Stephenson Personal Care by Robot Food Stephenson Personal Care by Robot Food
Stephenson Personal Care by Robot Food Stephenson Personal Care by Robot Food
Stephenson Personal Care by Robot Food Stephenson Personal Care by Robot Food
Stephenson Personal Care by Robot Food Stephenson Personal Care by Robot Food

Clean break: Packaging rebranded for personal care range

02 : 07 : 2014 Soaps : Stephenson Personal Care : Rebuilt Heritage

Leeds – A recent rebranding by Robot Food highlights the wares of soap base manufacturer Stephenson Personal Care.

The Leeds-based family company, which has sold soap bases and ingredients since 1856, counts hobbyists and large companies among its customers. 

'Versatility was key in order to engage such a wide-ranging customer base, so we blended a scientific feel with a hint of lifestyle,' says Robot Food lead designer Mike Johns on the Stephenson website. The use of clean, apothecary-style labels as well as Emblematic-style icons helps highlight the company's use of ethically sourced and sustainable ingredients. 

For more on the trend for pared-back packaging of eco-friendly products, see our Luxe Laundry microtrend. 

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