web3

StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

News

StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

Merging fashion, fitness and digital innovation, StepN, the move-to-earn platform revolutionising wellness engagement, has joined forces with Adida...
Fashion : Sports & Leisure : Technology
BoF Professional Summit 2024: Innovating Fashion’s Tech Frontier

Big Ideas

BoF Professional Summit 2024: Innovating Fashion’s Tech Frontier

Pioneers from the fashion and technology sectors gathered in New York to explore the tech-led trends shaping fashion innovation.
Luxury : Technology : Events
Emerging Youth: Nigeria

Behaviours

Emerging Youth: Nigeria

Scarred by years of social unrest and a cost of living crisis, Nigerian Gen Z are split between hopes of creativity in local music and film and a g...
Youth : Nigeria : Nigeria
The Viewpoint: Black art matters in Web3

News

The Viewpoint: Black art matters in Web3

British artist Nubianizm explains how a new generation of Black visual artists find solace, community and compensation on the blockchain.
NFTs : Web3 : Identities
Six Luxury Brands Building Loyalty with NFTs

Big Ideas

Six Luxury Brands Building Loyalty with NFTs

Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...
Luxury : Fashion : NFTs
Crate & Barrel is bringing the in-store shopping experience to customers at home

News

Crate & Barrel is bringing the in-store shopping experience to customers at home

Furniture and home décor retailer Crate & Barrel has created an immersive digital version of its new flagship New York store.
Retail : Technology : Crate & Barrel
Louis Vuitton launches a Discord server

News

Louis Vuitton launches a Discord server

Louis Vuitton is expanding its Web3 strategy and opening a Discord server. The luxury brand hopes its presence on Discord will help forge a stronge...
Luxury : Technology : Media
Web3 beauty brand Kiki co-creates products with its customers

News

Web3 beauty brand Kiki co-creates products with its customers

Kiki is a new Web3-enabled beauty brand that invites consumers to co-create its products.
Beauty : Media & Entertainment : Technology
Transforming Brand Loyalty

Viewpoints

Transforming Brand Loyalty

Ross Basri, co-founder of Uptop, explains how non-fungible tokens (NFTs) could transcend fluctuating popularity to create value-driven loyalty netw...
Retail : Technology : Society
Black Art Matters in Web3

Viewpoints

Black Art Matters in Web3

British artist Nubianizm explains how a new generation of Black visual artists find solace, community and compensation on the blockchain.
NFT : NFTs : Web3
Assouline publishes travel guide to the metaverse

News

Assouline publishes travel guide to the metaverse

Luxury publisher Assouline, known for its hand-bound guides to art and culture, has published Metaverse Dream, a travel guide to the future.
Technology : Media & Entertainment : Design
Stat: 45% of game developers say they don’t believe in the promise of the metaverse

News

Stat: 45% of game developers say they don’t believe in the promise of the metaverse

The Game Developers Conference’s annual report reveals that metaverse hype has left many game developers unenthused.
Technology : Media & Entertainment : Design
The Trend: Meta-tainment Futures

News

The Trend: Meta-tainment Futures

At the beginning of 2022, we released our Meta-tainment Futures report, dissecting the rise of Web3 and the metaverse as well as highlighting the i...
Youth : Media & Entertainment : Technology
Future Forecast 2023: Fashion

Big Ideas

Future Forecast 2023: Fashion

From dystopian aesthetics and lab-based textile alternatives to the growth of resale platforms and monetised archives, we look ahead to fashion in ...
Fashion : Design : Sustainability
Future Forecast 2023: Luxury

Big Ideas

Future Forecast 2023: Luxury

Luxury is once more becoming exclusive, guilded and hyper-curated. It is also about assets that can be traded and traced in digital as well as phys...
Luxury : Fashion : Retail
Gorillaz brings next-level AR concerts to New York and London

News

Gorillaz brings next-level AR concerts to New York and London

Pop group Gorillaz will be unveiling its new album with two location-specific immersive AR experiences in the US and UK.
Technology : Media & Entertainment : Society
De:Store brings Web3 Retail closer

Viewpoints

De:Store brings Web3 Retail closer

Former Japanese fashion influencer Datz Itsuki Daito hopes to create a decentralised retail model for a Web3 world.
Retail : Media & Entertainment : Technology
Emerging Youth: The Philippines

Behaviours

Emerging Youth: The Philippines

A locally aware and globally minded Filipino youth culture is emerging and ready to lead the country into the future.
Youth : Technology : Web3
Meta-phygital Retail Market

Markets

Meta-phygital Retail Market

By hosting events and product launches that bridge the gap between the physical and virtual realms, digital-first brands are unlocking new retail o...
Web3 : Metaverse : Retail
Starbucks launches accessible Web3 community

News

Starbucks launches accessible Web3 community

As it looks to level up digital engagement and develop its loyalty programme, the coffee chain is launching a Web3 experience for its Starbucks Rew...
Media And Entertainment : Technology : Food
This DAO is making Web3 more welcoming

News

This DAO is making Web3 more welcoming

Decentralised autonomous organisation (DAO) platform Metaphor is ditching the dark and moody visuals that dominate the Web3 space to create a more ...
Technology : Media And Entertainment : Advertising & Branding
Metaverse Architecture

Micro Trends

Metaverse Architecture

Eminent architects are laying foundations in the metaverse, using the creativity offered by Web3 to create daring digital dwellings and augment eng...
Architecture : Design : Technology
NYX’s DAO collective nurtures digital make-up artists

News

NYX’s DAO collective nurtures digital make-up artists

As the beauty industry finds its feet in the metaverse, the make-up brand is launching a Decentralised Autonomous Organisation (DAO) aimed at 3D ar...
Beauty : Technology : Media & Entertainment
Five Disruptors Welcoming Women into Web3

Big Ideas

Five Disruptors Welcoming Women into Web3

As the Alternet evolves, Web3 innovators are leaning into Betterverse values to create a more inclusive digital landscape for women creators and in...
Media And Entertainment : Technology : Web3
Fractional Art Ownership

Micro Trends

Fractional Art Ownership

A new breed of start-up is aiming to democratise access to art ownership, allowing everyday investors to purchase fractions of high-value paintings.
Luxury : Art : Technology
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