Mobile commerce

Personal touch

Big Ideas

Personal touch

US – When it comes to shopping in-store, a combination of mobile browsing and personal assistance is a winning combination.
Phygital Retail : Bricks-and-mortar : Mobile Commerce
Smartphone shopping

Big Ideas

Smartphone shopping

Global – Consumers are increasingly turning to smartphones for convenience shopping, as sales from mobile apps now outrank those from mobile web c...
Mobile Commerce : Convenience Culture : Retail Futures Report 2016
Amazon first

Big Ideas

Amazon first

US – A majority of American consumers use Amazon as the first step on their path to purchase, a recent survey has found.
Amazon : Shopping Habits : E-commerce
Login for luxury

Big Ideas

Login for luxury

China – Christian Dior has offered its iconic Lady Dior bag for sale on WeChat.
Christian Dior : WeChat : Mobile App
Advertising for anyone

News

Advertising for anyone

New York – Second-hand market app Letgo helps users to drum up interest in their unwanted goods with their own big-budget advert.
CP+B Miami : Letgo : Commercializer
See and shop

Big Ideas

See and shop

US – Mobile app Project September bridges the gap between social media and e-commerce.
Project September : Mobile Commerce : Social Media
Soaring m-commerce

Big Ideas

Soaring m-commerce

Global – Mobile commerce is continuing to flourish, according to digital performance advertising agency Criteo.
Mobile Commerce : Online Retail : Tablets
Retail Week Live 2015 Review

Big Ideas

Retail Week Live 2015 Review

In the era of the empowered, mobile-savvy consumer, retailers are fighting for customer loyalty in a competitive landscape of brand pull versus p...
Retail Experience : Branding : Mass Customisation
Twitter reaches out to consumers in emerging economies

Big Ideas

Twitter reaches out to consumers in emerging economies

Twitter has acquired ZipDial, a service that enables brands to reach consumers who spend most of their time offline.
Twitter : Mobile Internet Access : New Emerging Affluents
Ship shape: Retailer pulls the mobile stops out

News

Ship shape: Retailer pulls the mobile stops out

Ship shape: Retailer pulls the mobile stops out
Shipping Container : Mobile Store : Mobile Commerce
More men switch on to mobile commerce in US

Big Ideas

More men switch on to mobile commerce in US

More men switch on to mobile commerce in US
Mobile Commerce : M-commerce : Forrester Research
Multi-channel Retail

Big Ideas

Multi-channel Retail

The future of retail will be inline, according to speakers at the World Retail Congress in Berlin last week. That is, a mix of online, offline and ...
Berlin : Mobile Shopping : Physical
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