'communications'

A modelling agency that champions people with disabilities

Big Ideas

A modelling agency that champions people with disabilities

Laura Johnson and Zoe Proctor, co-founders of Zebedee Management, on their mission to increase the representation of people with disabilities in th...
Fashion : Retail : Inclusivity
Wearables of the future could be made of biosmart materials

Big Ideas

Wearables of the future could be made of biosmart materials

Puma’s global director of innovation Charles Johnson on the brand’s recent collaboration with MIT Design Lab and how biodesign could be used to upg...
Puma : Wellbeing : Biodesign
The material revolution at Milan's Salone 2018

Big Ideas

The material revolution at Milan's Salone 2018

From sound-emitting glass to food as an interface, Salone del Mobile 2018 showcased a host of new material innovations that could shape the future ...
Material : Biotechnology : Packaging
How new media platforms are creating content that speaks to Generation Z

Big Ideas

How new media platforms are creating content that speaks to Generation Z

Now the largest media audience segment, according to Nielsen, Generation Z are looking for socially conscious, interactive media platforms to engag...
Youth : Media : Digital
Why fashion magazines need to change

Big Ideas

Why fashion magazines need to change

Katy Lassen and Simone Konu, founders of London-based digital platform Also Journal, on challenging current beauty ideals and their ambition to be ...
Fashion : Apparel : Female Futures
The rise of eco-influencers

Big Ideas

The rise of eco-influencers

From inventing power-saving products in their bedrooms to suing the American government, a generation of young activists are fighting for change an...
Youth : Sustainability : Digital
Smog Life: Toolkits

Markets

Smog Life: Toolkits

The actionable insights brands need to consider when responding to the air pollution crisis.
Sustainability : Retail : Health And Wellness
Pollution mask evolution

Big Ideas

Pollution mask evolution

The top five brands creating the most innovative products designed to protect commuters from polluted air.
Fashion : Sustainability : Health And Wellness
Johanna Lundberg and Nate van der Ende: Interactive Design

Design Directions

Johanna Lundberg and Nate van der Ende: Interactive Design

The graphic designer and web developer create exploratory interactive experiences that abandon conventional website functions and formats.
Digital : Design : Technolgy
FashTech London Summit 2016: Review

Big Ideas

FashTech London Summit 2016: Review

The biggest names in fashion and technology came together earlier this month to discuss how to drive sustainability and create a seamless customer...
FashTech London Summit : Seamless Technology : Whole-system Thinking
Pat McGrath Labs

Design Directions

Pat McGrath Labs

Make-up artist Pat McGrath demonstrates how to use Instagram to create a cult following for a brand before it has even been launched.
Instagram : Pat McGrath : Makeup
Cannes Lions Review Part 2

Big Ideas

Cannes Lions Review Part 2

A future-facing creative communications industry met at the Cannes Lions 2015 International Festival of Creativity to discuss how technology will...
Cannes Lions 2015 : Smart Technology : Wearable Tech
Art-to-go

Micro Trends

Art-to-go

Artists are exploring a new and closer critical engagement with mass-market consumerism, while retailers are forging ties with the international ...
Art : New York : Miami
Hypersensoria

Micro Trends

Hypersensoria

As technology and screen-based interaction pervade our lives, designers are creating new products for the home that appeal to our heightened intere...
Tactile : Michele Daneluzzo : Ritika Karnani
Synaesthetic Selling Update

Micro Trends

Synaesthetic Selling Update

Smart brands have long used sensory stimulation to steer consumer behaviour. Now, a few are going further. Based on the principle of synaesthesia, ...
Synaesthesia : Senses : Experience
Eco-Home

Markets

Eco-Home

In an effort to save money and reduce their environmental impact, the families and homes of the future will be highly attuned to managing and conse...
Eco-home : China : Panasonic
Village life in store for Ted Baker consumers

Big Ideas

Village life in store for Ted Baker consumers

Village life in store for Ted Baker consumers
Store Design : Visual Merchandising : Retail Concept
Vivian Rosenthal : The virtual pop-up store

Viewpoints

Vivian Rosenthal : The virtual pop-up store

Tronic co-founder Vivian Rosenthal talks about the virtual pop-up. 
Tronic : Vivian Rosenthal : Augmented Reality
Ron Pompei : Culture, community, and then commerce

Viewpoints

Ron Pompei : Culture, community, and then commerce

Pompei AD founder Ron Pompei talks about culture, community and commerce. 
Ron Pompei : Pompei AD : Experiential Branding
Fendi

Design Directions

Fendi

How should an established company known for its handmade leather goods update its offering for the 21st century and appeal to a new generation of c...
Craft : Gibson Guitars : Moritz Waldemeyer
Chinese demand for luxury in London soars

Big Ideas

Chinese demand for luxury in London soars

Chinese demand for luxury in London soars
London : Russian : Gifting
The Rise of the Expert Influencer

Viewpoints

The Rise of the Expert Influencer

As users increasingly seek transparency, trust and intention on Instagram, a new wave of influencers are emerging, full of professional acumen, lif...
Retail : Advertising & Branding : Fashion
Modern Mezcal

Micro Trends

Modern Mezcal

As interest in tequila and agave-based spirits booms, small-batch mezcal is being thrust into the mainstream and rebranded for a new global audience.
Branding : Drinks : Packaging
Piercing Pioneers

Micro Trends

Piercing Pioneers

Brands are modernising the coming-of-age ritual of piercing for a new generation of teenagers who are keen to experiment with their identity.
Retail : Youth : DTC
What will wellness look like in 2030?

Big Ideas

What will wellness look like in 2030?

Through the lens of a fictional future scenario, we ask how brands in 2030 will redefine wellness, negate collective burnout and help us embrace ou...
Far Futures : Health : Wellness
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