LS:N Global

Micro Trends

Everyteen TV

Led by an increasingly social mindset, young people are creating hyper-real forms of entertainment in a fight back against highly curated media.

Youth : Entertainment : Media

Big Ideas

Future Forecast 2023: Youth

From youth culture’s flat age future to wise-beyond-their-years Zalphas, we select five key directions in youth culture for 2023.

Youth : Media & Entertainment : Society

Markets

Baby Boomer Travel Market

Highly independent and driven by a hunger for knowledge, the over-55s are becoming a crucial target market for travel brands.

Travel : Baby Boomers : Hospitality

Micro Trends

Budget Bots

With consumers financially challenged due to global inflation they are turning to financial apps and services that automatically streamline their s...

Finance : Technology : Retail

Daily Signals

Sara Sadik’s video game wins BMW Open Work at Frieze London

Artist Sara Sadik’s innovative proposal, La Potion (EH), has been selected for the BMW Open Work at Frieze London and it comprises an interactive v...

Gaming : Mobility : Art

Daily Signals

Burberry’s collaborative zine inspires children’s futures

Building on his charitable efforts to help disadvantaged children develop literacy skills, footballer Marcus Rashford is teaming up with a North Lo...

Youth : Media : Education

Daily Signals

Disney unveils first-ever Middle East theme park on Yas Island

In a landmark moment for the entertainment and tourism sectors, The Walt Disney Company, in partnership with Miral, has announced the first-ever Di...

Abu Dhabi : Saudi Arabia : Travel And Hospitality

Daily Signals

CES 2022: Picoo is a games console for the great outdoors

The device, which is being launched in the US market at the 2022 edition of CES, combines children’s love of video gaming with exposure to nature.

Youth : Media And Entertainment : Technology

Big Ideas

Six Innovators Revolutionising the Ice Cream Aisle

Channelling lactose intolerance and conscious consumers’ demands, meet the innovators crafting dairy-free and unconventional ice cream.

Food : Indulgence : Sustainability

Big Ideas

Mobile World Congress 2024: The Future of Connectivity

Industry leaders, emerging start-ups and tech giants gathered at Mobile World Congress 2024 in Barcelona to explore the future of connectivity in a...

Technology : Pop-culture & Media : Design

Daily Signals

NRF 2024 Retail’s Big Show daily recap: Emerging luxury consumers and the Claire’s Zalpha expertise

On the third and final day of the NRF 2024 Retail’s Big Show, insights ranged from the resilience of luxury stores to Crocs’ commitment to being a ...

Retail : Fashion : Beauty

Viewpoints

The New Youth Club

Moot is a membership-based third space redefining UK youth clubs for a generation craving real-world connection, culture and community. LS:N Global...

Youth : Future Spaces : Gen Z

Viewpoints

What’s next for Millennial family travel?

Sara Clemence, co-founder of family travel network The Expedition, explains how nomadic lifestyles could shape the future of Generation Alpha’...

Travel : Millennials : Gen Alpha

Markets

Metaverse Market

Expanding far beyond its gaming roots, the metaverse is becoming a youth hub in which the future of socialising, entertainment and creativity is al...

Entertainment : Gaming : Gen Alpha

Micro Trends

Not Your Parents’ Car

Targeting the so-called car-averse Gen Z, the automotive sector is using innovative design and technology to forge new connections with young people.

Mobility : Youth : Sustainability

Markets

Gen Z’s Mall Revival

For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, ...

Retail : Youth : Gen Z

Markets

Authentic Avatars

Meet the innovators adopting an intersectional approach to make digital avatars more authentic.

Gaming : Pop-culture & Media : Technology

Big Ideas

Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...

Technology : Influencer Marketing : Gaming

Micro Trends

Play-tail

Retailers are targeting families with interiors dedicated to children’s play and engagement that help to ease shopper pain points and foster commun...

Retail : Architecture : Design

Micro Trends

Street Sport Rebels

Women across the world are taking to the streets and engaging in urban sports as a means of activism and self-empowerment.

Youth : Wellness : Female Futures

Design Directions

Pliable Playscapes

Inspired by Generation Zalpha’s productivity, an energetic and assertive visual language is emerging that reflects their can-do attitude and capaci...

Youth : Branding : Media

Macro Trends

Gen X Now and Next: From Ambiguity to Advocacy

Having long lived in the shadow of Baby Boomers and Millennials, Gen X are racing against time to make their influence felt, while juggling their c...

Generations : Gen X : Demographics

Big Ideas

Web Summit 2021: The Future of Tech is Post-Purpose

We’ve just lived through our most online period in history. Here’s what Web Summit predicts will come next, from brand obsession to metaverse scept...

Technology : Media : Digital

Markets

Kidswear Market

Following in the global fashion market’s footsteps, the children’s section is becoming more agile and eco-conscious.

Fashion : Youth : Retail

Markets

Gen Zalpha India Market

Amid India’s pandemic recovery, Gen Zalpha are navigating their journey to adolescence by building their own models of progress.

Youth : Education : Sustainability

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