health and fitness

Brand Innovation Debrief:  Alo Yoga

Big Ideas

Brand Innovation Debrief:  Alo Yoga

Alo Yoga has grown from its Los Angeles home into a globally renowned and coveted brand, using aspirational luxury, the rise of sporty lifestyles a...
Fashion : Sports & Leisure : Retail
Stat: Consumers increasingly demand clean labels and natural ingredients

News

Stat: Consumers increasingly demand clean labels and natural ingredients

According to Ingredion's 2024 consumer food preference trends report, three-quarters of consumers are more decisive in assessing food and beverage ...
Food & Drink : Society : Health & Wellness
Strava launches new initiatives to boost female participation in sports

News

Strava launches new initiatives to boost female participation in sports

Strava, a fitness app, is intensifying its efforts to promote female participation in sports through a series of new features.
Running : Womenhood : Sport
Technogym exhibition marks 40 years of innovation at Milan Design Week

News

Technogym exhibition marks 40 years of innovation at Milan Design Week

Technogym, the gym equipment and home fitness brand, commemorated four decades of innovation with a showcase exhibition at Milan Design Week 2024.
Milan Design Week 2024 : Technogym : Fitness
Les Mills and Adidas unveil workout rewards programme

News

Les Mills and Adidas unveil workout rewards programme

Fitness platform Les Mills and sportswear giant Adidas are deepening their collaboration with the launch of Move, Earn & Swap, a rewards initiative...
Sports : Youth : Community
Decathlon unveils new branding and campaign

News

Decathlon unveils new branding and campaign

Decathlon, the French sports giant founded in 1976, has undergone a significant brand transformation.
Sports : Design : Wellness
Stat: Asics highlights the state of the gender exercise gap

News

Stat: Asics highlights the state of the gender exercise gap

Sportswear specialist Asics has unveiled the findings of a global study on the gender exercise gap, shedding light on the challenges women face in ...
Sports : Women's Fitness : Mental Wellbeing
Stat: UK on the verge of becoming a burnt-out nation

News

Stat: UK on the verge of becoming a burnt-out nation

New research from Mental Health UK, outlined in The Burnout Report 2024, reveals that one in five UK workers (20%) has taken leave in the past year...
Youth : Society : Workplace
Equinox taps into wellness experts for health advisory board

News

Equinox taps into wellness experts for health advisory board

Luxury fitness club Equinox has established a health advisory board comprising wellness experts, medical professionals, academics and industry lead...
Luxury : Health & Wellness : Society
Sleep Enhancement Market

Markets

Sleep Enhancement Market

An antidote to a hectic world, sleep brands are turning to technology, sound and space in the search for the perfect night’s rest.
Sleep : Technology : Insomnia
Stat: Low confidence and periods stop girls from enjoying PE

News

Stat: Low confidence and periods stop girls from enjoying PE

The 2023 edition of the Youth Sport Trust Girls Active survey suggests the gap between the proportion of boys and girls who enjoy physical educatio...
Sports & Leisure : Youth : Health & Wellness
Cyclical Fitness

Micro Trends

Cyclical Fitness

Fitness brands are empowering women to harness their hormonal cycles as a way of optimising exercise routines and enhancing overall wellbeing.
Health And Fitness : Women's Health : Health And Wellness
Stat: Men’s activewear overtakes women’s sales

News

Stat: Men’s activewear overtakes women’s sales

According to a study by the NPD Group, the men’s activewear market grew by 2% in 2019.
Health : Health And Fitness : Fashion
Self-care Spaces

Micro Trends

Self-care Spaces

New community and co-working spaces are emerging that provide a nuanced approach to self-care.
Wellness : Workplace : Community
Outside in

Big Ideas

Outside in

London – Biofit has opened an indoor biophilic gym in a bid to encourage a more sustainable approach to fitness.
Biofit : Whole-system Thinking : Wellness
CES 2017: 100 or bust

News

CES 2017: 100 or bust

Las Vegas – The Mio Slice is a wearable fitness tracker that moves beyond the usual metrics of steps taken and calories burned.
Wearable Tech : Fitness Tracker : CES 2017
Snapbac

Design Directions

Snapbac

Sports brand Snapbac has created a Precovery clothing category designed for those who wish to pursue professional levels of fitness.
Snapbac : The Optimised Self : Precovery
Generation Z Wellness

Viewpoints

Generation Z Wellness

Improving wellbeing isn’t just an industry, it’s an obligation.
Generation Z : WellJelly : Wellness
Sweat fest

News

Sweat fest

UK – Lululemon is to hold its own one-day festival dedicated to both physical and mental development.
The Optimised Self : Lululemon : Festival
Destination Retail: Part 2

Markets

Destination Retail: Part 2

In Part 2 of Destination Retail we focus on why key trends, such as wellness hubs and incubation retail, will turn bricks-and-mortar locations into...
Destination Retail : Explorium Retail : Placemaking
Preview: Anti-diet mentality

News

Preview: Anti-diet mentality

Global – Brands are ditching the word ‘diet’ and prioritising achievable personal improvement over perfection.
Anti-diet : Weight Loss : Marketing
Anti-diet Mentality

Micro Trends

Anti-diet Mentality

Brands are ditching the word ‘diet’ and focusing on achievable personal improvement over perfection.
Anti-diet : Weight Loss : Wellbeing
Boutique Boxing

Micro Trends

Boutique Boxing

Boxing is typically associated with brutal training regimens and testosterone-fuelled fights, but boutique studios are changing the rules of the ga...
Boutique Boxing : Fight Club : Empowered
The death of diets

Big Ideas

The death of diets

US – A new campaign by Weight Watchers emphasises states that weight loss is no longer about the numbers on the scale.
Oprah : Weight Watchers : Beauty & Wellness
Sports culture

News

Sports culture

Beijing – Nike recently invited Coordination Asia to create a one-off Nike Studio in an art gallery to coincide with the World Athletics Cham...
Nike Studio : Coordination Asia : Body Temples
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