'branding'

Fast fusion

News

Fast fusion

Chicago – Graphic design studio Franklyn has created a transnational visual identity for Korean-Polish restaurant Kimski.
Kimski : Branding : New Bricolage Living
Preview: Recycling Rebranded

News

Preview: Recycling Rebranded

Brands are creating marketing campaigns that assert their commitment to the fight against waste.
Recycling : H&M : Branding
Clean break: Packaging rebranded for personal care range

News

Clean break: Packaging rebranded for personal care range

Leeds – Stephenson Personal Care has been given a boost with new packaging that shows off its soap-making ingredients. 
Soaps : Stephenson Personal Care : Rebuilt Heritage
Hitting the source: Water brand keeps it local

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Hitting the source: Water brand keeps it local

Hitting the source: Water brand keeps it local
Branding : Identity : Visual
On Target: US stores inspire specialist offer

News

On Target: US stores inspire specialist offer

On Target: US stores inspire specialist offer
Branding : Interior Decoration : Pub
The Works introduces trust marks to distinguish AI from human work

News

The Works introduces trust marks to distinguish AI from human work

Creative agency The Works, a division of Capgemini, has launched trust marks to indicate the role of generative AI and human skills in their creati...
AI : Media & Technology : Advertising
Thought-starter: What do cleaning influencers mean for brands?

News

Thought-starter: What do cleaning influencers mean for brands?

A new wave of design-led start-ups with eco-credentials, in tandem with the rise of glossy influencers has afforded cleaning a more mindful identit...
Health : Cleaning : Wellness
Best practice

News

Best practice

Sweden – Telecommunications company Telia has developed a design-led alternative to employee codes of conduct.
Wolff Olins : Telia : Workplace
Animal Orchestra

News

Animal Orchestra

Paris – Fondation Cartier pour l’art contemporain has launched an extension of The Great Animal Orchestra exhibition that gives users the opportuni...
The Great Animal Orchestra : Fondation Cartier Pour L'Art Contemporain : Audiovisual
Treasure island

News

Treasure island

Japan – Small-scale local producers have been given access to a design team to create an engaging brand identity for their products.
USIO Design Project : Ishigaki Island : Japan
The Marlton blends downtown cool and Parisian chic

Big Ideas

The Marlton blends downtown cool and Parisian chic

The Marlton blends downtown cool and Parisian chic
Valerie Solanas : Millennial : Luxe
True player: New app is an inside guide

News

True player: New app is an inside guide

True player: New app is an inside guide
Nike : Apps : Crowdsourcing
The Big Idea: Designing Superbrands at SXSW 2024

News

The Big Idea: Designing Superbrands at SXSW 2024

Thanks to advances in artificial intelligence and innovative tools such as ChatGPT, Midjourney and Sora, creativity has never been so omnipresent a...
Pop-culture & Media : Design : Advertising & Branding
NRF 2025 Retail’s Big Show daily recap: Burberry 2.0 and phygital futures

News

NRF 2025 Retail’s Big Show daily recap: Burberry 2.0 and phygital futures

On Sunday 12 January, NRF 2025 Retail’s Big Show opened at New York’s Jacob K Javits Convention Center, drawing more than 40,000 attendees.
Retail : Advertising & Branding : Luxury
Sustainability is Dead

Big Ideas

Sustainability is Dead

Sustainability as we know it is dead. Long live sustainability. A new approach is needed that reflects today’s world of increasingly blended physic...
Sustainability : Climate Crisis : Environment
Stat: Super Bowl smashes viewership records

News

Stat: Super Bowl smashes viewership records

Fox’s broadcast of the 2025 Super Bowl LIX drew a record-breaking 126m viewers across platforms, cementing its place as the most-watched Super Bowl...
Sports & Leisure : Advertising & Branding : Pop-culture & Media
YSL Beauty subverts luxury advertising to highlight domestic violence

News

YSL Beauty subverts luxury advertising to highlight domestic violence

Released in time for International Women’s Day, YSL Beauty is challenging the conventions of luxury advertising with its latest campaign, Don’t Cal...
Beauty : Advertising & Branding : Society
Human Waste Bag turns dog walkers into plastic pollution warriors

News

Human Waste Bag turns dog walkers into plastic pollution warriors

Creative director Neil Walshe has unveiled Human Waste Bag, an open-source design encouraging dog owners to clean up plastic pollution alongside th...
Sustainability : Advertising & Branding : Design
China experiences a rent-a-robot boom

News

China experiences a rent-a-robot boom

Following a viral humanoid robot dance at China’s Spring Festival Gala, robots have become the country’s latest must-have marketing asset.
Technology : Advertising & Branding : Society
Harrison Ford brings Hollywood charm to Glenmorangie whisky

News

Harrison Ford brings Hollywood charm to Glenmorangie whisky

Scotch whisky distillery Glenmorangie has unveiled actor Harrison Ford as its new global ambassador.
Advertising & Branding : Food & Drink : Pop-culture & Media
Postmates’ anti-cookbook combats kitchen fatigue

News

Postmates’ anti-cookbook combats kitchen fatigue

The food delivery service has launched an ironic ‘cookbook’ to ease home-cooking burnout during the pandemic.
Food : Pandemic : Cooking
Morrama designs disengaging smartphones

News

Morrama designs disengaging smartphones

The industrial design agency’s concept study, Smarter Phones, explores how simple changes to smartphone design can improve our relationship with te...
Branding : Technology : Wellness
How choreography could shape the future of coding

Viewpoints

How choreography could shape the future of coding

Alvin Arthur, creator of Body.processing, explains how movement is creating a new, more inclusive language for coding.
Technology : Branding : Programmable Realities
The Pregnancy Pause helps new mothers return to work

News

The Pregnancy Pause helps new mothers return to work

New York – The toolkit was created to explain the gap that maternity leave creates on CVs.
Advertising : Branding : Digital
Rock the house

News

Rock the house

Global – British virtual band Gorillaz has launched a series of immersive experiences with Sonos.
Virtual Reality : Futuretainment : Music
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