'Branding'

Foresight Friday: Alice Crossley, senior foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight ana...
Foresight Friday : Time : Friction
De Beers to close its lab-grown diamond jewellery brand

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De Beers to close its lab-grown diamond jewellery brand

De Beers Group has announced the closure of Lightbox, its lab-grown diamond jewellery brand, signalling a strategic retreat from the synthetic jewe...
Luxury : Sustainability : Jewellery
John Lewis secures approval for first residential development in London

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John Lewis secures approval for first residential development in London

John Lewis has received the green light to transform its Waitrose supermarket site in Bromley, London, into a residential community featuring 353 r...
Housing : Home : Retail
Rapha and Cycle Sisters launch modest fashion performance wear

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Rapha and Cycle Sisters launch modest fashion performance wear

British cycling brand Rapha has partnered with London’s Cycle Sisters to introduce a new collection of cycling-specific performance wear for Muslim...
Fashion : Sports & Leisure : Society
Longevity Skincare

Viewpoints

Longevity Skincare

Fjör founder Natalie Enslöw and scientific lead Mats Clarsund tell LS:N Global about Fjör, a medi-beauty line inspired by wound healing science and...
Beauty : Skincare : ​Fjör
McDonald’s Canada drops nostalgic menu and music with Lil Yachty

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McDonald’s Canada drops nostalgic menu and music with Lil Yachty

In a bid to harmonise the past with the present, McDonald’s Canada has unveiled the Menu Song Remix, a modern take on a classic jingle that has res...
Nostalgia : McDonald's : Food & Drink
Greggs and Fenwick open Bistro Greggs pop-up restaurant

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Greggs and Fenwick open Bistro Greggs pop-up restaurant

UK department store group Fenwick and popular high street bakery chain Greggs have collaborated on a Bistro Greggs pop-up restaurant at the Fenwick...
Food : Drink : Luxury
Dutch start-up plans European intercity air service for 2027

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Dutch start-up plans European intercity air service for 2027

Dutch aviation start-up Electron Aviation has partnered with Twente Airport on plans to launch a zero-emissions short-haul flight service by 2027.
Mobility
Lululemon hosts first dupe swap to enhance brand engagement

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Lululemon hosts first dupe swap to enhance brand engagement

Athletic apparel company Lululemon has tackled dupe culture and cheaper alternatives to its Align Leggings from competitors by hosting its first du...
Fashion : Sustainability : Retail
Handwritten Collection is Accor’s take on masstige hospitality

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Handwritten Collection is Accor’s take on masstige hospitality

Handwritten Collection is the latest addition to Accor’s network of hotel brands, and features a line of bespoke hotel concepts.
Society : Travel & Hospitality : Design
The Big Idea: Sustainability Hubs

Daily Signals

The Big Idea: Sustainability Hubs

One evolution from our Hyperphysical Stores macrotrend is the rise of new retail hubs offering sustainability-focused customer experiences.
Retail : Sustainability : Fashion
Stormzy and Adidas team up to promote diversity in football

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Stormzy and Adidas team up to promote diversity in football

Adidas and British rapper Stormzy are launching #Merky FC, a programme to grant access to mentoring and off-pitch football career opportunities for...
Youth : Sports & Leisure : Society
Cadbury encourages consumers to loosen up

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Cadbury encourages consumers to loosen up

Cadbury Perk is entering the cancel culture debate.
Food & Drink : Society : Media & Entertainment
New Balance celebrates every reason for a run

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New Balance celebrates every reason for a run

Spotlighting the everyday reasons people break a sweat, the Every Runner Has a Reason campaign reframes what it means to be a runner.
Sport : Leisure : Advertising
Asda’s vintage Gucci hunt counters Black Friday

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Asda’s vintage Gucci hunt counters Black Friday

George at Asda is partnering with vintage clothing wholesaler PreLoved to hide archival items from the Italian luxury brand in selected stores acro...
Fashion : Retail : Luxury
Stat: Big screens continue to dominate global streaming

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Stat: Big screens continue to dominate global streaming

Research from streaming analytics company Conviva reveals that video streaming consumption continues to grow in popularity among global consumers.
Stat : Stats : Statistic
This dual-purpose serum shields against travel pollutants

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This dual-purpose serum shields against travel pollutants

As consumers regain a glimmer of hope of returning to travel experiences, skincare brand Goodhabit has introduced a protective serum to shield agai...
Beauty : Travel & Hospitality : Health & Wellness
Surreal boots to stamp out wasteful fashion

Daily Signals

Surreal boots to stamp out wasteful fashion

Fashion brand AVAVAV have released a pair of avant-garde shoes, that are crafted using discarded fabric from luxury fashion houses.
Sustainability : Supply Chain : Local
Nike (M) is its first range of maternity activewear

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Nike (M) is its first range of maternity activewear

The sports brand is introducing its first maternity line which caters for active women during and after pregnancy.
Fashion : Retail : Maternity
Nike’s lowest-ever carbon footprint shoes

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Nike’s lowest-ever carbon footprint shoes

Nike has created an experimental footwear collection with scraps from factory floors, in an expression of circular design.
Fashion : Sustainability : Design
Studs is an Instagram-friendly piercing parlour

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Studs is an Instagram-friendly piercing parlour

The retail space is re-inventing ear piercing services for a new generation of teenagers.
Beauty : Youth : Retail
Cabinet’s DTC pharmacy makes medicine affordable

Daily Signals

Cabinet’s DTC pharmacy makes medicine affordable

The online pharmacy aims to eliminate confusion around ingredients, brands and self-diagnosis.
Health : Wellness : Digital
Pornhub wants to clean up the world’s beaches

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Pornhub wants to clean up the world’s beaches

The adult video website has launched its Dirtiest Porn Ever campaign to raise awareness of plastic pollution.
Media : Entertainment : Sustainability
Mirror Garden brings inconspicuous luxury to Beijing

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Mirror Garden brings inconspicuous luxury to Beijing

The concept store has opened in Dongsi, one of the city’s few historic hutong neighbourhoods (an area comprising alleys and narrow streets).
Luxury : Retail : Design
Boys Don’t Cry offers a softer take on menswear

Daily Signals

Boys Don’t Cry offers a softer take on menswear

The boutique challenges the traditionally dark and masculine nature of men’s retail spaces.
Retail : New Masculinity : Interiors
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