'advertising'

Ridley Scott’s campaign for Hennessy is a visual odyssey

News

Ridley Scott’s campaign for Hennessy is a visual odyssey

The luxury spirits brand has released a cinematic campaign set in seven sci-fi worlds.
Drinks : Film : Flavour
Samsung’s new campaign imagines a tech utopia

News

Samsung’s new campaign imagines a tech utopia

The technology company highlights potential breakthrough technologies in a new global campaign.
Technology : Virtual Reality : Digital
Thought-starter: Is Alibaba much more than a global marketplace?

News

Thought-starter: Is Alibaba much more than a global marketplace?

At Dutch Design Week 2018, designers from Design Academy Eindhoven hosted Geo-Design, an exhibition investigating the growth of Chinese retail mono...
Retail : Alibaba : Digital
Gastronomy Fetish

Micro Trends

Gastronomy Fetish

Just when we thought we couldn’t stomach any more food porn, creative industries are raising their game with a new blend of erotic exploration and ...
Culinary Culture : Sensory : ASMR
Skoda’s optics tricks

News

Skoda’s optics tricks

London – Spot the difference has been given a modern twist with Skoda’s latest ad.
Skoda : The Attention Test : Ais London
Hammering stereotypes: GoldieBlox launches an anti-Barbie action figure

News

Hammering stereotypes: GoldieBlox launches an anti-Barbie action figure

San Francisco – GoldieBlox, the toymaker that aims to encourage girls to go into engineering, has unveiled its first action figure with an advertis...
GoldieBlox : Tiny Tot Feminism : Girls
Prints charming: American Apparel plays with Post-modernism

News

Prints charming: American Apparel plays with Post-modernism

Milan, Los Angeles – High street fashion brand American Apparel has collaborated with Memphis Group co-founder Nathalie du Pasquier to create...
Los Angeles : American Apparel : Memphis Group
Give me shelter: Outdoor ads improve urban life

News

Give me shelter: Outdoor ads improve urban life

France – IBM has launched a series of outdoor advertisements to make city life a little easier.
France : IBM : Outdoor Advertisement
Out of the blue: Chelsea unveils teaser kit ad

News

Out of the blue: Chelsea unveils teaser kit ad

UK – Chelsea FC and Adidas have defied convention by creating an advertisement for the new club kit that does not show it.
Adidas : Blue : Kit
Kidsourcing: McDonald’s engages children in design

News

Kidsourcing: McDonald’s engages children in design

Hong Kong – For the I’m Amazing advertising campaign, children in Hong Kong created designs for the McDonald’s of their dreams, which were eventual...
Ad Campaign : Design : DDB Group Hong Kong
Starbucks refreshes customers via social network

Big Ideas

Starbucks refreshes customers via social network

Starbucks refreshes customers via social network
Starbucks : Social Network : Rewards
Gamified health: hot on the trail of breast cancer

News

Gamified health: hot on the trail of breast cancer

Gamified health: hot on the trail of breast cancer
Apps : Kuala Lumpur : Lifestyle
Disney promotion redefines the princess image

Big Ideas

Disney promotion redefines the princess image

Disney promotion redefines the princess image
Disney : Princess : Girls
Target releases shoppable online rom-com films

Big Ideas

Target releases shoppable online rom-com films

Target releases shoppable online rom-com films
Target : Tv : Video
A1 campaign: Audi shows its latest big idea

News

A1 campaign: Audi shows its latest big idea

A1 campaign: Audi shows its latest big idea
Cars : London : Audi
Le Click: Perrier video puts viewer in charge

News

Le Click: Perrier video puts viewer in charge

Le Click: Perrier video puts viewer in charge
Interactive : Future Of Drinks Brands : Le Club
Step on it: Putting runners through their paces

News

Step on it: Putting runners through their paces

Step on it: Putting runners through their paces
Prohibition Gaming : Gaming : Culture
Road ahead: BMW asks where mobility is going

News

Road ahead: BMW asks where mobility is going

Road ahead: BMW asks where mobility is going
Transparent : Branding : Documentry
H&M uses AR to capture a new virtual reality

Big Ideas

H&M uses AR to capture a new virtual reality

H&M uses AR to capture a new virtual reality
H&M : Augmented Reality : GoldRun
Park life: Talking Tree spreads the green word

News

Park life: Talking Tree spreads the green word

Park life: Talking Tree spreads the green word
Brussels : Happiness Brussels : Eos
Art of inspiration: Debut film is a beauty

News

Art of inspiration: Debut film is a beauty

Art of inspiration: Debut film is a beauty
Heritage : Japan : Show Your Working
Sundae service: Crowdsourcing bears fruit

News

Sundae service: Crowdsourcing bears fruit

Sundae service: Crowdsourcing bears fruit
New Zealand : Auckland : Ice Cream
Tim Hayward : Smart media for food geeks

Viewpoints

Tim Hayward : Smart media for food geeks

Fire & Knives editor Tim Hayward talks about smart media for food geeks.
Food Magazine : Tim Hayward : Magazines
By any other name: Magazine drops contributor bylines

News

By any other name: Magazine drops contributor bylines

By any other name: Magazine drops contributor bylines
Monika : Magazine : Anonymous Writers
Give me a wave: Gesture-controlled television

News

Give me a wave: Gesture-controlled television

Give me a wave: Gesture-controlled television
Gesture-control : Television : Interactive
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