercials that aim to prove that good design can live outside of staged show...
Advertising : Society : Design
Ikea encourages customers to hack its furniture

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Ikea encourages customers to hack its furniture

For years, the independent Reddit community IKEAhacks has been chronicling how the multinational company’s furniture is repurposed by its owners.
Design : Sustainability : Technology
Ikea’s heritage meatball gets an eco-update

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Ikea’s heritage meatball gets an eco-update

Multinational furniture company Ikea’s latest meatball will not be served in its cafeterias, but rather in the gardens of its customers.
Sustainability : Advertising & Branding : Design
Brands unite to uplift London’s next-gen creatives

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Brands unite to uplift London’s next-gen creatives

Ikea and H&M are partnering to launch a meeting place and workplace for designers and makers in London.
Retail : Society : Design
Ikea candles that capture the scent of forest bathing

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Ikea candles that capture the scent of forest bathing

Taking inspiration from the wellbeing benefits of forest bathing, the homeware brand and interior designer are launching a collection of consciousl...
Health And Wellness : Retail : Luxury
IKEA’s discreet air purifier for healthy homes

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IKEA’s discreet air purifier for healthy homes

Homeware brand IKEA is making air purifiers more accessible for a wider range of consumers with its latest addition to its smart home range.
Sustainability : Retail : Technology
A DIY design manual for inclusive homeware

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A DIY design manual for inclusive homeware

Lekker Architects and industrial design studio Lanzavecchia + Wai have created an Ikea-style catalogue of DIY design hacks to make the Swedish comp...
Design : Society : Dementia
Ikea’s virtual rewilding experience for homebodies

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Ikea’s virtual rewilding experience for homebodies

Ikea is running a series of masterclasses, live talks and interactive experiences as part of Dutch Design Week, through a concept dubbed the Virtua...
Health : Wellness : Sustainability
Ikea eyes the second-hand retail market

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Ikea eyes the second-hand retail market

The furniture retailer plots to open its first second-hand store in a shopping centre dedicated to retailers selling re-used, organic or sustainabl...
Retail : Sustainability : Homeware
Ikea’s phygital window display features a CGI influencer

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Ikea’s phygital window display features a CGI influencer

Virtual influencer Imma stars in Ikea’s new phygital Happiness at Home store window display.
Ar : Influencer : Furniture
IKEA’s at-home imagination travel kits

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IKEA’s at-home imagination travel kits

Ikea UAE is encouraging customers to use the home as a form of cultural escape with its ‘vacation in a box’ concept.
Travel And Hospitality : Retail : Covid-19
Space10 experiments with home unrealities

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Space10 experiments with home unrealities

Ikea and Space10 have launched an augmented reality project allowing consumers to experiment with the potential of their home.
Technology : Media And Entertainment : Augmented Reality
Ikea opts for green over blue in its car-free store

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Ikea opts for green over blue in its car-free store

Ikea's new store takes its iconic retail model out of the suburbs and into the centre of Vienna.
Retail : Mobility : Sustainability
Ikea promotes hidden purpose in US campaign

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Ikea promotes hidden purpose in US campaign

Ikea has launched a purpose-driven campaign, Why We Make, to draw attention to many of the company’s lesser-known initiatives.
Sustainability : Advertising : Branding
Ikea and National Geographic want to save our sleep

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Ikea and National Geographic want to save our sleep

The brands have joined forces to position sleep as a new form of endangered species.
Health : Wellness : Sleep
Ikea’s home-brewing kit democratises fermentation

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Ikea’s home-brewing kit democratises fermentation

Beverage maker Læsk is launching a new DIY kombucha brand made exclusively for Ikea and developed by Danish design firm Everland.
Drink : Design : Kombucha
Ikea unveils a range of sustainable solar products​

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Ikea unveils a range of sustainable solar products​

The collection aims to bring sustainable, reliable and affordable light and energy solutions to communities worldwide.
Sustainability : Solar Power : Design
Ikea taps into brainwaves to prevent resale

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Ikea taps into brainwaves to prevent resale

By using brain sensing technology, the retailer can ensure customers are emotionally attracted to its products before making a purchase.
Design : Technology : Art
Ikea’s Lagom Collection encourages upcycling

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Ikea’s Lagom Collection encourages upcycling

Ikea has launched a collection that offers ideas and tips for consumers to upcycle things they already own.
Sustainability : Food : Living
Milan 2019: IKEA and Sonos’ new speakers double as homeware

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Milan 2019: IKEA and Sonos’ new speakers double as homeware

The furniture retailer and the electronics company have partnered to create a pair of hybrid speakers that are designed to blend into the ...
Design : Ikea : Sonos
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