'Branding'

Gay Times hands the reins to Gen Z

Daily Signals

Gay Times hands the reins to Gen Z

Gay Times has recruited a group of young queer creatives to create content for its newly launched TikTok channel.
Media : Youth : Intersectionality
Science-backed beauty packaging inspired by nutrition labels

Daily Signals

Science-backed beauty packaging inspired by nutrition labels

Skincare brand Codex Beauty is including an ‘efficacy panel’ on its products to empower consumers through quantifiable data around product purpose ...
Beauty : Packaging : Information
Foodpanda upskills its riders via e-learning

Daily Signals

Foodpanda upskills its riders via e-learning

Food delivery service Foodpanda is supporting its drivers in upgrading their skills through a new e-learning initiative.
Food And Drink : Retail : Food Delivery Services
Pleasure Finder facilitates virtual conversations about sex

Daily Signals

Pleasure Finder facilitates virtual conversations about sex

Sexual health brand MysteryVibe has unveiled sexual wellness advice that is available through Google’s voice assistant.
Health : Wellness : Sexual Wellbeing
Stat: Cheese still tempts Britain’s new vegans

Daily Signals

Stat: Cheese still tempts Britain’s new vegans

With many Britons taking part in Veganuary this year, most consider cheese as the food item they would miss the most if switching to a fully vegan ...
Food : Dairy : Vegan
A self-tan serum that acts as a Botox alternative

Daily Signals

A self-tan serum that acts as a Botox alternative

Self-tanning brand Skinny Tan's new Notox Beauty Elixir features natural wrinkle-fighting ingredients designed to offer an alternative to Botox.
Beauty : Wellness : Cosmetics
The Campaign: Wild Detectives’ bookshop tourism

Daily Signals

The Campaign: Wild Detectives’ bookshop tourism

While travel operators faced uncertainty in planning campaigns, Wild Detectives positioned its Texas bookstore as a travel agency.
Retail : Travel : Hospitality
Stat: India’s beauty sector is gender-inclusive

Daily Signals

Stat: India’s beauty sector is gender-inclusive

According to the Connected Beauty Consumer report by Google, WPP and Kantar, there are no gender discrepancies between Indian consumers when it com...
Beauty : Retail : Digital
Foot Locker’s multi-city celebration of basketball

Daily Signals

Foot Locker’s multi-city celebration of basketball

Foot Locker has launched a community programme to elevate local basketball infrastructure in key cities.
Retail : Apparel : Community
Tropical wheat beer gets a mustard kick

Daily Signals

Tropical wheat beer gets a mustard kick

Oskar Blues Brewery has partnered with French’s to launch a mustard-flavoured tropical wheat beer.
Drinks : Beer : New Flavours
Stat: Americans want more sustainable luxury

Daily Signals

Stat: Americans want more sustainable luxury

A study by Lexus has revealed that most Americans have high expectations when it comes to environmentally friendly manufacturing practices.
Luxury : Sustainability : Material Innovation
Surface Deep is an acid peel deodorant

Daily Signals

Surface Deep is an acid peel deodorant

Surface Deep is redefining traditional antiperspirants and launching acid peel pads for armpits.
Beauty : Natural : Health
The Trend: Home Eatertainment

Daily Signals

The Trend: Home Eatertainment

At a time when meal delivery is replacing traditional table service and disrupting grocery retail, our Home Eatertainment macrotrend explored how e...
Food : Drinks : Entertainment
Stat: Boomer women feel ignored by the beauty industry

Daily Signals

Stat: Boomer women feel ignored by the beauty industry

A survey by AARP shows that 89% of women say beauty and personal grooming are at least somewhat important to them.
Beauty : Baby Boomers : Make-up
Facebook is paying users for wellbeing surveys

Daily Signals

Facebook is paying users for wellbeing surveys

Facebook Viewpoints is a new market research app to improve the social network’s portfolio of products.
Media : Technology : Wellness
This hotel room encourages IRL interactions

Daily Signals

This hotel room encourages IRL interactions

Element by Westin aims to redefine connectedness among modern nomads and their circle of friends.
Travel : Hospitality : Friendship
Google and Stella McCartney help brands to measure their impact

Daily Signals

Google and Stella McCartney help brands to measure their impact

The tech giant and sustainable fashion powerhouse are joining forces on an experimental data-crunching project analysing the impact of cotton and v...
Fashion : Sustainability : Technology
Club404 is Lil Miquela’s own fashion line

Daily Signals

Club404 is Lil Miquela’s own fashion line

The virtual influencer has launched her own members’ club offering a limited-edition range of merchandise.
Fashion : Avatar Influencers : Retail
The Macrotrend: Resilience Culture

Daily Signals

The Macrotrend: Resilience Culture

Launched in March, our macrotrend Resilience Culture examines why it’s time to break free from the rise of populism, comfort zones and safe spaces.
Resilience Culture : Wellness : Society
Stat: Men’s grooming booms in India

Daily Signals

Stat: Men’s grooming booms in India

The average Indian man spends 42 minutes grooming per day.
Male Market : New Masculinity : Advertising
Stat: Adaptive apparel represents untapped opportunities

Daily Signals

Stat: Adaptive apparel represents untapped opportunities

Adaptive apparel, which encompasses clothing and footwear designed to meet the needs of consumers with disabilities or health conditions, is a grow...
Fashion : Inclusivity : Design
Toyota is gamifying the car subscription model

Daily Signals

Toyota is gamifying the car subscription model

Kinto is a new car subscription service by Toyota that rewards its customers for safe driving.
Auto : Mobility : Luxury
Stat: Sexiness is still in fashion for luxury consumers

Daily Signals

Stat: Sexiness is still in fashion for luxury consumers

Sexiness is now one of the key markers of luxury for consumers, according to Ernst & Young’s Luxury and Cosmetics Financial Factbook 2018.
Luxury : Culture : Uneasy Affluence
Stat: Consumers want governments to take the lead on sustainable fashion

Daily Signals

Stat: Consumers want governments to take the lead on sustainable fashion

New research shows that consumers want to know more about the social and environmental impact of the clothes, shoes and accessories they buy. They ...
Fashion : Sustainability : Culture
Stat: The Islamic luxury market is thriving

Daily Signals

Stat: The Islamic luxury market is thriving

In 2017, Muslim consumers spent $2.1 trillion (£1.6tn, €1.8tn) on lifestyle products and services such as modest fashion, travel and halal goods, a...
Modest Wear : Retail : Lifestyle
Loading...
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN