'gaming'

Virtual Valentino: Fashion museum goes online

News

Virtual Valentino: Fashion museum goes online

Virtual Valentino: Fashion museum goes online
Valentino : Luxury : Virtual Museum
US restaurants take to the E La Carte tablets

Big Ideas

US restaurants take to the E La Carte tablets

US restaurants take to the E La Carte tablets
Customisation : Restaurants : Tablets
Emerging Youth: Saudi Arabia

Behaviours

Emerging Youth: Saudi Arabia

In Saudi Arabia, digitally savvy Gen Z, fuelled by a profound cultural pride and a thirst for global experiences, are redefining retail, luxury, ho...
Saudi Arabia : Gen Z : Middle East
Five Ways Sports Fandom is Going Virtual

Big Ideas

Five Ways Sports Fandom is Going Virtual

As sports events are revived, brands are bouncing back with immersive digital innovations that bring fans closer to their teams than ever before.
Media : Technology : Sports
Watch your step: Adidas's boot with a brain

News

Watch your step: Adidas's boot with a brain

Watch your step: Adidas’s boot with a brain
Sport : Fitness Monitoring : Manchester United
DDW: Design Academy Eindhoven’s radical explorations of critical topics

News

DDW: Design Academy Eindhoven’s radical explorations of critical topics

After a year of virtual showcases, Design Academy Eindhoven returns to the city to present its 2022 graduation show during Dutch Design Week.
Design : Critical Thinking : Technology
Nike’s Rebel Girls tie-up empowers young sportswomen

News

Nike’s Rebel Girls tie-up empowers young sportswomen

In a bid to amplify women in sports, the sportswear giant is partnering with storytelling platform Rebel Girls to produce a limited-edition book in...
Sports & Leisure : Society : Advertising & Branding
 It’s time to design packaging for everyone

Viewpoints

It’s time to design packaging for everyone

By differentiating between consumers with different mobility needs, retailers are re-enforcing separation, not inclusivity. This needs to change – ...
Packaging : Inclusive : Retail
Should we leave nostalgia in the past?

Viewpoints

Should we leave nostalgia in the past?

As nostalgia saturates more of what we consume, there is a danger that societies will regress to a romanticised version of the past.
Society : Nostalgia : Football
Why do Londoners love Nike so much?

Viewpoints

Why do Londoners love Nike so much?

The sportswear brand found success this week because it listened to its consumers.
Youth : Fashion : Gen Z
What happens when brands retain control of their products?

Viewpoints

What happens when brands retain control of their products?

Apple’s recent battery scandal hints at broader discrepancy between brands’ and consumers’ concept of ownership.
Technology : Automotive : Digital
A deadly experience

News

A deadly experience

Paris – To promote the launch of a game based on a Tom Clancy novel, online experience Collapse simulates a worldwide smallpox pandemic.
Tom Clancy : The Division : Pandemic
Britain’s state schools put coding on the curriculum

Big Ideas

Britain’s state schools put coding on the curriculum

Britain’s state schools have begun introducing their students to the world of algorithms, making it the first G20 country to put computer science a...
Schools : The Year Of The Code : Generation I
Forest kindergartens take off around the world

Big Ideas

Forest kindergartens take off around the world

Forest kindergartens take off around the world.
School : Waldkindergärtens : Project Wild Thing
Children's television show debuts on tablets

Big Ideas

Children's television show debuts on tablets

Children’s television show debuts on tablets
Television : Broadcast : Tv
Mind games: Muse is Nike Fuel for the brain

News

Mind games: Muse is Nike Fuel for the brain

Austin, Texas – Toronto-based InteraXon is at South by Southwest Interactive this week demonstrating Muse, a brain-sensing device that aims to take...
InteraXon : Muse : South By SouthWest
Foresight Friday: Dan Hastings, deputy foresight editor

News

Foresight Friday: Dan Hastings, deputy foresight editor

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, deputy foresight editor D...
Foresight Friday : Society : Pop-culture & Media
Stat: Gen Z are rewriting the rules of dating

News

Stat: Gen Z are rewriting the rules of dating

Conducted by Tinder, the Future of Dating report 2023 reveals that Gen Z are leading a dating renaissance, challenging norms and prioritising authe...
Youth : Media & Entertainment : Society
This media brand is rolling out an ethical coffee line

News

This media brand is rolling out an ethical coffee line

Progressive independent media company Crooked Media is adding an ethical coffee line to its portfolio of services, marking its first move into the ...
Food & Drink : Design : Media & Entertainment
Dell India creates advertising to combat pollution

News

Dell India creates advertising to combat pollution

Technology company Dell and creative agency The Glitch are empowering Indian youth to think boldly about sustainable innovation, through its Dell F...
Society : Design : Sustainability
The Campaign: Crown Royal explores drinking in the metaverse

News

The Campaign: Crown Royal explores drinking in the metaverse

Canadian whisky brand Crown Royal launched its video campaign It’s A New World of Cocktails, which presented an immersive fictional world of drinking.
Food : Drink : Technology
Good sport

News

Good sport

Minneapolis – Asiya is a new brand that develops activewear for Muslim women.
Modesty : Hijabistas : Modesty Wear
Science fiction: Campaign brings new film to life

News

Science fiction: Campaign brings new film to life

Science fiction: Campaign brings new film to life
Prometheus : 20th Century Fox : Film
Don Tapscott : Harness the power of the digital generation

Viewpoints

Don Tapscott : Harness the power of the digital generation

Author Don Tapscott talks about harnessing the power of the digital generation. 
Don Tapscott : Grown Up Digital : Facebook
Future Media Landscapes

Macro Trends

Future Media Landscapes

In the land of the brand and the media, there have always been kings, ever since media magnate Sumner Redstone declared ‘Content is king!’ way back...
Media : Technology : Transmedia
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