'Branding'

Childline gamifies digital pressure to prompt reflection among teens

Daily Signals

Childline gamifies digital pressure to prompt reflection among teens

British counselling service Childline has launched a new campaign, Race to a Milli, designed to raise awareness of the pressures of online life for...
Technology : Health : Wellness
Next-Gen Sports

Big Ideas

Next-Gen Sports

From short-form football to tech-augmented golf, emerging sports formats are accelerating fan engagement and attracting significant investment, cre...
Sport & Leisure : Global Events : Pop Culture & Media
What Disney’s partnership with OpenAI means for enhancing in-house creativity

Daily Signals

What Disney’s partnership with OpenAI means for enhancing in-house creativity

Disney has entered a strategic agreement with OpenAI to explore how Sora, OpenAI’s text-to-video generation model, could support creative developme...
Media : Technology : AI
Grey Goose elevates the late-night chippy

Daily Signals

Grey Goose elevates the late-night chippy

Grey Goose is set to reimagine the classic British chip shop, pairing martini cocktails with indulgent French fries in a high-low, late-night ...
Drinks : Food : Luxury
Airbnb and Strava champion countryside run-cations

Daily Signals

Airbnb and Strava champion countryside run-cations

Airbnb and Strava are tapping into ‘the rural run-cation’, staycations built around scenic runs, fresh air and connection with friends. As explored...
Sports : Travel And Hospitality : Health And Wellness
Future Château launches mid-strength wines at Selfridges

Daily Signals

Future Château launches mid-strength wines at Selfridges

Future Château, the new wine brand from author Tom Benn, is launching at Selfridges in October 2025 with a debut range of premium 5% ABV wines desi...
Drinks : Retail : Food
Stat: Gen Z stay indoors for days as screen time replaces nature

Daily Signals

Stat: Gen Z stay indoors for days as screen time replaces nature

Two-thirds of Gen Z in Britain confess they can go days without stepping outside, according to new research by Super, Natural British Columbia.
Gen Z : Nature : Health And Wellness
Under Armour backs the rise of the women’s sports economy

Daily Signals

Under Armour backs the rise of the women’s sports economy

American athletic brand Under Armour has unveiled Click Clack: The Next Era, a new campaign reimagining its original Click-Clack football advert fr...
Sport : Womens Sports : Football
McDonald’s steals flavours from around the world

Daily Signals

McDonald’s steals flavours from around the world

McDonald’s has launched a limited-edition World Heist menu, bringing ‘stolen’ favourites from international markets to UK customers.
Food : Drink : McDonalds
Heineken transforms Seoul’s rooftops into social sanctuaries

Daily Signals

Heineken transforms Seoul’s rooftops into social sanctuaries

Heineken is transforming Seoul’s empty rooftops into vibrant social spaces as part of a new campaign combatting urban loneliness and removing barri...
Culture : Drink : Loneliness
Dolmio gets saucy in bold World Pasta Day campaign

Daily Signals

Dolmio gets saucy in bold World Pasta Day campaign

To mark World Pasta Day, Dolmio has stripped things back in a cheeky new campaign by creative agency T&P.
Marketing : Advertising : Humour
Touring Touchpoints

Big Ideas

Touring Touchpoints

Brands are shifting from static or online campaigns to mobile, experience-led activations that embed themselves directly within the cultural lives ...
Beauty : Fashion : Travel & Hospitality
Stat: Health concerns are driving food choice in Asia Pacific

Daily Signals

Stat: Health concerns are driving food choice in Asia Pacific

New data from PWC’s annual Voice of the Consumer survey reveals that 38% of APAC consumers will switch brands for health benefits, trailing only be...
Health : Food : Statistic
Community Clothing makes a performance case for plastic-free sportswear

Daily Signals

Community Clothing makes a performance case for plastic-free sportswear

British social enterprise and clothing brand Community Clothing has introduced Organic Athletic, a 100% plastic-free sportswear range made using pl...
Sports : Fashion : Sustainability
How Marcin Rusak and Perrier-Jouët translated plant life into sonic installations at Design Miami 2025

Daily Signals

How Marcin Rusak and Perrier-Jouët translated plant life into sonic installations at Design Miami 2025

At Design Miami 2025, designer Marcin Rusak partnered with champagne house Perrier-Jouët to translate the hidden life of plants into a sculptural, ...
Design : Luxury : Drink
Stat: Security concerns push UK shoppers to abandon digital transactions

Daily Signals

Stat: Security concerns push UK shoppers to abandon digital transactions

Security concerns are now the biggest barrier to completing online purchases, with more than 50% of UK shoppers having abandoned a transaction due ...
Retail : Technology : Security
Maison Margiela Residences unveiled in Dubai

Daily Signals

Maison Margiela Residences unveiled in Dubai

Parisian fashion house Maison Margiela is extending its avant-garde design language into residential living, choosing Dubai’s Palm Jumeirah for its...
Luxury : Design : Architecture
Hot Bodies explores how design can help us survive a warmer world

Daily Signals

Hot Bodies explores how design can help us survive a warmer world

Hot Bodies is a new exhibition examining how apparel and wearable design can help humans adapt to global heat.
Design : Fashion : Climate
Optimised Odysseys On-demand Webinar

Webinars

Optimised Odysseys On-demand Webinar

Travel has entered a redefining age when every element must be optimised. Catch up on the latest travel and hospitality macrotrend report overview.
Online Event : Travel & Hospitality : Technology
Future Five 2026: Identities

Micro Trends

Future Five 2026: Identities

It’s a turbulent time for identity around the world. While expressions of spirituality and sexual desire are becoming normalised elements of modern...
Youth : Identities : Society
Detoxification Clinics

Micro Trends

Detoxification Clinics

Longevity treatments are being developed to remove microplastics from human blood – at a premium. As more people are using health as a signifier of...
Health & Wellness : Technology : Longevity
The Campaign: New Forest’s rebranding turns tourists into custodians

Daily Signals

The Campaign: New Forest’s rebranding turns tourists into custodians

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity. 
Design
MrBeast to open immersive theme park in Riyadh

Daily Signals

MrBeast to open immersive theme park in Riyadh

Content creator MrBeast, known for his viral YouTube challenges, is turning his virtual universe into a real-world destination as he prepares to op...
Entertainment : Content Creator : Theme Park
ISPO 2025: The new shape of activity culture

Big Ideas

ISPO 2025: The new shape of activity culture

ISPO 2025 revealed how urbanisation, community and digital culture are reshaping the activity market. Across keynotes and panels, speakers mapped t...
ISPO 2025 : Sports : Outdoor
The Future Laboratory launches 2026 events calendar

Daily Signals

The Future Laboratory launches 2026 events calendar

The 2026 events calendar is here. Don’t just follow the future – get ahead of it. Join The Future Laboratory in 2026 for a programme of inspiring p...
The Future Laboratory : Events : Calendar
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