LS:N Global

Big Ideas

US beer-lovers set for a taste of the Amazon

Brazil : São Paulo : Craft Brew

Big Ideas

Future Forecast 2023: Health & Wellness

Our mental wellbeing has become just as important as our physical wellbeing. In 2023, both brands and their physical spaces will increasingly addre...

Health : Wellness : Technology

Viewpoints

The real reason men are better navigators than women

A recent study found that women cannot navigate as well as men but Martin Raymond, editor-in-chief of LS:N Global, says chromosomes have nothing to...

Gender : Identity : Gender Inequality

Big Ideas

Is neurocinema the future of entertainment?

Director Richard Ramchurn, creator of The MOMENT, a film that changes based on audience attention levels, on the challenges and opportunities of mu...

Media : Interactive Entertainment : Far Futures

Big Ideas

How brands can use augmented reality to drive engagement

With the mainstream adoption of AR on the horizon, we examine four brands that are setting a precedent for how to use the medium.

Retail : Digital : Advertising

Daily Signals

Milk-made: US campaign shakes up competitors

Advertising : Ads : Milk Please!

Daily Signals

Genderless retail and a phone app for digital detox

The Phluid Project taps into the non-binary community, Samsung quantifies phone usage, Capital One makes it easier to be secure online.

Retail : Finance : Technology

Design Directions

Marvelology

The reckless and brash spirit of Iconoclash has matured in the luxury landscape, fusing the naivety of child-like creations and their sense of ...

Luxury Futures : Iconoclash : Jaime Hayon

Daily Signals

ThredUp launches fast fashion confessional hotline

Online resale platform ThredUp has partnered with Stranger Things actor Priah Ferguson to launch the Fast Fashion Confessional Hotline.

Fashion : Media & Entertainment : Sustainability

Viewpoints

Is feminism fit for the future?

Why feminism needs to define new metrics of achievement if it is going to truly suceed.

Female Futures : Advertising : Workplace

Viewpoints

Does the e-sports industry need to create new formats to enter the mainstream?

Transforming live e-sports experiences could prove key to engaging brands and consumers.

Media : Sport : Digital

Daily Signals

Block communications

Global – Verizon has created a mobile phone network and smartphone for video game Minecraft.

Verizon : Minecraft : Virtual Browsing

Big Ideas

Women's Tour of Britain to be launched in 2014

Women’s Tour of Britain to be launched in 2014

Tourism : Feminists : Feminism

Daily Signals

Knotstalgia: Hermès promotes ties with digital art

Christine Buci-Glocksmann : Department Stores : Arts

Micro Trends

Shoppable Videos

International – Fashion brands and retailers are buying into the shoppable video format as v-commerce becomes more popular, and looks set to become...

V-Commerce : Video Sharing : Future Media

Daily Signals

Band to watch: Game takes fans on musical journey

Tabor Robak : Gatekeeper : Exo

Daily Signals

Tapping into Twitter: Tweets flow to save water

FLOW : Close The Tap : Twitter

Daily Signals

An emotive game that addresses automation and a dynamic logo

Chance Agency brings emotion into game play, Pentagram represents Cytora’s services with a fluid design, a Google Assistant phone line for Colombians.

Mental Health : Branding : Retail

Markets

Emerging Youth: China

The Chinese Dream is on the rise as the American Dream fades.

China : Youth Culture : Fashion

Daily Signals

Stat: British Gen Z’s interest in sober socialising is growing

In a notable shift from traditional socialising, Mintel’s latest research released in January 2024 reveals that nearly the same amount of British G...

Food : Drink : Youth

Daily Signals

Louis Vuitton launches a Discord server

Louis Vuitton is expanding its Web3 strategy and opening a Discord server. The luxury brand hopes its presence on Discord will help forge a stronge...

Luxury : Technology : Media

Daily Signals

Carrefour is helping consumers spot shrinkflation in France

Carrefour is cementing its position as a cost of living ally for consumers. The supermarket chain has rolled out shrinkflation labels in stores.

Food : Drink : Retail

Daily Signals

The Campaign: Gucci Valigeria

Luxury houses are further blurring the lines between retail and hospitality, like Gucci’s collaboration with The Savoy hotel.

Luxury : Travel & Hospitality : Retail

Daily Signals

This DAO is making Web3 more welcoming

Decentralised autonomous organisation (DAO) platform Metaphor is ditching the dark and moody visuals that dominate the Web3 space to create a more ...

Technology : Media And Entertainment : Advertising & Branding

Daily Signals

Iconic females inspire women’s football apparel

Women footballers in the London borough of Camden will now play the beautiful game wearing shirts adorned with inspirational female figures.

Female Futures : Culture : Leisure

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