Video

Stat: Gen Z news consumption is mostly through social media video

News

Stat: Gen Z news consumption is mostly through social media video

In a stark shift from traditional news consumption, a January 2024 Morning Consult study in the US reveals that nearly three in five members of Gen...

Youth : Education : Content

Micro Trends

Audio to Watch

Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...

Music : TikTok : Social Media Platform

Stat: Half of YouTube users prefer commentary from creators to events

News

Stat: Half of YouTube users prefer commentary from creators to events

YouTube’s newly released 2023 Culture and Trends Report has unveiled an intriguing trend among its users.

Media : Entertainment : YouTube

Symbiotic Storytellers

Markets

Symbiotic Storytellers

Harnessing advancements in AI, data and decentralisation, film-makers are creating new relationships of exchange between audiences and creators.

Media : Streaming : Web 3

Local TV Market

Markets

Local TV Market

Around the world, disruptors are launching regional alternatives to streaming giants, telling hyper-local stories to reach small yet highly engaged...

News : Media & Entertainment : Society

Varo diversifies digital banking for the everyman

News

Varo diversifies digital banking for the everyman

Varo is relaunching its digital banking service with a new campaign that aims to communicate its values as an inclusive bank.

Banking : Money : Fintech

The Campaign: Tony’s Chocolonely’s Happy Activism

News

The Campaign: Tony’s Chocolonely’s Happy Activism

In September, chocolate brand Tony’s Chocolonely showed how brand campaigns can draw attention to the exploitation of people in the cocoa industry ...

Advertising : Food : Drink

WaterBear is a Netflix for environmental activism

News

WaterBear is a Netflix for environmental activism

Partnering with over 80 global NGOs, WaterBear Network is a free online streaming service with eco-conscious intentions.

Technology : Media : Streaming

Stat: Online video streaming surpasses broadcast content

News

Stat: Online video streaming surpasses broadcast content

A surge in global online video viewing presents new marketing opportunities for brands, according to a new report.

Technology : Entertainment : Media

Documentaries to protect indigenous communities

News

Documentaries to protect indigenous communities

The People’s Planet Project, a non-profit aimed at supporting Indigenous communities, is launching a dedicated film platform called Tribal Stories.

Media : Technology : Society

Tony’s happy activism calls out cocoa slavery

News

Tony’s happy activism calls out cocoa slavery

For its latest campaign, Tony’s Chocolonely draws attention to the dark sides of the chocolate industry in a vibrant way.

Advertising : Food : Drink

TikTok encourages young people to be responsible online

News

TikTok encourages young people to be responsible online

The video platform has released an awareness campaign to encourage users to think twice about the ramifications of what they post.

Media : Entertainment : Youth

Stat: Day in the life video content booms in popularity

News

Stat: Day in the life video content booms in popularity

People are increasingly turning to user-generated video content to learn about the lives of others, according to a US study by Google and Omnicom M...

Video : Media : Entertainment

NBCUniversal is launching shoppable entertainment

News

NBCUniversal is launching shoppable entertainment

The seamless shopping experience will give viewers the opportunity to make purchases within television shows.

Retail : Entertainment : Shopping

Dote’s Shopping Party is a live-stream retail platform

News

Dote’s Shopping Party is a live-stream retail platform

Social shopping app Dote has launched Shopping Party, an interactive live video shopping experience, which it likens to ‘Twitch for shopping’.

Retail : Fashion : Social

Is retailtainment the future of e-commerce?

Viewpoints

Is retailtainment the future of e-commerce?

NTWRK is shaking up retail with its pop culture-powered video commerce app. Its CEO, Aaron Levant, discusses why hyper-urgency is the future of sho...

Retail : E-commerce : Media

Squad targets loneliness with screensharing app

News

Squad targets loneliness with screensharing app

The new app combines screensharing and video chat so that friends can turn solitary screen time into shared social experiences.

Youth : Digital : Video

Stat: YouTube shapes consumer spending

News

Stat: YouTube shapes consumer spending

A new survey of US adults conducted by Pew Research Center shows that YouTube is playing a significant role in its users’ consumption habits and de...

Retail : YouTube : Social Commerce

Netflix will soon be required to create local content

News

Netflix will soon be required to create local content

EU – At least 30% of content created by streaming platforms will soon have to be locally-focused, according to a new European quota.

Streaming : Video : Netflix

SuperAwesome wants to protect children’s streaming data

News

SuperAwesome wants to protect children’s streaming data

The kidtech start-up is launching an alternative to YouTube’s embedded video player.

Media : Video : Platform

Why creative campaigns will win women’s luxury spend

Viewpoints

Why creative campaigns will win women’s luxury spend

When it comes to the allure of luxury, self-purchasing females are being drawn in through video marketing, says Marty Hurwitz, co-founder of MVI Ma...

Luxury : Retail : Advertising

Digital video consumption is on the rise

Big Ideas

Digital video consumption is on the rise

Global – Several new studies show how digital video and live streaming are gaining in popularity with consumers.

Digital : Technology : Media

Amazon announces a personal stylist device

News

Amazon announces a personal stylist device

Global – The Echo Look enables users to take photos and short videos of their outfits.

Amazon : Data Designers : Fashion

Riding a new wave

News

Riding a new wave

Cape Town – Surf brand Mami Wata has created a campaign that explores the African mythology around surfing.

New Bricolage Living : South Africa : Sports

News

Have EWE Zine?

London – EWE Zine is billed as the world’s first video magazine.

Journalism : Media : Video

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