emotions

Branding’s Transformation Age

Viewpoints

Branding’s Transformation Age

Design and experience strategy is evolving to become a form of collaborative engagement along a narrative arc of surprise and transformation that c...
Design : Experience : Tomorrow's Leadership
Bupa embraces a synchronised approach to healthcare

News

Bupa embraces a synchronised approach to healthcare

Bupa has introduced a fresh take on what health looks like, showcasing and validating underrepresented daily health concerns.
Health & Wellness : Advertising : Sports & Lesiure
How emotion is shaping Asia’s dining spaces

Big Ideas

How emotion is shaping Asia’s dining spaces

A new generation of Chinese eateries are using colour, texture, plants and lighting to inspire particular moods among diners.
China : Food : Restaurants
Samantha Moyo on why emotions should come first in business

Big Ideas

Samantha Moyo on why emotions should come first in business

The founder of Morning Gloryville on her online course that teaches an emotion-led approach to starting a business.
Wellness : Workplace : Work
The Optimised Self

Trend Tracker

The Optimised Self

Identified by LS:N Global in 2015, The Optimised Self charts a widespread consumer quest for personal optimisation.
The Optimised Self : Wellness : Health
 Virtual Empathy

Micro Trends

Virtual Empathy

Brands are creating virtual reality experiences that maximise audiences’ empathy for the subject matter.
Virtual Reality : Gen Viz : E-motional Economy
Mood music

News

Mood music

Global – New research commissioned by Sonos and Apple Music reveals the emotional impact of music on people’s relationships and mood.
Apple : Sonos : Music
Backlash Culture Network Evening: Jo Lavender

News

Backlash Culture Network Evening: Jo Lavender

London – A store should be a place where people find recognition and comfort, no matter what their state of mind, according to Jo Lavender, marketi...
Department Store For The Mind : Network Evening : Backlash Culture
Ivor Williams: App therapy

Viewpoints

Ivor Williams: App therapy

Co-founder of Humane Engineering talks about his Cove app that uses music to process emotions.
Awakening Tech : Cove : Wellbeing Apps
Emotional journey

News

Emotional journey

London – Design studio Field has unveiled Violescence, a solo exhibition spanning wearable sculptures, fashion, film, virtual reality and animation.
London : Violescence : FIELD
The Optimised Self

Macro Trends

The Optimised Self

Humanity is on a quest. It is not a quest for perfection, but for optimisation – to be the optimal versions of ourselves, the most effective and th...
Optimisation : Health : Wellbeing
Olive

Design Directions

Olive

The Olive wristband uses a series of sensors to monitor the wearer’s stress levels.
Olive : Stress : Wearables
UK fashion retailer creates colour-themed social media campaign

Big Ideas

UK fashion retailer creates colour-themed social media campaign

New Look has created a social media campaign centred around colour.
New Look : Colour : Mood
People feel emotional attachment to brands in times of fear

Big Ideas

People feel emotional attachment to brands in times of fear

US – Consumers are more emotionally attached to brands that are present during moments of fear, according to a forthcoming study to be published in...
Scare Marketing : Marketing : Advertising
 Emoji: The new visual communication tool

Viewpoints

Emoji: The new visual communication tool

How Emojis are emerging as the new visual communication tool.
Emojis : Emoji : Emoticons
Elixir

Design Directions

Elixir

Russell Crowe’s portrayal of Maximus Decimus Meridius in Gladiator brought us closer to what life may have been like during the Roman Empire. But w...
Design Miami : America : US
Hot property: Designs stir emotions

News

Hot property: Designs stir emotions

Hot property: Designs stir emotions
Frankfurt : Rochus Jacob : Germany
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