LS:N Global

Daily Signals

Friday’s stories featuring a clinical approach to clean eating

In today’s daily digest: Japan’s new digital currency, an LGBTQ publication from Condé Nast, avatar brand partners and other stories.

Travel : Finance : Food & Drink

Daily Signals

Bucking the trend

Minneapolis, US – Pizza brand Totino’s is using gaming site Twitch to reach audiences for this year’s Super Bowl.

Totino's : Twitch : Live Streaming

Big Ideas

Virtually there

UK – Virtual and augmented reality is set to become a £2.5bn ($4bn,€3.5bn) market by 2018, according to industry analysts CCS Insight.

CCS Insights : Virtual Reality : UK

Daily Signals

Snoop Dogg’s new music video surfaces in The Sandbox

Tuning in to the rising popularity of metaverse platforms, rapper Snoop Dogg is releasing a virtual music video within gaming platform The Sandbox.

Media : Technology : Sandbox

Daily Signals

Roblox launches virtual career centre for in-game job interviews

Roblox, the metaverse game hub, has introduced a virtual company career centre on its platform, allowing prospective job candidates to participate ...

Gaming : Workplace : Employment

Daily Signals

Evenprime revamps K-beauty with an anime aesthetic

Evenprime is an American brand of skincare imbued with the nostalgic aesthetic of 1990s anime.

Beauty : Gaming : Skincare

Daily Signals

Mira’s Prism headset is making AR more accessible

Los Angeles – The product will be powered by the iPhone and will sell for $99.

Technology : AR : Digital

Markets

Emerging Youth: Saudi Arabia

Driving a shift from collectivism to individuality, young Saudis are at the forefront of their country’s major sociocultural, economic and progress...

Youth : Society : Fashion

Micro Trends

Virtually Real

Avatars : Pixellated : Characters

Macro Trends

Game-Changers: The Future of Sports Fandom

By embracing new technologies, geographies and audiences, sport is becoming bigger than ever and offering valuable lessons on nurturing a new era o...

Sports & Leisure : Fashion : Pop-culture & Media

Design Directions

Desert Dreams

In Saudi Arabia, desert landscapes are fast becoming catalysts for architectural re-invention. AI-powered digital twin technology, monumental gamin...

Design : Architecture : Technology

Markets

Digital parents

From quantified infants to pregnancy apps, a new wave of devices and services is making it easier to be a parent of Generation I children.

Gaming : Future Family : Wearable Tech

Big Ideas

Brand Innovation Debrief: Walmart

With eyes on Gen Z consumers, a revived beauty aisle and an e-commerce strategy competing with Amazon, the 60-year-old discount department store gr...

Walmart : Retail Strategy : Gen Z

Viewpoints

Phoneless focus

Maths Mathisen, co-founder of productivity app Hold, explains how gamifying smartphone screentime can build positive brand relationships.

Workplace : Apps : Technology

Design Directions

Future Noir

An emerging design direction combines the dystopian mood of game environments and the anarchic qualities of Netstalgic graphics to construct fictio...

Faction Marketing : Netstalgia : Novembre

Big Ideas

Five Apps Introducing the Next Generation of Dating

Dating apps are evolving beyond the swipe, with new entries looking to align more closely with Gen Z’s relationship priorities and digital behaviou...

Youth : Media & Entertainment : Technology

Design Directions

Chris O'Shea : Interactive Design

"I want to make people play," says Chris O’Shea, who designs interactive installations for public and private clients. “I’m really interested in vi...

Interactive : UGC : Lighting

Micro Trends

NFT-ainment

The emergence of animated NFT characters is generating profit for owners through entertainment productions that bring their investments to life.

Technology : Media & Entertainment : Finance

Big Ideas

Retail Week Live 2017: Review

The Fourth Industrial Revolution, Chinese consumer mindsets and the most effective retail models were key topics at this year’s Retail Week Live.

Retail : Artificial Intelligence : China

Viewpoints

Welcome to the post-social era

With the advent of Web 3.0, scrolling through major social media platforms will be usurped by small-scale decentralised social networks where priva...

Social Media : Web 0.3 : Influencers

Daily Signals

Global Futures Forum: Disruptors – One year on

At our first Global Futures Forum, 20 disruptors offered their vision of the future. Five of them explain how their work has developed over the pas...

Gaming : Technology : Wellness

Macro Trends

Experience 2020

Customer experiences are becoming meaningless. But as we head towards the next decade, brands must ensure that they only invest in experiences th...

Experience : Experience 2020 : Tech

Micro Trends

St Petersburg Safari

While Communism has left its mark on St Petersburg, buildings have been restored in recent years and are being re-appropriated as co-working space...

St Petersburg : Ginza Project : Ligovsky 50

Markets

Virtual Accessibility Market

Virtual reality’s rise from a gaming tool to an engaging accessibility gateway is expanding the frontiers of inclusivity and opening up a playgroun...

Technology : Virtual Reality Market : VR

Daily Signals

Festival fever

London – The UK could one day have its own international gaming conference to rival E3 in Los Angeles and the Tokyo Game Show.

London Games Festival : Bafta Games Awards : Mayor Boris Johnson

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