'Branding'

The Just Nots

Communities

The Just Nots

They pay their taxes and they work hard, but millions today are just not making ends meet, just not making it on the housing ladder and just not ge...
Food : Consumption : Status
Storefront Salvation

Macro Trends

Storefront Salvation

Fuelled by an understanding that saving the store relies on a combination of physical touchpoints and digital technology, retailers are reconsi...
Retail : E-commerce : Digital
Mobile apps and future profits

Markets

Mobile apps and future profits

Addressing the Institute of Practitioners in Advertising’s (IPA) 44 Club, IPA president Rory Sutherland made the point that mobile applications are...
Smartphones : Apps : Iphone
Six Luxury Brands Building Loyalty with NFTs

Big Ideas

Six Luxury Brands Building Loyalty with NFTs

Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...
Luxury : Fashion : NFTs
Futures 100 Innovators: August

Futures 100

Futures 100 Innovators: August

The eighth instalment of our Futures 100 Innovators spotlights a new generation of beauty manufacturers, African alcohol producers and circular jew...
Futures 100 Innovators : F100 : Health And Wellness
Reformation Generation

Macro Trends

Reformation Generation

Marking a new era of collaboration between brands and Generation Z, opportunities are arising to re-assemble, decentralise and decolonise our outda...
Youth : Media : Technology
New Luxury Millennials

Communities

New Luxury Millennials

Drinking at The Connaught hotel in London one night, dining at Pershing Hall hotel in Paris the next, and having a business brunch at The Lydmar Ho...
Food : Affluent : Bob Bob Ricard
Material Far Futures

Big Ideas

Material Far Futures

From fabrics that generate power through motion to food packaging that understands its contents, the materials of tomorrow will be smarter, stron...
Material Futures : Sustainability : Far Futures
Luxe Pack Monaco 2015: Overview

Big Ideas

Luxe Pack Monaco 2015: Overview

Sensory applications, sustainable solutions and digital authentication were among the topics on the agenda at Luxe Pack Monaco 2015.
Luxe Pack : Packaging : Monaco
2013 Frankfurt Motor Show Overview

Big Ideas

2013 Frankfurt Motor Show Overview

Frankfurt – Quality electric cars, more diversified product ranges and mainstream European brands seeking to move upmarket were three key themes at...
Automotive : Diversified Product Range : Upmarket
Studio  Arhøj: Design Studio

Design Directions

Studio Arhøj: Design Studio

Studio Arh¿j: Design Studio
Craft : Music : Ceramics
Shanghai Expo

Big Ideas

Shanghai Expo

Opening this weekend and running for six months, the 2010 Shanghai Expo is an opportunity for countries and brands to engage with consumers in the ...
China : Thomas Heatherwick : Shanghai Expo
Future Forecast 2025: Pop Culture & Media

Micro Trends

Future Forecast 2025: Pop Culture & Media

From immersive experiences to creator-driven content and innovative storytelling, pop culture and media innovators are reshaping how audiences enga...
Pop Culture & Media : Immersive Experience : Creator Economy
Curated Clutter

Micro Trends

Curated Clutter

Culture is experiencing a move from clean to cluttered, but this consumer shift is not just about aesthetics.
Fashion : Pop Culture : Marketing
Better Bikercore

Micro Trends

Better Bikercore

If happiness is a long bike ride with a good destination, these fashion innovators are cycling straight towards sustainability, style and inclusivity.
Fashion : Sports & Leisure : Sustainability
The future of hospitality lies in nurturing local talent

Viewpoints

The future of hospitality lies in nurturing local talent

Harsha L’Acqua, the founder of hospitality training venture Saira Hospitality, explores how the sector is nurturing the next generation of talent.
Travel : Travel And Hospitality : Tourism
The State of Luxury Fashion: Italy

Markets

The State of Luxury Fashion: Italy

Italy’s luxury fashion sector is fostering a more collaborative, inclusive and transparent future as it recovers from the impact of Covid-19 and ec...
Luxury : Fashion : Supply Chain
Asia’s Alternative Protein Market

Markets

Asia’s Alternative Protein Market

Alongside health concerns and a curiosity for new tastes, innovation in Asia’s alternative protein market is being steered by product localisation ...
Food : Health And Wellness : Technology
Dark Alchemy

Design Directions

Dark Alchemy

Beauty brands are adopting the Black Magic aesthetic and embracing a new gothic direction that blends mediaeval alchemy with emblematic spiritualism.
Recession : Madiaeval : Charcoal
Adidas #MyGirls

Design Directions

Adidas #MyGirls

The age of Womenomics that LS:N Global predicted in 2008 has spawned a female movement in sport. Brands are learning to speak to followers of the n...
Sport : Spikes And Heels : #MyGirls
Yayoi Kusama for Louis Vuitton

Design Directions

Yayoi Kusama for Louis Vuitton

Brand collaborations are two a penny these days, but Louis Vuitton is taking a fresh approach to the idea. In a partnership with Japanese artist Ya...
Louis Vuitton : Video Game : Storytelling
Cosmoprof 2012

Big Ideas

Cosmoprof 2012

Organic and natural beauty, nutricosmetics, nail care and international niche brands were key themes at Cosmoprof 2012.
Whitening : Nutricosmetics : Nail Care
Aesop

Design Directions

Aesop

Australian premium beauty brand Aesop is the perfect example of a global company that maintains a consistent design signature whilst inco...
Premium : Discreet : APC
Milan Review: Part 1

Big Ideas

Milan Review: Part 1

It’s interesting to see what has happened in a year. Plus ça change… Designers are still making chairs, tables and lamps, still seeking to create i...
Craft : Milan Design Fair : Designersblock
The Uncoupled

Communities

The Uncoupled

Meet the new community of citizens who are choosing to embrace singledom, polyamory and platonic love over traditional romantic relationships.
Tribe : Travel : Leisure
Loading...
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN