Frontpage
Signals & Stats
Daily Signals
Statistics
Behaviours
Communities
Generations
Boomers
Gen X
Millennials
Gen Z
Gen Alpha
Trends
Macro Trends
Micro Trends
Design Directions
Sectors
Global Events
Beauty
Design
Fashion
Food & Drink
Health & Wellness
Luxury
Pop Culture & Media
Retail
Technology
Travel & Hospitality
Topics
The Synthocene Era
Artificial Intelligence
Cost of Living Crisis
Future Spaces
Gaming
Home and Family
Identities
Longevity
Metaverse
Mobility
Sustainability
Tomorrow’s Leadership
Work States
Viewpoints
Viewpoints
Futures 100
Webinars
Podcasts
Academy
Foresight Masterclass S1
Foresight Masterclass S2
Networking Masterclass
Reports
login
All Time
Past day
Past week
Past month
Past 3 months
Past 6 months
Past year
Past 2 years
Advertising & Branding
Architecture
Beauty
Design
Drink
Fashion
Finance
Food
Health & Wellness
Luxury
Media & Entertainment
Mobility
Packaging
Retail
Scenario
Society
Sport & Leisure
Sustainability
Technology
Travel & Hospitality
Youth
Africa
Asia
Aus/Nz
Eastern Europe
Western Europe
Global
Middle East
North America
Nordics
South America
Generation Beta (Born 2024+)
Generation Alpha (born 2013–2025)
Generation Z (born 1997–2012)
Millennials (born 1981–1996)
Generation X (born 1965–1980)
Generation Jones (born 1955–1965)
Baby Boomers (born 1946–1964)
All
Signals & Stats
- Daily Signals
- Statistics
Behaviours
- Big Ideas
- Communities
- Generations
- Markets
Trends
- Macro Trends
- Micro Trends
- Design Directions
Academy
- Foresight Masterclass Series 1
- Foresight Masterclass Series 2
- Strategic Networking Masterclass
Viewpoints
- Viewpoints
- Futures 100
- Webinars
- Podcasts
'Branding'
Sort By
Relevance
Most Recent
Daily Signals
Burberry’s collaborative zine inspires children’s futures
Building on his charitable efforts to help disadvantaged children develop literacy skills, footballer Marcus Rashford is teaming up with a North Lo...
Youth
:
Media
:
Education
Podcasts
Podcast: Georgina Johnson on Collectivism, Consensus and Accountability
We speak with artist-curator, art director, editor and writer, Georgina Johnson to discuss how brands need to understand the role that collectivism...
Podcast
:
Society
:
Back To The F**kture
Daily Signals
Stat: Unbranded jewellery is a hit with next-gen luxurians
When it comes to high-value jewellery purchases, luxury shoppers are looking to express their personal style by opting for unbranded pieces.
Stat
:
Stats
:
Statistic
Daily Signals
Impossible brings faux meat to school lunchrooms
The faux meat brand will be testing its products in US schools, encouraging young people to develop plant-based eating habits early in life.
Health And Wellness
:
Society
:
School
Daily Signals
Excedrin pain relief targets headache-prone gamers
Pain relief brand Excedrin is tapping into the gaming community in its latest campaign in response to this group’s propensity for headaches.
Health And Wellness
:
Media
:
Entertainment
Markets
Modest Wear Market 2019
Beyond luxury apparel, fashion brands and retailers are winning over modern Muslim customers with new iterations of modest clothing.
Fashion
:
Sport
:
Leisure
Daily Signals
Stat: Tv advertising is most influential for Generation X
In a recent US survey, 23.5% of Generation X respondents said they had made a purchase influenced by tv ads in the past six months.
Advertising
:
Gen X
:
Retail
Viewpoints
Why brands need to pay more attention to hormonal fluctuations
Why the healthcare sector should take note of the new beauty and lifestyle brands factoring in biological differences between the sexes.
Health
:
Wellness
:
Hormones
Viewpoints
Will product drop culture save the department store?
Barneys New York’s partnership with Highsnobiety shows initiative, but may not prove a viable long-term strategy.
Retail
:
Fashion
:
Luxury
Daily Signals
A bar with no name
London – The cocktails on offer at new bar Untitled are described according to their flavour profiles rather than ingredients.
Untitled
:
Revelation Brands
:
Alcohol
Daily Signals
Searching for answers
London – UNLIMITED* is a new collaboration between UBS and its editorial partners.
UBS
:
UNLIMITED
:
Branded Content
Daily Signals
The museum swap
New York – The city’s most famous art galleries have Instagrammed each other’s collections in a bid to explore common ground.
Instagram
:
#MuseumInstaSwap
:
Musuem
Daily Signals
Opt-out retail
Seattle – Outdoorwear brand REI is to close its stores for Black Friday with the hashtag #OptOutside.
Retail
:
Brandstanding
:
REI
Daily Signals
Girl power
New York – #BornandMade is a new campaign by Carol’s Daughter that aims to empower women to celebrate their heritage.
Carol's Daughter
:
L'Oreal
:
Multicultural
Daily Signals
Language of beauty
Australia – Luxury beauty brand Mieux Derma has been rebranded with a focus on sensory, romantic language.
Mieux Derma
:
Organic Beauty
:
Syneasthetic Selling
Daily Signals
Eco luxe
Miami – New brand 1 Hotel has introduced the possibility of a large-scale, eco-centric accommodation to the luxury sector.
1 Hotel
:
Whole-system Thinking
:
Starwood Hotels & Resorts
Daily Signals
Understated: Gap embraces normcore in latest campaign
US – The fashion buzzword of the year has to be ‘normcore’. The New York-based trend forecasting group K-Hole coined it, New York magazine&nbs...
Re-Con Man
:
Gap
:
Normcore
Viewpoints
Ilker Baydar : Turkish e-commerce
Hepsiburada commercial general manager Ilker Baydar talks Turkish e-commerce.
Shopping
:
E-commerce
:
Hepsiburada
Big Ideas
The Wall Street Journal launches e-commerce offer
The Wall Street Journal launches e-commerce offer
Wall Street Journal
:
Newspapers
:
New Media Landscapes
Micro Trends
She comes first
From porn to promiscuity, a new era of thinking on women’s sexuality is here.
Sensory
:
She Comes First
:
Lelo
Daily Signals
Centre stage: Local hotel plays to its heritage
Amsterdam – Hotel V Nesplein is a boutique hotel inspired by the local area in which the interior changes continually like a theatre set.
Heritage
:
Saloon Bar
:
Changing Look
Daily Signals
Swap shop: Festival celebrates sustainable living
Melbourne – As part of the Sustainable Living Festival, the Look.Stop.Swap programme enabled companies to share their ideas on how to live and work...
Urban
:
Planet Luxe
:
Three Thousand
Big Ideas
Young Indians embrace foreign retail chains
Young Indians embrace foreign retail chains
India
:
Western
:
Profit
Micro Trends
Intoxivation
As demand slows in Western Europe and North America, the world’s leading beverage companies are increasingly looking to Africa’s New Emerging Afflu...
African
:
Innovation
:
Alcohol
Big Ideas
Old electronics could be a sustainable business
Old electronics could be a sustainable business
O2
:
Gadgets
:
Vouchers
Loading...
VIEW MORE
You have
1 free News articles
remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN