'Branding'

The Works: Jameson creates online collaborative platform for craftsmen

Daily Signals

The Works: Jameson creates online collaborative platform for craftsmen

Dublin – Irish whiskey brand Jameson has launched The Jameson Works, an online platform that invites craftsmen to share their stories and productio...
Jameson Whiskey : Re-Con Man : Craftsmen
 Parental guidance: Apple pitches iPhone 5s as all-round parenting tool

Daily Signals

Parental guidance: Apple pitches iPhone 5s as all-round parenting tool

US – Apple’s latest advertising campaign suggests that the iPhone is the ultimate accessory for busy parents.
Apple : Iphone : IPhone 5s
Hearst plans hackathon at New York Fashion Week

Big Ideas

Hearst plans hackathon at New York Fashion Week

Hearst plans hackathon at New York Fashion Week
Hacktivism : Crowdsourcing : Tech
On track: McDonald's app scans for food provenance

Daily Signals

On track: McDonald's app scans for food provenance

Sydney – McDonald’s Australia has released the TrackMyMacca’s app, which customers can use to scan a range of products, including the Big Mac and C...
Tracking : Supply Chains : Food Quality
Going dotty: Louis Vuitton online game is spot on

Daily Signals

Going dotty: Louis Vuitton online game is spot on

Going dotty: Louis Vuitton online game is spot on
#LVKusama : Blogger : Book
New course to train future Dutch denim masters

Big Ideas

New course to train future Dutch denim masters

New course to train future Dutch denim masters
Denim : College : Students
Parisian retailer has a Nose for a good scent

Big Ideas

Parisian retailer has a Nose for a good scent

Parisian retailer has a Nose for a good scent
Perfume : Fragrance : Paris
Bruno Pieters : Sustainable luxury design

Viewpoints

Bruno Pieters : Sustainable luxury design

Honest by founder Bruno Pieters talks sustainable luxury design. 
Honest By : Bruno Pieters : Sustainable
Summer Bottled: Campaign adds zest for Carling

Daily Signals

Summer Bottled: Campaign adds zest for Carling

Summer Bottled: Campaign adds zest for Carling
Advertising : Summer : UK
Investment in apps is a smart move for brands

Big Ideas

Investment in apps is a smart move for brands

Investment in apps is a smart move for brands
Mobile : Apps : Time
Multi-channel retailers must be the real deal

Big Ideas

Multi-channel retailers must be the real deal

Multi-channel retailers must be the real deal
John Lewis : Charlie Mayfield : Retail Week Conference
Break the ice: Nike picks a fight with winter

Daily Signals

Break the ice: Nike picks a fight with winter

Break the ice: Nike picks a fight with winter
Nike : Game : Fight Winter
Sole mates: Barbour and Grenson join forces

Daily Signals

Sole mates: Barbour and Grenson join forces

Sole mates: Barbour and Grenson join forces
Heritage : Grenson : Cooperation
Transmedia ideal for screening ads to remember

Big Ideas

Transmedia ideal for screening ads to remember

Transmedia ideal for screening ads to remember
Engagement : Online Marketing : Smartphones
Free roam: App is just the job for consumers

Daily Signals

Free roam: App is just the job for consumers

Free roam: App is just the job for consumers
The Netherlands : Social Media : Data
Navi Radjou : Indovation

Viewpoints

Navi Radjou : Indovation

University of Cambridge’s Navi Radjou talks Indovation.
Centre For India & Global Business : Judge Business School : Navi Radjou
Instant stardom: Pop Mie seeks winning face

Daily Signals

Instant stardom: Pop Mie seeks winning face

Instant stardom: Pop Mie seeks winning face
Jakarta : Indonesia : Pop Mie
Coming out tops: Topman turns film producer

Daily Signals

Coming out tops: Topman turns film producer

Coming out tops: Topman turns film producer
Topman : Denim : Fashion Film
Once upon a time: Lacoste tells its story

Daily Signals

Once upon a time: Lacoste tells its story

Once upon a time: Lacoste tells its story
New York : Lacoste : Apparel
One in five teens on Facebook loses interest

Big Ideas

One in five teens on Facebook loses interest

One in five teens on Facebook loses interest
Facebook : Lightspeed Research : Social Networking
Window to watch: Tissot uses AR to attract time-strapped customers

Daily Signals

Window to watch: Tissot uses AR to attract time-strapped customers

Window to watch: Tissot uses AR to attract time-strapped customers
London : Augmented Reality : Ar
Click and buy: Fashion brand launches interactive video collection

Daily Signals

Click and buy: Fashion brand launches interactive video collection

Click and buy: Fashion brand launches interactive video collection
Interactive : Diesel : E-commerce
Bubble wrap: Champagne is repackaged for the 21st century

Daily Signals

Bubble wrap: Champagne is repackaged for the 21st century

Bubble wrap: Champagne is repackaged for the 21st century
Bottle : Box : Design
Husky: New beauty store features twine ceiling

Daily Signals

Husky: New beauty store features twine ceiling

Husky: New beauty store features twine ceiling
Aesop : Regional : Rough Luxe
What's that tune: Uniqlo releases sound-reactive blog part

Daily Signals

What's that tune: Uniqlo releases sound-reactive blog part

What’s that tune: Uniqlo releases sound-reactive blog part
Blog : Tokyo : Uniqlo
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