Spotify

Emerging Youth: Nigeria

Behaviours

Emerging Youth: Nigeria

Scarred by years of social unrest and a cost of living crisis, Nigerian Gen Z are split between hopes of creativity in local music and film and a g...

Youth : Nigeria : Nigeria

Web Summit Lisbon 2023: Music Futures

Big Ideas

Web Summit Lisbon 2023: Music Futures

Web Summit Lisbon 2023 tuned into the future of music, delving into the destiny of musicians, their art and their evolving connection with fans.

Music : Senses And Music : Live Music

Stat: Gen Z’s Spotify listening habits are driven by mood and nostalgia

News

Stat: Gen Z’s Spotify listening habits are driven by mood and nostalgia

Each year, Spotify publishes its Spotify Wrapped campaign, providing users with bespoke analytics about their listening habits, as well as a compil...

Music : Pop Culture : Media

Web Summit 2023 Daily Recap: hip-hop, music streaming and the superfans

News

Web Summit 2023 Daily Recap: hip-hop, music streaming and the superfans

The third and final day of the world’s largest tech conference turned the volume up with panels addressing the future of the music industry and wha...

Technology : Pop Culture & Media : Music

Micro Trends

Audio to Watch

Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...

Music : TikTok : Social Media Platform

Spotify’s latest campaign taps into visual-first Gen Z

News

Spotify’s latest campaign taps into visual-first Gen Z

Recognising the visually driven behaviour of Gen Z audiences, the music streaming platform’s latest campaign is putting a spotlight on its young su...

Media & Entertainment : Youth : Advertising & Branding

This meditative playlist soothes climate anxiety

News

This meditative playlist soothes climate anxiety

Europe – European energy company Vattenfall is tapping into people’s eco-concerns with a Spotify playlist centred on climate progress.

Health & Wellness : Music : Climate Change

Spotify Pumped soundtracks at-home fitness

News

Spotify Pumped soundtracks at-home fitness

The streaming service is moving into the fitness space with its new personalised HIIT sessions, set to music selected by users.

Health And Wellness : Media And Entertainment : Streaming Services

News

Spotify debuts AR to curate the at-home music experience

Spotify has collaborated with Magic Leap to create a spatially aware app that lets users virtually pin albums, artists and tracks to specific locat...

Media : Technology : Entertainment

Spotify’s new video loops bring classic albums to life

News

Spotify’s new video loops bring classic albums to life

At the world’s first audio-visual listening bar, the streaming giant has unveiled a new way of interacting with music.

Media : Technology : Entertainment

News

Spotify targets the next generation of young listeners

The streaming platform’s new app offers families a kid-friendly, ad-free listening environment.

Media : Youth : Music

Stat: Young adults use audio to escape visual stimuli

News

Stat: Young adults use audio to escape visual stimuli

Having grown up surrounded by visual media and culture, Generation Z and Millennials are turning to sound for comfort, according to a new study by ...

Media : Entertainment : Audio

Auralux Experiences

Micro Trends

Auralux Experiences

Luxury brands and retailers are turning to audio formats as a new touchpoint for discovery, education and brand-led experiences.

Luxury : Media : Advertising

Stat: Australians are turning to Spotify to help them sleep

News

Stat: Australians are turning to Spotify to help them sleep

Spotify playlists are being used to solve consumers’ everyday problems, according to new research from the music streaming company’s Australian off...

Health : Wellness : Sleep

Stat: Streaming subscriptions fuel US music spending

News

Stat: Streaming subscriptions fuel US music spending

In 2018, US music spending hit its highest level in the last decade, rising 12% to £7.5bn ($9.8bn, €8.7bn), according to figures from the Recording...

Music : Media : Entertainment

News

Prada’s new brand touchpoint is a Spotify channel

The luxury fashion house has created an official Spotify profile as a new way for consumers to interact with and immerse themselves in the Prada br...

Luxury : Media : Entertainment

Is Spotify’s mute button a sound idea?

Viewpoints

Is Spotify’s mute button a sound idea?

Alex Brammer, a UK music lawyer, considers whether hiding content is a reasonable compromise or a risk to musical discovery and serendipity.

Media : Music : Society

Brands can now sponsor Spotify’s most personalised playlist

News

Brands can now sponsor Spotify’s most personalised playlist

The streaming service is offering brands the option to sponsor its personalised Discover Weekly playlist for the first time.

Entertainment : Sponsor : Advertising

Eison Triple Thread uses Spotify data to build custom wardrobes

News

Eison Triple Thread uses Spotify data to build custom wardrobes

US – The premium menswear label, best known for its made-to-measure suits, will make personalised clothing recommendations based on a customer’s Sp...

Fashion : Retail : Music

Today’s headlines, including the Louvre Abu Dhabi invites cultural tourism

News

Today’s headlines, including the Louvre Abu Dhabi invites cultural tourism

In today’s daily digest: Mental Work Factory shows brain-controlled interfaces, make-up on sale on Spotify, AI drives sales on Singles’ Day, and ot...

Beauty : Travel : Luxury

Beyond Product Placement

Micro Trends

Beyond Product Placement

From offering creative control to bypassing consumer skip culture, music videos are offering brands new opportunities for product placement.

Branding : Fashion : Media

Spotify stands in solidarity with communities affected by travel ban

News

Spotify stands in solidarity with communities affected by travel ban

Global – The music streaming service’s latest campaign pairs US artists with creatives from Muslim-majority countries.

Media : Culture : Advertising

MissionU announces industry-focused curriculum

Big Ideas

MissionU announces industry-focused curriculum

San Francisco – The programme is designed to give students the skills and experience they need to launch their career.

Educational : Digital : Technology

Revenue records

Big Ideas

Revenue records

Global – The record industry is experiencing major growth driven by sales of vinyl records and the rise of music-streaming services.

Music : Streaming : Vinyl

News

Sound bites

Global – Spotify is seeing out 2016 with a data-driven campaign that references its subscribers’ listening habits.

Data Designers : Spotify : Marketing

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