Have EWE Zine?

London – EWE Zine is billed as the world’s first video magazine.

• The independent lifestyle magazine covers music, fashion, politics, technology, art and design
• It is described as a celebration of the ‘slow internet’ movement by founder Jough McLeod

Published on the EWE Zine website and YouTube, the digital publication is defined as a magazine rather than a tv show because it will be published periodically on an ongoing basis rather than as a weekly series. ‘I want EWE Zine to be more playful in terms of layout and format than a tv show, just like traditional print magazines,’ McLeod explained to Mag Culture.

EWE Zine will be published two to three times a year. The first issue comprises an interview with Halifax band The Orielles, a fruit-themed streetwear lookbook and a mini documentary on the Women’s March in London.

The format aims to create a more immersive, connected experience for ‘readers’, as they can listen to a band’s music while they are being interviewed and buy the clothes featured in the lookbook by following links in the video description.