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Consumer Cellular targets the over-55s in new campaign

News

Consumer Cellular targets the over-55s in new campaign

Mobile network operator company Consumer Cellular has launched a new campaign that spotlights an age group that is mostly forgotten by other brands...
Advanced Audiences : Advertising : Ads
Subversive Sustainability Ads

Micro Trends

Subversive Sustainability Ads

Consumers are inundated with misleading sustainability claims. Opting out of binary messages of climate doom and hope, brands are using rebellious ...
Sustainability : Advertising : Design
The ASA is clamping down on sexist ads

Big Ideas

The ASA is clamping down on sexist ads

UK – The proposals will strengthen rules that represent activities appropriate for one gender, or those that mock stereotypical gender roles.
Advertising : Media : Culture
Brazilian fashion brand brings the Facebook ‘like’ to printed page

Big Ideas

Brazilian fashion brand brings the Facebook ‘like’ to printed page

Brazilian fast fashion brand C&A has launched a new interactive advertising campaign that enables consumers to ‘like’ products on Facebook throug...
Brazil : C&A : Advertising
Big Data Beauty

Micro Trends

Big Data Beauty

Beauty brands are harnessing the power of big data to create engaging campaigns, apps and platforms.
Big Data : Apps : Beauty
Cannes Lions 2014 Show Report Part 2

Big Ideas

Cannes Lions 2014 Show Report Part 2

In Part 2 of LS:N Global’s report from the 61st Cannes Lions International Festival of Creativity, we examine how brands are adapting to a rapidly ...
Cannes Lions : Advertising : Digital Billboards
P&G ad campaign explores phrase ‘like a girl’

Big Ideas

P&G ad campaign explores phrase ‘like a girl’

The campaign for female hygiene brand Always films people describing what the phrase 'like a girl' means to them.
Tiny Tot Feminism : Proctor & Gamble : Always
Cannes Lions winners: Direct, Creative Effectiveness, PR and Promo

Big Ideas

Cannes Lions winners: Direct, Creative Effectiveness, PR and Promo

The jury awarded trophies in the Direct, Creative Effectiveness, PR and Promo and Activation categories. 
Cannes Lions 2014 : Advertising : Digital Billboards
Most US university students use Snapchat daily

Big Ideas

Most US university students use Snapchat daily

More than three-quarters of US college students use Snapchat daily
SnapChat : Social Networks : College Students
Virgin ad gives you control in the blink of an eye

Big Ideas

Virgin ad gives you control in the blink of an eye

Virgin ad gives you control in the blink of an eye
Tim Rodgers : Virgin Mobile : Eye
Naked truth: Chanel releases lost Monroe footage

News

Naked truth: Chanel releases lost Monroe footage

Naked truth: Chanel releases lost Monroe footage
Advertising : Faction Marketing : Films
Scroll on: New tricks for Adidas snowboard site

News

Scroll on: New tricks for Adidas snowboard site

Scroll on: New tricks for Adidas snowboard site
Microsites+ : Body Temples : Snowboarding
Onwards and upwards: Oki-Ni sends items sky high

News

Onwards and upwards: Oki-Ni sends items sky high

Onwards and upwards: Oki-Ni sends items sky high
Advertising : Marketing : Sky
Luxury cycle: Bike polo film hits the screen

News

Luxury cycle: Bike polo film hits the screen

Luxury cycle: Bike polo film hits the screen
Louis Vuitton : Stores : Bicycle
Screen test: ASOS presents a new retail model

News

Screen test: ASOS presents a new retail model

Screen test: ASOS presents a new retail model
Advertising : Advertizing : Ads
Retro style: Ad pays lip service to facial hair

News

Retro style: Ad pays lip service to facial hair

Retro style: Ad pays lip service to facial hair
Advertising : Revivalist : Men
Tumblr recipe: Electrolux creates food tutorials

News

Tumblr recipe: Electrolux creates food tutorials

Tumblr recipe: Electrolux creates food tutorials
Spumante : Learn : Teach
Laughing matter: Bodyform lampoons complaint

News

Laughing matter: Bodyform lampoons complaint

Laughing matter: Bodyform lampoons complaint
Advertising : Ads : The Irony Of Fashion
Moveable feast: Coca-Cola gets convivial

News

Moveable feast: Coca-Cola gets convivial

Moveable feast: Coca-Cola gets convivial
Branding : Ads : Marketing
Digi-print: Lexus turns the page on conventional ads

News

Digi-print: Lexus turns the page on conventional ads

Digi-print: Lexus turns the page on conventional ads
Interactive : Ad : Adverts
Tuned in: OFM music boxes add a playful twist

News

Tuned in: OFM music boxes add a playful twist

Tuned in: OFM music boxes add a playful twist
Advertising : Infographics : Infographic
Video brandits: Xbox unleashes Brandalism

News

Video brandits: Xbox unleashes Brandalism

Video brandits: Xbox unleashes Brandalism
Advertising : Marketing : Platform
For the record: DJ's new album is a tactile hit

News

For the record: DJ's new album is a tactile hit

For the record: DJ’s new album is a tactile hit
Music Labels : Kid Koala : DJ
Mobile Brandalism: Nokia sneaks attack at Apple

News

Mobile Brandalism: Nokia sneaks attack at Apple

Mobile Brandalism: Nokia sneaks attack at Apple
Advertising : Advertizing : Humour
Roll up, roll up: Print advert gets smarter

News

Roll up, roll up: Print advert gets smarter

Roll up, roll up: Print advert gets smarter
Advertising : Advertizing : Peter Firth
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