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Global Beauty Market: Part 1

Markets

Global Beauty Market: Part 1

Global beauty is exploring unorthodox opportunities for growth in new consumer segments and niche categories – and watching the good times roll o...

Global : China : Korea

Message on a desktop

News

Message on a desktop

São Paulo – A new screensaver app is forcing people to think about how much they use the office printer.

Green Nation : Grey Brazil : Deforested Desktop

Reading on location

News

Reading on location

São Paulo – Creative agency FCB has produced the perfect reading experience for any destination.

FCB : Marcelo Rubens Paiva : Trip Book Smiles

Work-life world

Big Ideas

Work-life world

Global – Finding a work-life balance is getting harder, according to an international survey.

Ernst And Young : Generation Go : Employment

Frédéric Walter : Mirror Strategies

Viewpoints

Frédéric Walter : Mirror Strategies

Customers don’t want to shop with big suppliers, says Frédéric Walter, creative marketing director at Givaudan

Givaudan : Fragrance : China

Big Ideas

Brazilian activewear brand plans expansion drive in US

Founded in São Paulo in 1988, activewear brand Track & Field is preparing an ambitious retail expansion push in the US.

Expansionist Brands : Activewear : Brazil

Unilever urges consumers to trade waste bottles for phone credit

Big Ideas

Unilever urges consumers to trade waste bottles for phone credit

To promote the launch of its Seda Recarga Natural line of shampoo, Unilever built a machine that encourages Brazilian commuters to trade used bot...

Brazil : Ethical Consumption : Vending Machine

Big Ideas

Brazilian fashion brand brings the Facebook ‘like’ to printed page

Brazilian fast fashion brand C&A has launched a new interactive advertising campaign that enables consumers to ‘like’ products on Facebook throug...

Brazil : C&A : Advertising

Financial institutions fail to resonate with Millennial consumers

Big Ideas

Financial institutions fail to resonate with Millennial consumers

The financial services sector is failing to win the hearts and minds of Millennials, according to a new study.

Finance : Banking : Millennials

A step forward: Instagram footwear campaign raises awareness of rainforest

News

A step forward: Instagram footwear campaign raises awareness of rainforest

A sophisticated Instagram campaign by SapientNitro brings eco-themed trainers to the fashion-conscious.

Sky Rainforest Rescue : Instagram : SapientNitro

Cannes Lions 2014: Jury shines spotlight on favourite mobile campaigns

Big Ideas

Cannes Lions 2014: Jury shines spotlight on favourite mobile campaigns

The Cannes Lions mobile jury shared their insights on this year's winning campaigns.

Cannes Lions 2014 : Mobile : Ad Campaigns

Beautiful game: Soho Warriors FC announces World Cup show

News

Beautiful game: Soho Warriors FC announces World Cup show

UK – Creative collective Soho Warriors FC has announced its debut exhibition.

Football : Brazil : Sports Illustrated

Ahead of the game: Nike unveils 3D-printed sports bag for World Cup

News

Ahead of the game: Nike unveils 3D-printed sports bag for World Cup

Brazil – Nike has created a 3D-printed sports bag for selected players at the World Cup.

3-D Printing : Nike : Sportswear

By the book: An innovative recipe for Brazilian cooking

News

By the book: An innovative recipe for Brazilian cooking

Brazil – Brazilian cookware brand Tramontina has published a cookbook. There is nothing unusual about that except in this cookbook you can cook w...

Transformative Packaging : Brazil : JWT Brazil

Cosmoprof Worldwide Bologna 2014: Part 1

Big Ideas

Cosmoprof Worldwide Bologna 2014: Part 1

The beauty world was out in force seeking the new and the next at Cosmoprof Worldwide Bologna 2014.

Beauty+ : Cosmoprof : Cosmopack

Top drawer: Tea house offers a different infusion

News

Top drawer: Tea house offers a different infusion

Porto Alegre, Brazil – El Té is a tea house that invites its customers to enter an interior space where the tea leaf is celebrated.

El Té : Tea House : Tea Leaf

Arabica coffee – a luxury good of the future?

Big Ideas

Arabica coffee – a luxury good of the future?

Arabica coffee is under threat from environmental change

Coffee : Luxury : Latin America

Instagram’s growth presents opportunity for brands

Big Ideas

Instagram’s growth presents opportunity for brands

Instagram is on track to become the world’s most powerful social platform

Instagram : Social Networks : Smartphones

NEAs push mobile and tablet shipments

Big Ideas

NEAs push mobile and tablet shipments

NEAs push mobile and tablet shipments

Middle Class : China : India

WhatsApp is world's most popular mobile messenger

Big Ideas

WhatsApp is world's most popular mobile messenger

WhatsApp is world’s most popular mobile messenger

China : Chat Services : Whatsapp

Light Forest: Swarovski taps Brazilian nature and science for inspiration

News

Light Forest: Swarovski taps Brazilian nature and science for inspiration

Miami- As synergies go, you couldn’t get much more pitch perfect. Miami’s luxury market growth is currently being fuelled by swathes of Brazilians ...

Brazil : Waterschool : Guilherme Torres

Crystal palace: Artificial forest promotes conservation

News

Crystal palace: Artificial forest promotes conservation

Miami – You cannot make crystals without water. As a natural resource, water is an essential part of life. For its installation at Design Miami/, S...

Brazil : Water : Swarovski

Design Directions

Fem Tech

To connect with today’s female consumer, technology designers are creating gadgets which are also elegant objects that blend in with the user’s env...

Brazil : Fem Tech : Lapka

Well, well: Bien! serves meals to fight stress

News

Well, well: Bien! serves meals to fight stress

São Paulo – Visitors to Brazilian restaurant Bien! will find food to combat hypertension and diabetes, and even help in the bedroom.

Restaurant : Bien! Sao Paulo : Health Food

Design Directions

Eruptia

Designers are relinquishing control over the final look of their work by adopting experimental production processes that result in a broken, cracke...

Cracked : James Shaw : Still Life

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