loyalty

Surge in cyberattacks targeting airline miles and hotel points

News

Surge in cyberattacks targeting airline miles and hotel points

According to security experts, hackers are increasingly targeting airline and hotel loyalty accounts, seizing millions of dollars in rewards.
Technology : Travel & Hospitality : Retail
Modern Burglary

Big Ideas

Modern Burglary

The cost of living crisis, surging inflation rates and a hacker mindset are turning theft into the next big retail turmoil.
Data Security : Retail Crime : Security
Redefining Travel Loyalty

Markets

Redefining Travel Loyalty

Airlines and hotels are shifting their loyalty strategies, embracing flexibility, personalisation and gamification to stay relevant to next-generat...
Travel : Loyalty : Airlines
Wow Bao and Flaunt bring loyalty programme to Roblox

News

Wow Bao and Flaunt bring loyalty programme to Roblox

Wow Bao, the renowned fast-casual Asian street food concept, has embarked on a journey into the metaverse by partnering with Flaunt to pioneer the ...
Retail : Technology : Gaming
NRF 2024 Retail’s Big Show: Community, Luxury and Loyalty

Big Ideas

NRF 2024 Retail’s Big Show: Community, Luxury and Loyalty

At the biggest retail conference in the US, all eyes were on experiential retail, the evolution of the luxury consumer and the critical role of loy...
Retail : Events : Luxury
Future Forecast 2024: Travel & Hospitality

Micro Trends

Future Forecast 2024: Travel & Hospitality

2023 was a remarkable year for travel. The post-pandemic ‘revenge travel’ phenomenon shot to new heights as global travellers spent unprecedented a...
Travel : Hospitality : Luxury
World Retail Congress 2023: Resilient Retail Futures

Big Ideas

World Retail Congress 2023: Resilient Retail Futures

World Retail Congress 2023 in Barcelona explored how innovators are embracing purpose, transformation and resilience in the aftershock of global cr...
Technology : Retail : Sustainability
Sweetgreen launches a £8 monthly loyalty programme

News

Sweetgreen launches a £8 monthly loyalty programme

US fast casual salad restaurant Sweetgreen has launched a paid loyalty programme that will offer its customers discounts and access to salad-themed...
Retail : Food & Drink : Society
Transforming Brand Loyalty

Viewpoints

Transforming Brand Loyalty

Ross Basri, co-founder of Uptop, explains how non-fungible tokens (NFTs) could transcend fluctuating popularity to create value-driven loyalty netw...
Retail : Technology : Society
Starbucks launches accessible Web3 community

News

Starbucks launches accessible Web3 community

As it looks to level up digital engagement and develop its loyalty programme, the coffee chain is launching a Web3 experience for its Starbucks Rew...
Media And Entertainment : Technology : Food
Inflationary Loyalty Market

Markets

Inflationary Loyalty Market

As inflation increasingly affects customer spending power, brands are having to innovate and develop new strategies to boost loyalty.
Retail : Finance : Society
Stat: Premium loyalty programmes attract Gen Z

News

Stat: Premium loyalty programmes attract Gen Z

In the US, consumer buying habits are changing as more people embrace loyalty programmes.
Youth : Retail : Finance
Membership Retail

Micro Trends

Membership Retail

A wave of apparel brands are shunning mass selling in favour of membership models, in turn reducing product waste and cultivating stronger communit...
Retail : Memberships : Loyalty
Can the foodverse secure restaurants’ future?

Viewpoints

Can the foodverse secure restaurants’ future?

Supreet Raju, co-founder of OneRare, unpacks the potential that Web3 can offer food brands, chefs and the public by bridging digital and real-life ...
Food : Metaverse : Marketing
Why post-pandemic travel needs a loyalty upgrade

Big Ideas

Why post-pandemic travel needs a loyalty upgrade

The travel industry has been reset. With a post-vaccine boom on the horizon, it’s time for travel and hospitality brands to upgrade outdated loyalt...
Travel : Hospitality : Tourism
Offset Sellers

Micro Trends

Offset Sellers

Amid accelerating e-commerce, new services are helping retailers to make carbon offsetting a more accessible and convenient part of the purchasing ...
Retail : Sustainability : Carbon Offsets
A crypto campaign to boost US dog adoptions

News

A crypto campaign to boost US dog adoptions

Pet wellness brand Finn has launched #AdoptaDogecoin – a campaign rewarding people who adopt a dog with a cryptocurrency investment.
FinTech : Pet : High-End Pets Market
Stat: Purpose-driven brands are most memorable among consumers

News

Stat: Purpose-driven brands are most memorable among consumers

Companies who show a strong sense of purpose are most likely to have a memorable impact on consumers, with people increasingly making purchases tha...
Branding : Marketing : Purpose
Fenty Beauty builds hype with China’s HEYTEA

News

Fenty Beauty builds hype with China’s HEYTEA

Rihanna's make-up brand is turning to the food industry to promote its latest range of blushers.
Beauty : Make-up : Tea
Stat: Brand disloyalty is growing

News

Stat: Brand disloyalty is growing

When it comes to brand loyalty, consumers are proving to be increasingly fickle. New data from Nielsen shows that only 8% of consumers are committe...
Branding : Loyalty : Retail
Burger King uses AR to troll its rivals

News

Burger King uses AR to troll its rivals

By pointing their phone at the ads of Burger King competitors and engulfing the billboards in virtual flames, consumers get a free meal.
Food : Advertising : Loyalty
Advertising agency staff trial beacon-driven loyalty app

Big Ideas

Advertising agency staff trial beacon-driven loyalty app

Beacon technology has taken a step closer towards the mainstream after advertising agency Cheil UK unveiled its app Cheil Break, which is trialling...
Chiel UK : Beacon Retail : Cafés
Payments start-up embraces crypto-currencies with new card

Big Ideas

Payments start-up embraces crypto-currencies with new card

A new debit card is enabling people to pay with Bitcoin, regular money and loyalty points.
Cryptocurrency : Shift : Loyalty
US consumers gradually adopt the mobile wallet

Big Ideas

US consumers gradually adopt the mobile wallet

The number of US consumers using their smartphones as mobile wallet devices is increasing gradually, but they remain a minority.
Mobile Wallet : Mobile Payments : Cashless Futures
Shopping centre first in UK to adopt beacon technology

Big Ideas

Shopping centre first in UK to adopt beacon technology

Swan Shopping Centre is the first UK mall to adopt Beacon technology
IBeacon : Smartphones : Swan Shopping Centre
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