LS:N Global

News

Colonel’s story

London – KFC’s iconic Colonel Sanders has made his return for the brand’s 75th anniversary.

KFC : Wieden+Kennedy : Colonel Sanders

Viewpoints

Doug Stephens: Short-termism is killing retailers

Short-termism plagues the retail industry, says Doug Stephens, founder of Retail Prophet.

Amazon : Whole Foods : Starbucks

News

Wear next: If LS:N Global made… wearable technology

LS:N Global’s wearable device would use digital wizardry to enliven the human experience.

The Unseen : Olive : Scent Rhythm

Micro Trends

Shop the Show

Internet tv is coming, and advertisers are working out the best way to use it

Scandal : Internet Television : Chromecast

Viewpoints

Toms’ triumph: How £25 shoes explain the luxury market

Toms is one of the highest-ranked brands on LS:N Global’s Luxury Matrix. But can a pair of £25 shoes really be considered luxury?

Luxury Matrix : TOMS : SXSW

Big Ideas

Starbucks and KFC respond to foodie revolution with up-market options

UK/US – Starbucks and KFC have both announced new concepts designed to revitalise their old formats and bring a touch of gourmet to casual caf...

KFC : Starbucks : Fast Food

News

Box of tricks: Designer cranks up the surprise

London : Experiential : Experience

Micro Trends

Localised Luxury

The sharp rise in spending power of the BRIC nations of Brazil, Russia, India and China, especially the latter, is creating new opportunities and e...

Heritage : Stores : Glocal

Viewpoints

George A. Akerlof : Identity is the key to human economic behaviour

Nobel Laureate for Economics, Professor George A. Akerlof, talks about Identity Economics.

George Akerlof : Identity Economics : Rachel Kranton

Design Directions

The Fun Theory

In an era of Prohibition Culture – where governmental finger-waggers increasingly monitor, control and aim to influence behaviour – an en...

Advertising : Videos : DDB Stockholm

Big Ideas

Grey gadgetry, toddler tech and 3-D tv to change electronics market

Berlin : CES : 3D Cinema

Macro Trends

The Tomorrow Store

When everyone can get everything online, and can buy from your competitors even when they’re in your store, how can you make sure your customers ke...

Retail : Store Of Tomorrow : Future Store

Big Ideas

Five comeback campaigns re-igniting travel

From galvanising homebodies to shattering Zoom fatigue, these are the destinations enticing tourists back to their shores with optimistic campaigns.

Travel : Tourism : Advertising

Markets

Tech Market: Part 2

How are artificial intelligence, the Internet of Things and virtual reality technologies reshaping consumer lives?

Digital Culture : AI Learning : VR

Big Ideas

Virtual sanctuaries

From phygital spas to virtual hot springs, traditional wellness spaces are being rethought to combine ancient wellbeing practices with dig...

Virtual Reality : Luxury Beauty : Beauty

News

An Asian take on alcohol alternatives, hotel mini-bar offers CBD-infused products

Hakkasan caters for the Party-totallers, The Standard updates its room service offerings, Slerp gives the power back to brands.

Drinks : Hospitality : Food

Markets

Retail Market 2016: Part 2

In Part 2 of our look at the retail market in 2016, we examine how off-price retail, delivery disruption and a rethinking of loyalty are affecting ...

Delivery Service : Off-price : Discount Retailers

Big Ideas

World Retail Congress 2012: Overview

London – This year’s World Retail Congress was buzzing with retailers saying they are embracing change and the new omni-channel world. Other retail...

London : WRC : High Street

Design Directions

Synth-aesthetic Evolution

From dystopia to delight, an AI-aesthetic Revolution is transforming how we perceive and embrace artificial intelligence.

Design : AI : Artificial Intelligence

Big Ideas

Charting the Rise of Clout Kitchens

Content platforms and creators are launching virtual dining concepts that cater for digitally native audiences while uplifting local restaurant ope...

Food : Media : TikTok

Macro Trends

Programmable Realities

The rise of reactive new materials and technologies means that future physical consumer touchpoints will no longer be set in stone… or any other so...

Media : Futuretainment : Technology

Macro Trends

Morality Recoded

Our traditional moral frameworks of religion and family are declining. Institutions, brands and consumers are now re-evaluating the power of innova...

Technology : Retail : Mobility

News

Adidas aims to appeal to kids and other stories

In today’s daily digest: Adidas taps into the children’s market, Alibaba unveils its Luxury Pavilion, how Airbnb affects house prices and other top...

Fashion : Travel : Luxury

Micro Trends

Food-finding apps

A new wave of smartphones is helping consumers to find gourmet food trucks, word-of-mouth restaurants and lesser-known real-ale pubs with location-...

Gourmet : Apps : Geo-location

Viewpoints

Julian Sykes : Social design for Rurban communities

Julian Sykes, co-founder of Ark Lab, talks about social design for Rurban communities.

Julian Sykes : Ark Lab : Conviviality Culture

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