Customisation

Five Must-See Hyperphysical Stores in New York

Big Ideas

Five Must-See Hyperphysical Stores in New York

From appointment abodes to new third spaces designed for meditative browsing, these new stores have turned the Big Apple into a hyperphysical shopp...

Retail : Fashion : Luxury

Playful perfume palettes inspired by make-up

News

Playful perfume palettes inspired by make-up

Made by Me is an emerging fragrance brand offering personalisable perfumes in the format of a make-up palette.

Beauty : Fragrance : Make-up

Vibram Component taps DIY sneakerheads

News

Vibram Component taps DIY sneakerheads

Outsole manufacturer Vibram is launching Vibram Component, a customisation tool that enables consumers to build their own shoe.

Retail : Fashion : Footwear

Freitag takes DIY fashion online

News

Freitag takes DIY fashion online

Swiss brand Freitag is offering its micro-factory concept online, inviting shoppers to make customised bags out of recycled tarpaulins virtually.

Fashion : Retail : Customisation

Eponyma’s skincare products are unique

News

Eponyma’s skincare products are unique

The brand creates highly customisable skincare that adapts to customers’ lifestyles.

Beauty : Skincare : Technology

Mxt skincare offers 40m formulations

News

Mxt skincare offers 40m formulations

The brand uses hyper-personalisation to put customers in charge of their own skincare products.

Beauty : Data : Technology

Rapha launches customisable cycling kits

News

Rapha launches customisable cycling kits

The British cycling brand has partnered with fashion software company Unmade to launch a personalised design service.

Retail : Leisure : Sport

VASHI opens a transparent retail space in Selfridges

News

VASHI opens a transparent retail space in Selfridges

The bespoke diamond jeweller is placing the customer centre-stage at its new boutique housed within Selfridges department store London.

Jewellery : Luxury : Retail

How The Restory is making luxury repairs an essential retail service

Big Ideas

How The Restory is making luxury repairs an essential retail service

Vanessa Jacobs, founder of the accessories restoration company, on the growing demand for luxury goods repairs – and why brands must pay attention.

Luxury : Fashion : Retail

Atolla Skin Lab on scaling personalisation in skincare products

Big Ideas

Atolla Skin Lab on scaling personalisation in skincare products

The co-founders of the MIT-based start-up Atolla Skin Lab explain why data-led products are the future of skincare.

Beauty : Technology : Customisation

Why beauty apps need to move from diagnosis to analysis

News

Why beauty apps need to move from diagnosis to analysis

Global – As beauty consumers continue to demand personalisation, brands are creating tools that offer ongoing analysis.

Beauty : Digital : Technology

Programmable credit card Root aims to transform the financial technology sector

Big Ideas

Programmable credit card Root aims to transform the financial technology sector

South Africa – The card enables developers to fully customise their bank account.

Finance : Digital : Technology

News

Live luxury

London – Farfetch has unveiled the beta version of its Store of the Future concept.

Farfetch : Retail : Phygital

News

Bespoke beauty

New York – SheaMoisture has launched a new beauty range that is designed to be mixed at home.

SheaMoisture : Fresh Batch Beauty : Personalisation

Real-time rendering

News

Real-time rendering

San Francisco – Epic Games has unveiled new imaging technology that enables users to customise commercials in real time.

Chevrolet : Advertising : Gen Viz

Base note branding

News

Base note branding

Cincinnati – Scent Trunk is a new fragrance brand that enables consumers to create original scents based on their personal preferences.

Scent Trunk : Perfume : Personalisation

News

Future threads

Berlin – Adidas has opened a pop-up store that enables visitors to design their own knitwear.

Adidas : Knitwear : Berlin

Personalised perfumes

News

Personalised perfumes

Paris – Bon Parfumeur has launched a range of fragrances that are designed to be mixed and matched.

Perfume : Beauty : Customisation

News

Power dressing

US – Nike has unveiled its self-lacing HyperAdapt 1.0 trainer, which brings together digital, electrical and mechanical engineering research.

Nike : The Optimised Self : Hyperadapt 1.0

Login for luxury

Big Ideas

Login for luxury

China – Christian Dior has offered its iconic Lady Dior bag for sale on WeChat.

Christian Dior : WeChat : Mobile App

Digital tailoring

News

Digital tailoring

Amsterdam – A new virtual tailoring process, Neuro, is poised to disrupt garment design.

Neuro : Virtual Reality : Ethical Fashion

Preview: Fresh-batch Beauty

News

Preview: Fresh-batch Beauty

Beauty brands are embracing the philosophy that fresh, small-batch production is better.

Natural Beauty : Organic Beauty : Customisation

For your eyes only

News

For your eyes only

Global – A Facebook ad by Toyota can be viewed over 100,000 different ways depending on who is watching it.

Toyota : Saatchi And Saatchi LA : Advertising

Time for a coffee

Big Ideas

Time for a coffee

US – Starbucks has launched an updated version of its mobile app, enabling customers to order ahead and skip long queues.

Starbucks : Dan Beranek : Line Anxiety

Global Beauty Market: Part 2

Markets

Global Beauty Market: Part 2

The beauty and personal care industry has expanded to encompass an array of lucrative, previously overlooked opportunities in the male grooming, ...

Wellness : Male Grooming : Inclusive Beauty

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