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Hilton hotel posts 10-minute TikTok advert
US hotel chain Hilton is circumventing fast scroll culture with its 10-minute TikTok advert.
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Media & Entertainment
News
The Longest Ad illustrates daily struggles of long Covid
Created by The Leith Agency for UK charity Covid Aid, this outdoor advertising campaign exhibits the daily realities of long Covid sufferers by mea...
Health & Wellness
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Covid-19
News
Graduate exposure
UK – JCDecaux is celebrating the next generation of creative talent by advertising the work of 20 graduate artists and designers on digital billboa...
JCDecaux
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Creative Review
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Talent Spotting
News
Saudi Arabia is introducing a licence for influencers
From October, Saudi Arabia will require content-creators to acquire an official licence giving them the right to post ads and sponsored content on ...
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Society
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Advertising & Branding
News
Google cracks down on climate change misinformation
The technology giant is stepping up to tackle the spread of false information surrounding the climate crisis.
Sustainability
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Media And Entertainment
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Advertising & Branding
News
Visionworks turns subtitles into secret eyesight test
US optical products retailer Visionworks has combined Hollywood-inspired entertainment with advertising in its latest campaign.
Advertising & Branding
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Health & Wellness
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Media & Entertainment
Big Ideas
DNB bank advertises for 24 hours straight on Norwegian television station
Norwegian bank DNB bought every advertising slot on a major tv station for 24 hours. Not only did it turn the concept into a positive but it also m...
DNB
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TV Advertising
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Futuretainment
News
Taco Bell's playful campaign hides cuss words in plain sight
Taco Bell is serving up a spicy twist on traditional advertising with its latest UK campaign by mixing a reference to a cuss word and its famous Ta...
Design
:
Branding
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Adversiting
Design Directions
The Sound of Taste
Let’s think about the category of spice marketing for a second. It is either Marco Pierre White, or a mum in a kitchen, contentedly stirring a pot....
Synaesthesia
:
Multisensory
:
Grey London
News
This Dutch city is banning meat adverts in public places
As part of efforts to reduce its environmental impact, the Dutch city of Haarlem will be the first in the world to ban meat adverts from public spa...
Food
:
Advertising & Branding
:
Society
Viewpoints
Yassified Marketing
Appropriated by all corners of the internet, African American Vernacular English could simultaneously sell authenticity and empower Black women.
Advertising & Branding
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Media And Entertainment
:
Society
News
These conceptual billboards challenge unsustainable ads
Design Agency Point of Reference is using digital mock-ups of out-of-home (OOH) advertising campaigns to draw attention to the damaging impact of t...
Advertising & Branding
:
Sustainability
:
Design
News
Good Shit kebabs shun worthy vegan branding
The plant-based kebab shop is taking inspiration from the art of protests in its branding in a bid to reframe associations with veganism.
Food & Drink
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Advertising & Branding
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Design
News
Andrex demystifies ‘office poo’ anxiety in new satirical campaign
Toilet roll specialist Andrex, in collaboration with FCB London and director Andreas Nilsson, is spearheading a bold campaign entitled Get Comforta...
Health & Wellness
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Society
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Advertising & Branding
News
Bold billboards challenge breast cancer sex taboos
London streets now host provocative billboards with the message 'Cancer won't be the last thing that f*cks me', commissioned by GirlvsCancer and cr...
Health & Wellness
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Society
:
Advertising & Branding
Big Ideas
Digital marketing makes scents for Burberry
Digital marketing makes scents for Burberry
Perfume
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Hong Kong
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Heritage Brands
Micro Trends
Future Forecast 2025: Design
From biofabrication to cultural heritage, the design industry is combining tradition with cutting-edge technology to shape a future that is both ec...
Design
:
Advertising & Branding
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Sustainability
Design Directions
Pliable Playscapes
Inspired by Generation Zalpha’s productivity, an energetic and assertive visual language is emerging that reflects their can-do attitude and capaci...
Youth
:
Branding
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Media
Viewpoints
Targeting Ultra-high-net-worth Individuals on Social Media
Social media specialist Lily Power argues that getting digitally social with the 1% is all about exclusivity, authenticity and tapping into women ...
Luxury
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Advertising & Branding
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Retail
News
Stat: TV viewers don’t hate ads, but they want new ad experiences
Where does the tv ad landscape stand? New research has found that a staggering 94% of tv viewers would be less inclined to avoid commercials if the...
Advertising & Branding
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Youth
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Media & Entertainment
News
Squarespace bridges digital and physical worlds in new campaign
Self-build website platform Squarespace has released three new short films as part of its Change Your World campaign, which encourages business own...
Technology
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Advertising & Branding
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Design
News
Walmart celebrates Black fathers as superheroes in Father’s Day campaign
Walmart, in collaboration with culture-first advertising agency Contender, has unveiled the latest ad for its Black and Unlimited initiative.
Retail
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Advertising & Branding
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Society
News
HSBC ads banned for greenwashing
The ASA has banned two HSBC ads on the grounds of greenwashing, stating they could lead consumers to believe the bank has a net-positive environmen...
Sustainability
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Advertising & Branding
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Society
News
Ikea is recruiting for eco-food technologists
As part of its campaign to recruit fresh technology talent, the Swedish retailer is challenging candidates with 3D printing its iconic meatballs.
Technology
:
Media & Entertainment
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Advertising & Branding
Big Ideas
Future calling
New York – The government is beta testing wifi-enabled kiosks that will eventually replace public pay phones across the city.
LinkNYC
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CityBridge
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Mayor De Blasio
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