Augmented Reality

Smart tech that helps you train like a pro
Video
Big Ideas

Smart tech that helps you train like a pro:

13.08.2018 - From smart sports apparel to AI fitness instructors, the next generation of smart tools is emerging to...
Health : Wellness : Technology
This AR app hints at the future of vinyl music
Video
News

This AR app hints at the future of vinyl music:

08.08.2018 - Creative agency Wieden + Kennedy Amsterdam has launched an augmented reality (AR) app that converts the...
Technology : Media : Augmented Reality
Facebook trials augmented reality adverts News

Facebook trials augmented reality adverts:

25.07.2018 - The social media platform has announced it is testing augmented reality (AR) advertisements in users’...
Media : Social Media : Technology
Future Forecast: Retail in 2018 News

Future Forecast: Retail in 2018:

18.12.2017 - Augmented reality, which is yet to be successfully executed by any brand or retailer, will finally...
Retail : Technology : Augmented Reality
Augmented Retail
Video
Micro Trends

Augmented Retail:

18.12.2017 - As augmented and virtual reality continues to grow towards an expected market value of £80.3bn ($108bn,...
Retail : Digital : Fashion
Digital Fabric
Video
Micro Trends

Digital Fabric:

05.12.2017 - As new technologies help to facilitate fashion-buying in digital spaces, brands are exploring how they...
Fashion : Retail : Digital
How gaming will define the future of customer service
Video
Big Ideas

How gaming will define the future of customer service:

01.12.2017 - The £81.7bn ($108.9bn, €91.7bn) gaming industry will transform customer service, from the way consumers...
Tech : Technology : Retail
Corinne van Grevenbroek on a post-verbal future
Video
Opinion

Corinne van Grevenbroek on a post-verbal future:

09.11.2017 - The concept designer discusses how augmented reality has the potential to create new forms of emotive...
Communication : Augmented Reality : Media
Live-stream Market
Video
Markets

Live-stream Market:

23.10.2017 - From its potential as a tool to promote brand transparency to the integration of Buy Now buttons,...
Retail : Digital : Technology
Experience 2020
Video
Big Ideas

Experience 2020:

19.10.2017 - Customer experiences are becoming meaningless. But as we head towards the next decade, brands must...
Experience : Experience 2020 : Tech
How brands should use chatbots
Video
Big Ideas

How brands should use chatbots:

06.10.2017 - From acting as virtual employees to creating more meaningful relationships with consumers, chatbots are...
Retail : Digital : Technology
Hype Market
Video
Markets

Hype Market:

25.09.2017 - From frenzied crowds outside Supreme stores to Yeezy sneakers reselling for more than 20 times their...
Fashion : Digital : Technology
Do printed publications really need augmented reality?
Video
Opinion

Do printed publications really need augmented reality?:

21.08.2017 - While adding augmented reality to print media might feel like a push away from tradition, is it doing...
Digital : Media : Technology
Transcendent Wealth Markets

Transcendent Wealth:

26.07.2017 - Our special report examines how the definition of wealth is changing from the acquisition of physical...
Luxury : Technology : Hospitality
Mira’s Prism headset is making AR more accessible News

Mira’s Prism headset is making AR more accessible:

20.07.2017 - Los Angeles – The product will be powered by the iPhone and will sell for $99.
Technology : AR : Digital
Nike+ is using AR to re-imagine the sneaker drop Big Ideas

Nike+ is using AR to re-imagine the sneaker drop:

04.07.2017 - New York – By pointing their camera at particular real-life objects, users of the SNKRS app can buy...
Digital : Fashion : Retail
The Bragi Dash Pro combines AI, mixed reality and cognitive learning
Video
News

The Bragi Dash Pro combines AI, mixed reality and cognitive learning:

22.05.2017 - New York ­– The ‘hearable’ device features real-time language translation, a 4D menu and a...
Digital : Technology : Wellness
Rock the house News

Rock the house:

27.04.2017 - Global – British virtual band Gorillaz has launched a series of immersive experiences with Sonos.
Virtual Reality : Futuretainment : Music
Future faces Big Ideas

Future faces:

11.04.2017 - Toronto – ModiFace has launched a new tool that combines live streaming with augmented reality.
ModiFace : AR : Live-streaming
Real-time rendering
Video
News

Real-time rendering:

21.03.2017 - San Francisco – Epic Games has unveiled new imaging technology that enables users to customise...
Chevrolet : Advertising : Gen Viz
Matt Branda: Qualcomm
Video
Opinion

Matt Branda: Qualcomm:

07.02.2017 - How the 5G revolution will supercharge virtual reality and the Internet of Things.

Qualcomm : Virtual Reality : Telepresence
Simplified cities Big Ideas

Simplified cities:

30.01.2017 - Santa Monica – CitySwipe is a new app that enables users to oppose or support urban plans by swiping...
Cities : Direct Democracay : Urban Planning
Good fortunes Big Ideas

Good fortunes:

24.01.2017 - China – A new augmented reality Chinese New Year-themed game enables players to give and receive...
Alipay : Augmented Reality : Hongbao
Wired Retail 2016: Review Big Ideas

Wired Retail 2016: Review:

23.11.2016 - Artificial intelligence, smart products and the sharing economy were some of the key topics on the...
Wired Retail : Artificial Intelligence : Augmented Reality
Small World
Video
Design Directions

Small World:

02.09.2016 - The Small World pop-up restaurant by m ss ng p eces for Google was designed to appeal to culinary...
Google : Real-time Translation : Augmented Reality
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