LS:N Global

Daily Signals

Tough as old boots: New Dr Martens last a lifetime

Lifetime Guarantee : High Quality : Hardlife Leather

Markets

Gastro Gaming Market

Joining forces with video game publishers, food and drink brands are turning to gaming to offer tastes, skins and experiences that are transcending...

Food & Drink : Gaming : Food

Trends

Reports

Did you know that your LS:N Global membership gives you exclusive access to our Trends Intelligence reports? Download the most recent reports below...

Reports : Retail : Sustainability

Viewpoints

Zing Tsjeng explores why women deserve a legacy

The UK editor of VICE’s women’s interest channel Broadly and author of Forgotten Women shines a spotlight on unsung female leaders.

Female Futures : Gender : Zing Tsjeng

Macro Trends

Subconscious Commerce

With Internet of Things technology creating newly immersive brand touchpoints and data analytics allowing businesses to anticipate every desire, co...

Retail : Automation : Technology

Big Ideas

IGGYLDN on capturing the complexity of black masculinity

In his work, the artist and film-maker examines uncertain definitions of masculinity.

Youth : Gender : Advertising

Viewpoints

Renée Richardson Gosline : Fakes can be good for the luxury industry

The idea: Fakes can be good for the luxury industry The woman: Words: Jonna Dagliden

Massachusetts Institute Of Technology : Renée Richardson Gosline : MIT

Markets

Flavour Frenzy Market 

Swicy pairings, unconventional butter and controversial collaborations are redefining the future of flavour.

Food : Drink : Flavour Trends

Markets

Global Beauty Market 2016: Part 2

In part two of our Global Beauty Market, we examine the changing cultural attitudes that are giving men even more permission to care about their lo...

Scents : Fragrance : Natural Beauty

Markets

The Luxury Matrix Stage Two : Discernment and Worth

What we said: ‘At Stage Two, customers uses their wealth to buy brands, products and services that enable them to articulate higher levels of taste...

Discernment : Worth : Dunhill

Micro Trends

Luxury’s New Clubhouse Model

Luxury brands are shifting towards exclusive, product-free spaces that prioritise immersive experiences in a bid to captivate their most valued cli...

Luxury : Fashion : Retail

Markets

Mid-life Male Drinkers Market

Alcohol brands are redefining modern drinking culture for men by empowering them to take pride in the social perceptiveness and judgement demonst...

Drinks : Marketing : New Masculinity

Daily Signals

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight ana...

Foresight Friday : Time : Friction

Daily Signals

De Beers to close its lab-grown diamond jewellery brand

De Beers Group has announced the closure of Lightbox, its lab-grown diamond jewellery brand, signalling a strategic retreat from the synthetic jewe...

Luxury : Sustainability : Jewellery

Daily Signals

John Lewis secures approval for first residential development in London

John Lewis has received the green light to transform its Waitrose supermarket site in Bromley, London, into a residential community featuring 353 r...

Housing : Home : Retail

Daily Signals

Rapha and Cycle Sisters launch modest fashion performance wear

British cycling brand Rapha has partnered with London’s Cycle Sisters to introduce a new collection of cycling-specific performance wear for Muslim...

Fashion : Sports & Leisure : Society

Viewpoints

Longevity Skincare

Fjör founder Natalie Enslöw and scientific lead Mats Clarsund tell LS:N Global about Fjör, a medi-beauty line inspired by wound healing science and...

Beauty : Skincare : Fjör

Daily Signals

McDonald’s Canada drops nostalgic menu and music with Lil Yachty

In a bid to harmonise the past with the present, McDonald’s Canada has unveiled the Menu Song Remix, a modern take on a classic jingle that has res...

Nostalgia : McDonald's : Food & Drink

Daily Signals

Greggs and Fenwick open Bistro Greggs pop-up restaurant

UK department store group Fenwick and popular high street bakery chain Greggs have collaborated on a Bistro Greggs pop-up restaurant at the Fenwick...

Food : Drink : Luxury

Daily Signals

Dutch start-up plans European intercity air service for 2027

Dutch aviation start-up Electron Aviation has partnered with Twente Airport on plans to launch a zero-emissions short-haul flight service by 2027.

Mobility

Daily Signals

Lululemon hosts first dupe swap to enhance brand engagement

Athletic apparel company Lululemon has tackled dupe culture and cheaper alternatives to its Align Leggings from competitors by hosting its first du...

Fashion : Sustainability : Retail

Daily Signals

Handwritten Collection is Accor’s take on masstige hospitality

Handwritten Collection is the latest addition to Accor’s network of hotel brands, and features a line of bespoke hotel concepts.

Society : Travel & Hospitality : Design

Daily Signals

The Big Idea: Sustainability Hubs

One evolution from our Hyperphysical Stores macrotrend is the rise of new retail hubs offering sustainability-focused customer experiences.

Retail : Sustainability : Fashion

Daily Signals

Stormzy and Adidas team up to promote diversity in football

Adidas and British rapper Stormzy are launching #Merky FC, a programme to grant access to mentoring and off-pitch football career opportunities for...

Youth : Sports & Leisure : Society

Daily Signals

Cadbury encourages consumers to loosen up

Cadbury Perk is entering the cancel culture debate.

Food & Drink : Society : Media & Entertainment

'Branding' Sort By Relevance Most Recent

'Branding'
Sort By

Relevance

Most Recent