Synaesthetic Selling Update

22 : 04 : 2012 Synaesthesia : Senses : Experience

Smart brands have long used sensory stimulation to steer consumer behaviour. Now, a few are going further. Based on the principle of synaesthesia, where one sense triggers another, Synaesthetic Sellers are using different senses to excite and engage with consumers.

Synaesthetic Selling Update

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