LS:N Global

News

Burberry’s collaborative zine inspires children’s futures

Building on his charitable efforts to help disadvantaged children develop literacy skills, footballer Marcus Rashford is teaming up with a North Lo...

Youth : Media : Education

News

CES 2022: Picoo is a games console for the great outdoors

The device, which is being launched in the US market at the 2022 edition of CES, combines children’s love of video gaming with exposure to nature.

Youth : Media And Entertainment : Technology

Big Ideas

Six Innovators Revolutionising the Ice Cream Aisle

Channelling lactose intolerance and conscious consumers’ demands, meet the innovators crafting dairy-free and unconventional ice cream.

Food : Indulgence : Sustainability

Big Ideas

Mobile World Congress 2024: The Future of Connectivity

Industry leaders, emerging start-ups and tech giants gathered at Mobile World Congress 2024 in Barcelona to explore the future of connectivity in a...

Technology : Pop-culture & Media : Design

News

NRF 2024 Retail’s Big Show daily recap: Emerging luxury consumers and the Claire’s Zalpha expertise

On the third and final day of the NRF 2024 Retail’s Big Show, insights ranged from the resilience of luxury stores to Crocs’ commitment to being a ...

Retail : Fashion : Beauty

Viewpoints

What’s next for Millennial family travel?

Sara Clemence, co-founder of family travel network The Expedition, explains how nomadic lifestyles could shape the future of Generation Alpha’...

Travel : Millennials : Gen Alpha

Markets

Metaverse Market

Expanding far beyond its gaming roots, the metaverse is becoming a youth hub in which the future of socialising, entertainment and creativity is al...

Entertainment : Gaming : Gen Alpha

Markets

Authentic Avatars

Meet the innovators adopting an intersectional approach to make digital avatars more authentic.

Gaming : Pop-culture & Media : Technology

Micro Trends

Not Your Parents’ Car

Targeting the so-called car-averse Gen Z, the automotive sector is using innovative design and technology to forge new connections with young people.

Mobility : Youth : Sustainability

Big Ideas

Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...

Technology : Influencer Marketing : Gaming

Micro Trends

Play-tail

Retailers are targeting families with interiors dedicated to children’s play and engagement that help to ease shopper pain points and foster commun...

Retail : Architecture : Design

Micro Trends

Street Sport Rebels

Women across the world are taking to the streets and engaging in urban sports as a means of activism and self-empowerment.

Youth : Wellness : Female Futures

Design Directions

Pliable Playscapes

Inspired by Generation Zalpha’s productivity, an energetic and assertive visual language is emerging that reflects their can-do attitude and capaci...

Youth : Branding : Media

Big Ideas

Web Summit 2021: The Future of Tech is Post-Purpose

We’ve just lived through our most online period in history. Here’s what Web Summit predicts will come next, from brand obsession to metaverse scept...

Technology : Media : Digital

Micro Trends

UPDATE: Infosthetics

We first reported on the Infosthetics trend when we noticed that designers, scientists and artists were creating visually innovative ways of presen...

Digital : Culturomics : Google Labs

Macro Trends

Gen X Now and Next: From Ambiguity to Advocacy

Having long lived in the shadow of Baby Boomers and Millennials, Gen X are racing against time to make their influence felt, while juggling their c...

Generations : Gen X : Demographics

Markets

Kidswear Market

Following in the global fashion market’s footsteps, the children’s section is becoming more agile and eco-conscious.

Fashion : Youth : Retail

Markets

Gen Zalpha India Market

Amid India’s pandemic recovery, Gen Zalpha are navigating their journey to adolescence by building their own models of progress.

Youth : Education : Sustainability

Macro Trends

Programmable Realities

The rise of reactive new materials and technologies means that future physical consumer touchpoints will no longer be set in stone… or any other so...

Media : Futuretainment : Technology

Macro Trends

Re-con Man

New shifts are placing men in uncharted territory. Rather than wallowing in the professed crisis of masculinity or the end of men, the Re-con Man i...

Collaboration : Crisis : Man-uals

Markets

Perimenopause Care-munities Market

Shifting attitudes are transforming the perimenopause into a force for collective health, highlighting the life stage as interconnected with, and s...

Women's Health : Health And Wellness : Society

News

Lego’s play installation celebrates children’s imaginations

The toy manufacturer is partnering with artist Hebru Brantley to create an immersive play space in the heart of West Harlem, inspired by the creati...

Society : Design : Youth

Macro Trends

The Flat Age Society

Something exciting is in the air. Forget everything you thought about being old, or age, even. In the society of the future, age isn’t just a num...

Baby Boomers : Age : Agelessness

News

Scouts aid development for post-pandemic Gen Alpha

Children’s extracurricular organisation Scouts is expanding its offering to welcome 4–5-year-olds.

Youth : Diversity And Inclusion : Design

Macro Trends

Paradox Personas

Unlike Millennials, Generation Z are swapping self-promotion for self-awareness, using the digital world to enrich but not define their offline sel...

Youth : Digital : Identity

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