MAC

Teen Beauty Market

Markets

Teen Beauty Market

Tired of relentlessly chasing perfection, members of Generation D are changing their expectations of what beauty can and should deliver.

Gender Neutral : Teen : Gen Z

Comic cosmetics

News

Comic cosmetics

Global – Colour cosmetics brand MAC has embraced Comic-Con culture with its new Star Trek collection.

MAC : Star Trek : Cosmetics

Global Beauty Market 2016: Part 1

Markets

Global Beauty Market 2016: Part 1

We examine the changing face of the global beauty market and the rapid rise of exciting new trends in the industry, from Social Power to Phygital S...

Instagram : Skincare : 3ina

Shakespeare ReFASHIONed

Design Directions

Shakespeare ReFASHIONed

A multisensory campaign by Selfridges weaves the works of Shakespeare into the fabric of contemporary design and culture.

Selfridges : Explorium Retail : Shakespeare ReFASHIONed

Communities

Waste Warriors

Motivated, disciplined and inventive, Waste Warriors around the world are doing everything they can to clear clutter from their lives and reduce ...

Waste Warriors : Claire Sancelot : Erin Rhoades

News

Skin deep

Global – MAC Cosmetics is celebrating beauty of all shapes and sizes in its global campaign MACnificent Me.

MAC Cosmetics : MACnificent Me : Multicultural Beauty

Sonnet the hedgehog: Video game calls on players to wax lyrical

News

Sonnet the hedgehog: Video game calls on players to wax lyrical

Boston – Video gamers are being turned into poets in the new game Elegy for a Dead World.

Elegy For A Dead World : Dejobaan Games : The Polarity Paradox

Play-makers: Studio creates video game that explores a hand-made city

News

Play-makers: Studio creates video game that explores a hand-made city

London – Game designers and developers from studio State of Play have created Lumino City, a puzzle adventure game that brings a hand-made world&nb...

State Of Play : Game Imitates Art : London

Macro Trends

Neo-Tolkienism

There is a something afoot, a cultural shift that has been rumbling in the undergrowth of society for the past 10 years and is finally roaring to ...

Futuretainment : Storytelling : Fantasy

Selfridges asks ‘what does beauty mean?’

Big Ideas

Selfridges asks ‘what does beauty mean?’

Selfridges is asking consumers what beauty means with a store-wide campaign.

Selfridges : Department Stores : The Beauty Project

Estée Lauder targets buoyant sub-Saharan Africa

Big Ideas

Estée Lauder targets buoyant sub-Saharan Africa

Estée Lauder targets buoyant sub-Saharan Africa

Middle East : Africa Beauty Market : Sub Saharan Africa

Nail industry continues to shine with record sales

Big Ideas

Nail industry continues to shine with record sales

Nail industry continues to shine with record sales

Cosmetics : Nail Bar : Nail Kiosk

Intergalactic beauty

Micro Trends

Intergalactic beauty

On the catwalks, intergalactic references began with Alexander McQueen’s Avatar-èsque Plato’s Atlantis spring/summer 2010 collection, Christopher K...

Space : Re-enlightenment : Galactic

Fashion Week Autumn/Winter 2013/2014: Beauty Trends Overview

Markets

Fashion Week Autumn/Winter 2013/2014: Beauty Trends Overview

Punk, gothic, ghostly and feral references led backstage experts at the autumn/winter 2013/2014 shows to create visions of anarchic romance and poe...

Anarchy : Beauty : Punk

China’s New Emerging Affluents

Communities

China’s New Emerging Affluents

Ambitious and hard-working, China’s New Emerging Affluents (NEAs) want lifestyles to match their new, higher salaries. They want the latest technol...

BMW Mercedes : Migration : Microblogging

Micro Trends

Bruise Control

The Bruise make-up trend seems unusual on first encounters, yet in fact it reflects a mood that is permeating the current fashion collections. It h...

Bruising : Catwalk : Utilitarian

Telia offers a chance to pull the online plug

Big Ideas

Telia offers a chance to pull the online plug

Telia offers a chance to pull the online plug

Apple : MAC : Windows

News

Mac Attack : Cosmetics Brand Collaborates with photographer

Mac Attack : Cosmetics Brand Collaborates with photographer

New York : Cindy Sherman : Canadian

Micro Trends

Gamified World

Businesses, organisations and institutions are increasingly using game mechanics to transform everyday tasks, leading to a gamified world.

Gaming : Points : Challenges

Web video bookmarking app takes a fresh view

Big Ideas

Web video bookmarking app takes a fresh view

Web video bookmarking app takes a fresh view

Radbox : Bookmarking : App

Style-conscious women turn to quality and value

Big Ideas

Style-conscious women turn to quality and value

Style-conscious women turn to quality and value

Luxury : Bain : Vogue

Beauty brands reach consumers via online video tutorials

Big Ideas

Beauty brands reach consumers via online video tutorials

Beauty brands reach consumers via online video tutorials

Stila : Dior Beauty : MAC

Beauty brands switch on to social media

Big Ideas

Beauty brands switch on to social media

Beauty brands switch on to social media

New York : Cosmetics : Social Media

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