Film

Decolonised Cowboy Core

Micro Trends

Decolonised Cowboy Core

From music to the catwalk and cinema screens, Black and Indigenous artists are finding inspiration in their cowboy heritage like never before, adva...
Pop Culture : Fashion : Media
Stat: Decline in sex and nudity in top films highlights Gen Z’s changing media preferences

News

Stat: Decline in sex and nudity in top films highlights Gen Z’s changing media preferences

The prevalence of sex and nudity in top-grossing American films has declined significantly since 2000, according to new research by film data analy...
Pop Culture : Media : Sexual Wellness
VR horror series The Faceless Lady makes debut on Meta Horizon Worlds

News

VR horror series The Faceless Lady makes debut on Meta Horizon Worlds

Unveiled in April 2024, The Faceless Lady is a ground-breaking stereoscopic 3D VR horror series set to send shivers down viewers’ spines.
VR : Technology : Entertainment
Emerging Youth: Nigeria

Behaviours

Emerging Youth: Nigeria

Scarred by years of social unrest and a cost of living crisis, Nigerian Gen Z are split between hopes of creativity in local music and film and a g...
Youth : Nigeria : Nigeria
Saint Laurent Productions brings the luxury megabrand on the big screen

News

Saint Laurent Productions brings the luxury megabrand on the big screen

The luxury sector is entering cinema with the launch of Saint Laurent Productions, a subsidiary dedicated to producing fully fledged movies.
Luxury : Media & Entertainment : Fashion
Stat: Hollywood’s diversity gains are faltering

News

Stat: Hollywood’s diversity gains are faltering

A recent UCLA Hollywood Diversity Report shows that gains made in recent years in supporting creatives from under-represented backgrounds are falte...
Society : Media & Entertainment : Technology
Good Energy brings climate narratives to cinema

News

Good Energy brings climate narratives to cinema

Non-profit climate consultancy Good Energy is bringing the climate crisis into scripted television and film.
Sustainability : Media & Entertainment : Education
Eddie Bauer’s video series celebrates outdoor identities

News

Eddie Bauer’s video series celebrates outdoor identities

Eddie Bauer, the outdoor clothing company, is expanding its reach through a series of films that explore diverse identities and outdoor exploration...
Fashion : Health & Wellness : Sports & Leisure
Stat: US consumers embrace cinema re-openings

News

Stat: US consumers embrace cinema re-openings

As public locations begin to re-open in America, the recent four-day Memorial Day weekend showed positive signs of recovery for cinemas.
Media : Entertainment : Covid-19
Gen Z audiences are rewriting entertainment

Viewpoints

Gen Z audiences are rewriting entertainment

Aron Levitz, head of Wattpad Studios, explains how the storytelling app is creating an entertainment universe powered by data, fandom and teen crea...
Youth : Media : Entertainment
These customised playlists elevate film streaming

News

These customised playlists elevate film streaming

The feature film Trolls World Tour is using audio playlists in lieu of traditional marketing.
Music : Enetertainment : Film
Mini’s short film challenges the notion of branded content

News

Mini’s short film challenges the notion of branded content

Nimic, a 12-minute film directed by Yorgos Lanthimos, features no cars.
Mobility : Creativity : Film
Generation Z are deconstructing Asian femininity

Viewpoints

Generation Z are deconstructing Asian femininity

Social media has empowered Indian women to take control of their identity, says Atika Malik, chief operating officer at Cheil India. Now brands mus...
Youth : Female Futures : Advertising
Nowness’ Survival Season confronts climate change

News

Nowness’ Survival Season confronts climate change

The online video platform has launched a programme of four films that address climate change with thought-provoking visual narratives.
Sustainability : Society : Advertising
Everyteen TV

Micro Trends

Everyteen TV

Led by an increasingly social mindset, young people are creating hyper-real forms of entertainment in a fight back against highly curated media.
Youth : Entertainment : Media
Gant praises the power of career-switching

News

Gant praises the power of career-switching

The fashion brand has unveiled Flipping the Ladder, a documentary that aims to redefine the purpose of work.
Fashion : Luxury : Society
Ridley Scott’s campaign for Hennessy is a visual odyssey

News

Ridley Scott’s campaign for Hennessy is a visual odyssey

The luxury spirits brand has released a cinematic campaign set in seven sci-fi worlds.
Drinks : Film : Flavour
Pixar creates a storytelling platform for employees

News

Pixar creates a storytelling platform for employees

is an experimental new platform that draws ideas and plot lines from the imaginations of Pixar’s wider workforce.
Media : Entertainment : Film
The Campaign: The Everything by Kenzo

News

The Campaign: The Everything by Kenzo

Luxury campaigns took a dramatic twist in 2018, with cinematic experiences dominating brand communications. In the spring, Tiffany & Co.’s, musical...
Luxury : Advertising : Film
Kenzo launches a 30-minute cinematic campaign

News

Kenzo launches a 30-minute cinematic campaign

The luxury house’s latest campaign, The Everything, is a 30-minute teenage sci-fi film.
Fashion : Advertising : Film
Netflix celebrates the black film community

News

Netflix celebrates the black film community

US – Showcasing its commitment to producing original content by black voices, the streaming platform has produced a video featuring 47 black leads ...
Culture : Film : Media
Thought-starter: Is Hollywood marketing failing women?

News

Thought-starter: Is Hollywood marketing failing women?

As female-led film marketing errs on tokenism, TV campaigns are stepping up to inspire and educate modern audiences.
Female Futures : Hollywood : Film
Supporting romantic equality and the first mobile shopping game show

News

Supporting romantic equality and the first mobile shopping game show

Björn Borg enables same-sex marriage using blockchain, Gravy makes players compete for discounted products, Ikea ditches single-use plastics.
Culture : Gaming : Retail
Fashion Week Men’s 2018: The Standout Collections

Big Ideas

Fashion Week Men’s 2018: The Standout Collections

Fostering positive social change and collaborating with designers beyond the realms of fashion were just two of the standout approaches s...
Fashion : Apparel : Digital
Adulting Ads

Micro Trends

Adulting Ads

Notions of luxury have evolved beyond traditional status symbols, with brands creating new narratives that speak frankly to the emotionally driven ...
Advertising : Luxury : Millennials
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