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Twitter’s Super Follows monetises creators’ content
The social network will be launching a Super Follows feature that lets users charge followers for exclusive content.
Technology
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Social Media
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Entertainment
News
Stat: UK consumers opt for tv ads over paid services
With UK consumption of connected tv (CTV) – streaming of tv over the internet on any device – having gone up during Covid-19, new research by Unrul...
Stat
:
Statistic
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Media And Entertainment
News
Stat: YouTubers are inspiring bookish children
A recent survey by The Reading Agency has found that UK children often look to social media influencers, including YouTubers, to find inspiration f...
Media
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Entertainment
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YouTube
News
Cream of the crops: A vision of our GM future
London – At LS:N Global’s The Age of the Long Near Preview Network Evening last week, senior journalist Rowland Manthorpe spoke to research designe...
Mariah Wright
:
London
:
Network Evening 2015
Big Ideas
Fohr Card launches tool to quantify social media impact
Fohr Card launches tool to quantify social media impact.
Luxury
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Subscription
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Bloggers
News
Modern Explorer: Microsoft targets 90s generation
International – Microsoft has released a nostalgic advertisement for the new version of Internet Explorer with a tagline aimed at younger internet ...
Internet
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Nostalgia
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Microsoft
News
Top marks: Norton's direct action on reputation
Top marks: Norton’s direct action on reputation
Google
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LinkedIn
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Personal Information Economy
News
The best of 2011: The top three auto Seeds of the year
The best of 2011: The top three auto Seeds of the year
Google Maps
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Escape The Map
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Mercedes
News
Drive time: GPS service is an audible treat
Drive time: GPS service is an audible treat
Personalise
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Voice Activated
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Hacked
Big Ideas
Flash ad sees BMW logo enter the spotlight
Flash ad sees BMW logo enter the spotlight
BMW
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Cinema
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Flash Projection
News
Instant stardom: Pop Mie seeks winning face
Instant stardom: Pop Mie seeks winning face
Jakarta
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Indonesia
:
Pop Mie
News
What's that tune: Uniqlo releases sound-reactive blog part
What’s that tune: Uniqlo releases sound-reactive blog part
Brandtocracies
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Uniqlo Tunes
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Uniqlock
News
Whopper 2.0: Augmented reality brings BK banner to life
Whopper 2.0: Augmented reality brings BK banner to life
Burger King
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Just Nots
:
Value Menu
Big Ideas
A modelling agency that champions people with disabilities
Laura Johnson and Zoe Proctor, co-founders of Zebedee Management, on their mission to increase the representation of people with disabilities in th...
Fashion
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Retail
:
Inclusivity
News
Stat: Europeans call on governments to make sustainable food more affordable
Four out of five Europeans say policymakers should introduce new legislation and provide financial support to help consumers adopt sustainable eati...
Sustainability
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Food & Drink
:
Society
Viewpoints
Why do Londoners love Nike so much?
The sportswear brand found success this week because it listened to its consumers.
Youth
:
Fashion
:
Gen Z
Viewpoints
Brand politics
2016 will be remembered as the year when political norms were turned on their head, but should brands join the debate or remain politically neutral?
Brandstanding
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Backlash Brands
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Ben & Jerry's
Big Ideas
Spare5 app offers users a way to earn money in their spare time
A new app enables users to earn money during their downtime.
Spare5
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Nanoentrepreneurs
:
The New Value Economy
Big Ideas
Smart car campaign encourages safety with dancing pedestrian crossing lights
As part of its new What Are You For? advertising campaign, automobile company Smart has developed a dancing pedestrian crossing light to ...
Smart
:
Interactive Traffic Light
:
Portugal
Big Ideas
McDonald’s accepts festival rubbish as payment
McDonald’s in Sweden has turned music festival rubbish into treasure for both the brand and its customers.
McDonald's
:
Recycling
:
Currency
Big Ideas
Smartphone users become Qustodians in new service
Smartphone users become Qustodians in new service.
Iphone
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EA Sports
:
Bose
News
Volkswagen campaign celebrates the emotional bond between car and driver
Volkswagen and advertising agency Adam&EveDDB have launched YourWagen, a global brand platform spotlighting the emotional connection between Volksw...
Mobility
:
Nostalgia
:
Youth
News
Rimowa hammers home its history with music collaboration
For Rimowa’s new limited-edition luggage collection, Hammerschlag, the LVMH-owned business has turned to music to celebrate the craft behind the pr...
Luxury
:
Travel & Hospitality
:
Design
News
Stat: Gen Z values brands which embrace co-creation
Gen Z values brands which are willing to co-create, according to a new report from advertising agency Ogilvy.
Youth
:
Education
:
Retail
News
Dove campaigns to make hair discrimination illegal
Sounding the alarm on the pervasive problem of hair discrimination, Dove’s As Early As Five campaign illustrates how harmful race-based hair percep...
Beauty
:
Society
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Diversity And Inclusion
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