Trend Briefing

The Future Laboratory’s Trend Briefing makes a physical return

News

The Future Laboratory’s Trend Briefing makes a physical return

This year, we’re pleased to announce that Trend Briefing returns as a physical event, bringing together industry professionals in an engaging and i...

LS:N Global : Tickets : Trend Briefing

Highlights from the D&AD Awards

News

Highlights from the D&AD Awards

London – LS:N Global picks three stand-out projects from the D&AD Awards, which took place last night.

Neo-kinship : Civic Brands : The Focus Filter

The E-motional Economy: An introduction

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The E-motional Economy: An introduction

London – Introducing The E-motional Economy, the third macrotrend from our forthcoming Spring/Summer 2016 Trend Briefing.

The E-motional Economy : Emotions : Kasia Maciejowska

Melbourne events: A round-up

News

Melbourne events: A round-up

Australia – Our recent Melbourne events introduced guests to the cultural shifts resonating across the Asia-Pacific region.

Australia : The Future Laboratory : Events

Beyond Borders: Trend Briefing

Viewpoints

Beyond Borders: Trend Briefing

What are Anti-authenticity Marketing, New Bricolage Living and Revelation Brands? Our editor explains

Trend Briefing : Beyond Borders : AW15

Beyond Borders: Autumn/Winter 2015 Trend Briefing

News

Beyond Borders: Autumn/Winter 2015 Trend Briefing

London – LS:N Global is thrilled to bring you a sneak peek of our Autumn/Winter 2015 Trend Briefing in our new film series, Beyond Borders.

Beyond Borders : Trend Briefing : Autumn/Winter 2015

Viewpoints

The Immortal Brand webinar

The Immortal Brand webinar explores why short-term thinking is the greatest threat to a business’s future.

The Immortal Brand : Webinar : Long-term Thinking

The New Value Economy explained at Autumn/Winter 2014 Trend Briefing

Viewpoints

The New Value Economy explained at Autumn/Winter 2014 Trend Briefing

In our final webinar in our new series revisiting Autumn/Winter 2014 Trend Briefing, LS:N Global presents The New Value Economy, an exploration of ...

Sharing Economy : Value : Reputation

The Age of the Long Near

News

The Age of the Long Near

South Bank, London – Hundreds of delegates from around the world gathered yesterday at London’s Purcell Room for LS:N Global’s Spring/Summer 2015&n...

The Age Of The Long Near : Queen Elizabeth Centre : Trend Briefing S/S 15

News

The Age of the Long Near: The Immortal Brand preview

London – Welcome to The Immortal Brand, or how to break free from short-termism, the greatest threat to a business’s future.

The Immortal Brand : 100-year Thinking : The Age Of The Long Near

Bio-banking: How customer physiology and financial services combine

News

Bio-banking: How customer physiology and financial services combine

London – At last week’s The Age of the Long Near Preview Network Evening, senior journalist Rowland Manthorpe sat down with Philip O’Dwyer, executi...

Philip O'Dwyer : Banking : Method Money

Long-term thinking: The Age of the Long Near Preview Network Evening

News

Long-term thinking: The Age of the Long Near Preview Network Evening

London – LS:N Global members gathered at The Future Laboratory last night for a sneak preview of our forthcoming Trend Briefing topic, The Age of t...

Network Evening : LS:N Global Event : The Future Laboratory

Study shows younger consumers are less trusting of social media profiles

Big Ideas

Study shows younger consumers are less trusting of social media profiles

Some 60% of Britons believe people tend to exaggerate on their social media profiles, according to a new study by The Future Laboratory.

The Future Laboratory : Young Millennials : Social Media

Micro Trends

Mass Tap

As consumers seek increasingly intuitive technological interactions, brands are simplifying previously complex processes into a simple tap.

Intuitive Futures : Mass Tap : Awakening Tech

Identity crisis: The Sharded Self Preview

News

Identity crisis: The Sharded Self Preview

At our Autumn/Winter 2014 Trend Briefing, The Me-conomy, we will explore how changing values and shifting identities, and most of all technology an...

The Me-Conomy : The Sharded Self : Trend Briefing

Know your worth: The Meta-value Matrix preview

News

Know your worth: The Meta-value Matrix preview

London – At our Autumn/Winter 2014 Trend Briefing, The Me-conomy, we will explore how changing values and shifting identities are affecting both co...

Me-conomy : The Meta-value Matrix : Trend Briefing

We, the techno-philes: Awakening Tech preview

News

We, the techno-philes: Awakening Tech preview

London – In our Autumn/Winter 2014 Trend Briefing, The Me-conomy, we will explore how consumers are negotiating their identities in a digital world.

Trend Briefing : The Me-Conomy : Awakening Tech

When the dust settles: Ephemeral jewellery collection inspired by decay

News

When the dust settles: Ephemeral jewellery collection inspired by decay

Reykjavík – Dust by Icelandic designer Ágústa Sveinsdóttir is a collection of jewellery without jewels. In place of gemstones is dust, which i...

Jewellery : Value : Iceland

The Polarity Paradox: The new age of extremes

News

The Polarity Paradox: The new age of extremes

London – Delegates converged yesterday (19 March) on Milton Court, the Barbican’s latest concert venue, to face The Polarity Paradox, an examinat...

The Flat Age Society : Extremes : Convergence

Sexy-genarians to model for beauty ad campaigns

Big Ideas

Sexy-genarians to model for beauty ad campaigns

Two sexagenarian actresses headline campaigns for high-profile beauty brands

NARS : Marc Jacobs : Reality Check Branding

Extreme behaviour: The Polarity Paradox preview

News

Extreme behaviour: The Polarity Paradox preview

London – In its forthcoming Trend Briefing in March, LS:N Global will be considering The Polarity Paradox, an examination of global demographic shi...

Trend Briefing : The Polarity Paradox : Extremism

Trending now: The Convergence Economy preview

News

Trending now: The Convergence Economy preview

In its upcoming Trend Briefing this March, LS:N Global will be considering The Polarity Paradox, an examination of global demographic shifts, the r...

Trend Briefing : Polarity Paradox : Trends

Athena Woman vs Re-con Man

Viewpoints

Athena Woman vs Re-con Man

Athena Woman vs Re-con Man

Netherlands : Sexuality : Battle Of The Sexes

Pick your side: The battle of XX v XY

News

Pick your side: The battle of XX v XY

London – LS:N Global has presented its most titillating Trend Briefing to date – XX v XY – to a packed house of delegates from all sectors of the l...

LS:N Global : Identity : Trend Briefing

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