NFTs

StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

News

StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

Merging fashion, fitness and digital innovation, StepN, the move-to-earn platform revolutionising wellness engagement, has joined forces with Adida...

Fashion : Sports & Leisure : Technology

BoF Professional Summit 2024: Innovating Fashion’s Tech Frontier

Big Ideas

BoF Professional Summit 2024: Innovating Fashion’s Tech Frontier

Pioneers from the fashion and technology sectors gathered in New York to explore the tech-led trends shaping fashion innovation.

Luxury : Technology : Events

Creating a Metaverse Wine Community

Viewpoints

Creating a Metaverse Wine Community

Crurated is re-inventing the way collectors buy, store and enjoy wine – offering lessons in neo-collectorship for other sectors. Founder and CEO Al...

Wine : Crurated : NFT

Emerging Youth: Saudi Arabia

Behaviours

Emerging Youth: Saudi Arabia

In Saudi Arabia, digitally savvy Gen Z, fuelled by a profound cultural pride and a thirst for global experiences, are redefining retail, luxury, ho...

Saudi Arabia : Gen Z : Middle East

Podcast: Carlota Rodben on the Future of Luxury and Emotion

Podcasts

Podcast: Carlota Rodben on the Future of Luxury and Emotion

In a new episode of his Back to the F**kture podcast, The Future Laboratory co-founder Martin Raymond is joined by Beyond Luxury: The Promise of Em...

Podcast : Back To The F**kture : Luxury

The Viewpoint: Black art matters in Web3

News

The Viewpoint: Black art matters in Web3

British artist Nubianizm explains how a new generation of Black visual artists find solace, community and compensation on the blockchain.

NFTs : Web3 : Identities

Six Luxury Brands Building Loyalty with NFTs

Big Ideas

Six Luxury Brands Building Loyalty with NFTs

Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...

Luxury : Fashion : NFTs

Viewpoints

Transforming Brand Loyalty

Ross Basri, co-founder of Uptop, explains how non-fungible tokens (NFTs) could transcend fluctuating popularity to create value-driven loyalty netw...

Retail : Technology : Society

Black Art Matters in Web3

Viewpoints

Black Art Matters in Web3

British artist Nubianizm explains how a new generation of Black visual artists find solace, community and compensation on the blockchain.

NFT : NFTs : Web3

Future Forecast 2023: Luxury

Big Ideas

Future Forecast 2023: Luxury

Luxury is once more becoming exclusive, guilded and hyper-curated. It is also about assets that can be traded and traced in digital as well as phys...

Luxury : Fashion : Retail

Symbiotic Storytellers

Markets

Symbiotic Storytellers

Harnessing advancements in AI, data and decentralisation, film-makers are creating new relationships of exchange between audiences and creators.

Media : Streaming : Web 3

An NFT community for mezcal fans

News

An NFT community for mezcal fans

Recognising the power of community-building, mezcal brand Ojo de Dios is introducing a non-fungible token (NFT) membership programme that unlocks a...

Food & Drink : Technology : Media & Entertainment

Five Disruptors Welcoming Women into Web3

Big Ideas

Five Disruptors Welcoming Women into Web3

As the Alternet evolves, Web3 innovators are leaning into Betterverse values to create a more inclusive digital landscape for women creators and in...

Media And Entertainment : Technology : Web3

Micro Trends

Crypto-tels

In a bid to bolster loyalty, appeal to a new demographic and extend market opportunity, hoteliers are diversifying their operations to engage with ...

Hotels : Travel & Hospitality : NFTs

Can the foodverse secure restaurants’ future?

Viewpoints

Can the foodverse secure restaurants’ future?

Supreet Raju, co-founder of OneRare, unpacks the potential that Web3 can offer food brands, chefs and the public by bridging digital and real-life ...

Food : Metaverse : Marketing

Meet Tomorrow’s Alternative Investors

Big Ideas

Meet Tomorrow’s Alternative Investors

With traditional systems of monetary value and exchange under threat, four emerging investment communities are ushering in a new dawn for alternati...

Finance : Society : Youth

Digitised Favelas

Micro Trends

Digitised Favelas

A symbol of economic inequality in Brazil, the favelas are becoming the focus of technology projects that aim to minimise stigma and boost opportun...

Technology : Brazil : Favelas

Poolsuite is crowdfunding a luxury manor

News

Poolsuite is crowdfunding a luxury manor

Poolsuite, the team behind summer-themed radio station Poolsuite FM, is further merging the worlds of Web3 and leisure by launching a Manor DAO.

Media : Travel & Hospitality : Finance

SuperRare’s gallery demystifies NFT art

News

SuperRare’s gallery demystifies NFT art

Validating the growing influence and community that surrounds digital art, NFT marketplace SuperRare is hosting a three-month phygital gallery in N...

Art : NFTs : Retail

Web3 Music Market

Markets

Web3 Music Market

In a bid to reform its fractured systems, the music industry is embracing the Web3 space to empower musicians, digital communities and real-life fans.

Music : Web3 : NFTs

Volkswagen’s phygital ad is an NFT treasure hunt

News

Volkswagen’s phygital ad is an NFT treasure hunt

The automotive retailer is shaking up its communications strategy with the launch of a metaverse campaign promoting its latest Polo model, the IQ.D...

Advertising & Branding : Mobility : Media & Entertainment

Micro Trends

NFT-ainment

The emergence of animated NFT characters is generating profit for owners through entertainment productions that bring their investments to life.

Technology : Media & Entertainment : Finance

This Web3 platform turns fans into film producers

News

This Web3 platform turns fans into film producers

Shibuya is a direct-to-community video platform that allows people to determine entertainment storylines through tokenised ownership.

Finance : Media & Entertainment : Technology

Social media app Parler expands into NFTs

News

Social media app Parler expands into NFTs

Parler, the viewpoint neutral social media platform associated with the American right, is entering the NFT space with its new marketplace, DeepRed...

NFTs : Media & Entertainment : Society

Rave Review paves the way for women on the blockchain

News

Rave Review paves the way for women on the blockchain

Fashion brand Rave Review is tackling the male-dominated non-fungible token (NFT) space with the launch of its Cryptopanties project.

Technology : Education : Fashion

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