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Big Ideas
US approves technology using Kinect in healthcare
The US Food and Drug Administration has approved a rehabilitation system that marks the first time the Microsoft Kinect will be used in a healthca...
Microsoft Kinect
:
Healthcare
:
Jintronix
Markets
The Future of Travel
Over the next 10 years new technologies will revolutionise the way we travel.
SkyScanner
:
Daniel Burrus
:
Big Data
Viewpoints
Immersive VR journalism
Designers Jim Brady and Ward Goes on how virtual reality journalism will enable the public to experience and question how emphatic the news really is.
Technology
:
Media
:
Alternative News
Big Ideas
Internet Week New York 2014
During Internet Week New York, the city's booming technology sector steps into the limelight.
Internet Week New York
:
Bill De Blasio
:
Netflix
Micro Trends
Smart Fitting Rooms
Retailers from Rebecca Minkoff to Kohl’s are re-inventing the fitting room, equipping it with technology to bridge the gap between e-commerce and...
Omnichannel Retail
:
RFID
:
Fitting Room
Big Ideas
Party feeling
London – Agency Havas helia has collaborated with IBM Watson creating a beer based on people’s moods.
Havas Helia
:
IBM Watson
:
New Year Beer 0101
Big Ideas
Facebook launches new safety check-in feature
Facebook has launched Safety Check, which allows users to let friends and family know that they’re safe.
News
Fashion: Notable Seed stories from 2009
Fashion: Notable Seed stories from 2009
Retail Futures
:
Stock Management
:
Ann-Sofie Back
Big Ideas
Control-freak cooking
US – Food technology start-up FirstBuild has launched an induction hob that promises precise control over temperature.
FirstBuild
:
Internet Of Things
:
Smart Kitchen
Big Ideas
Online browsing and physical shopping both key in the purchase decision journey
Global – The Connected Shopper, a study into the role of the digital world in the customer’s purchase decision journey, has revealed the importance...
Global Connected Shopper
:
Online Browsing
:
Retail Futures
Big Ideas
MasterCard to introduce fingerprint-scanning cards
Norwegian start-up Zwipe has teamed up with MasterCard for the world’s first contactless payment card that uses fingerprint recognition for authent...
MasterCard
:
Zwype
:
Awakening Tech
Viewpoints
Bio-engineering the future of intimacy
While technology has been blamed for affecting intimacy, artist Marija Bozinovska Jones is exploring the boundaries of tech-induced arousal by bio-...
Technology
:
Intimacy
:
Scent
News
Creative campaigns
Global – A number of the 2017 Webby Award nominees were featured in our 2017 Trend Briefing.
Civic Brands
:
The Focus Filter
:
Neo-kinship
News
Science sisters
US – A new campaign by Microsoft and McCann is encouraging young girls to pursue careers in science, technology, engineering and maths.
Microsoft
:
Generation I
:
Women In Science
Viewpoints
Frédéric Walter : Mirror Strategies
Customers don’t want to shop with big suppliers, says Frédéric Walter, creative marketing director at Givaudan
Givaudan
:
Fragrance
:
China
News
A digital space for plant-centric communities
This alternative social media platform combines an interest in plants with networking and engagement with the natural world.
Health & Wellness
:
Society
:
Media & Entertainment
News
Paper-chasers: Connected paper is launched
Paper-chasers: Connected paper is launched
RFID
:
Arjowiggins Creative Papers
:
Future Of The Book
News
Seeing eye to eye
Spain – Auto care brand Midas has used advanced lie-detecting technology to prove the trustworthiness of its mechanics.
Trust
:
Auto Market
:
Ethical Retail
Big Ideas
SXSW: Shia LaBeouf's beating heart
Actor Shia LaBeouf unveiled a new art project at SXSW 2015, where people can watch his heart beat online as he moves through the festival.
SXSW 2015
:
Pplkpr
:
Wearable Technology
Viewpoints
Elaine Cook: The secret life of data
Elaine Cook, Intel UK strategic marketing director, explains what serendipity can do for data.
Data
:
Total Retail
:
Analytics
Big Ideas
Concierge services turn high-tech, mobile
Concierge services turn high-tech, mobile
Concierge
:
Malibu Beach Inn
:
Apps
News
The appeal of Team Human
At FutureFest 2018, talks by media theorist Douglass Rushkoff and comedian/mental health advocate Ruby Wax both urged audiences to focus on what ma...
FutureFest 2018
:
Mental Health
:
Digital
Big Ideas
Safety in numbers
Germany – In an industry first, several German car-makers will share live sensor data between their vehicles to improve safety.
Mapping
:
Brand Collaboration
:
Connected Cars
Big Ideas
Hello Moto
Global – Motorola takes aim at Apple with its new Hello Moto ad campaign.
Motorola
:
Brandstanding
:
Backlash Brands
Big Ideas
In the Zone
North America – Zone by adidas is a heart rate monitor that uses the Cloud to share a student’s personal fitness data with teachers.
Adidas
:
The Optimised Self
:
ZONE
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