LS:N Global

Viewpoints

Planet of the vapes: Marketing the lesser evil

Vaping’s move into the mainstream raises weighty considerations for marketers.

Vaping : E-cigarette : Tobacco

Viewpoints

IBM’s Quantum Computing Nirvana

Could quantum computers build a utopian future in which the technology will be a force for good, supercharging healthcare and data protection? LS:N...

Technology : Quantum Computing : Quantum

News

MIA’s fashion collaboration and other stories

In today’s daily digest: Toyota aims safety app at parents, Allure magazine shuns the term ‘anti-ageing’, the rise of US cannabis tourism and oth...

Fashion : Retail : Automobile

Micro Trends

Sustainable Music Streaming

As consumers become aware of the financial and ethical implications of their listening preferences, new platforms are emerging that take a more con...

Digital : Youth : Retail

Big Ideas

Artist LaTurbo Avedon exists solely on the internet

The avatar and artist discusses her digital identity and explains why tech companies could become transhumanitarian.

IAM : Digital Media : Marketing

Design Directions

Curb Media

When he started natural media company Curb Media two years ago, many people thought Anthony Ganjou was mad.‘We went into meetings saying,...

Branding : Anthony Ganjou : Grass

News

LS:N Global previews our must-see exhibitions at Milan Salone 2018

In today's daily digest, we profile five standout installations to see at this year's Milan Salone Internazionale.

Design : Architecture : Salone Del Mobile

Viewpoints

Why AI will wipe out the need for traditional marketing and advertising

In a future world in which decision-making has been allocated to AI, there will be no need for traditional attention-grabbing campaigns.

Artificial Intelligence : Advertising : Technology

Micro Trends

The new network television

Tv : Entertainment : Online

Markets

Video Games Market

Today’s video games industry is all about mobile gaming, eSports tournaments and augmented reality.

Video Games : ESports : Augmented Reality

Markets

Interface Market

In the era of Awakening Tech our devices’ interfaces are set to become more human.

Interface : Interface Design : Haptics

Big Ideas

Consumer Attitudes Audit

The flat screen TV reigns supreme as the technology UK householders believe they need to live comfortably, according to our latest Consumer Attitud...

Recession : Bad Manners : Flat Screen TV

Big Ideas

Neil Grimmer on how to make personalised nutrition accessible

The founder of Habit believes brands must not cut costs at the scientific testing stage, but instead should drive down prices through economies of ...

Food : Health : Nutrition

Markets

Digital Afterlife Market

From NFTs to AI holograms, the intersection of technology and the funeral industry is changing how we grieve and how we’ll be remembered.

Digital : Technology : Media

Markets

Teens, Tech and Tapping Out

The unprecedented teen mental health crisis, coupled with the toxic and addictive nature of social media, may be inspiring a grassroots movement of...

Technology : Identities : Youth

Markets

Interactive Tech Retail

Technology companies are adopting an experiential approach in stores, offering shoppers try-before-you-buy interactive environments.

Verizon : Google : Intel

Markets

Alternative Education Market

As parents and institutions become increasingly frustrated by Silicon Valley’s attempts to disrupt the classroom, new educational models are emergi...

Youth : Wellness : Learning

Micro Trends

Music-powerment

Post-lockdown, Generation Z are seeking more democratised music communities, blurring the worlds of education and creation.

Music : Entertainment : Youth

Macro Trends

Immaterial Fashion

As the fashion industry grapples with existential questions about supply chain and overconsumption, digitisation offers a new route for consumers ...

Fashion : Sustainability : Digital

Behaviours

The Synthocene Era: Future:Poll

Debuted at Trend Briefing 2025, Future:Poll research on The Synthocene Era highlights optimism about its societal benefits while addressing concern...

Future:Poll : Technology : Society

Big Ideas

Shakeel Avadhany on making passengers’ time productive

The co-founder of ClearMotion explains why its intelligent suspension technology is a prerequisite for making time spent in autonomous cars useful.

Automotive : Media : Technology

Micro Trends

Augmented retail

As reported in Always-on Living in the Trend Drivers section of the Tomorrow Store consumers now shop on, with and through their devices – even in ...

Always-on : Ar : Augmented Reality

Viewpoints

Redesigning the retro future of online groceries

Jono Holt, founder of design agency Otherway, examines the use of nostalgia, colour, storytelling and locality in its brand refresh for grocery del...

Branding : Food : Retail

Communities

The Identity Sharders

In the age of social media, the injunction to just be yourself has taken on a new meaning. People are adopting multiple identities and reaching ne...

Social Media : Facebook : Instagram

Big Ideas

New gadgets make home energy monitoring hip

CES : Energy Monitoring : Whirlpool

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