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'gaming'
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Will brands start selling digital apparel in video games?
Innovators are looking to the blockchain to create a universal marketplace for in-game items.
Gaming
:
Digital
:
Retail
News
Breaking the rules: Artist experiments with games conventions
New York – Conventional games generally prescribe rules, set goals and offer rewards, but contemporary game artists are questioning this approach t...
Game Imitates Art
:
Game Art
:
New York
News
Minecraft ventures into reality with Merlin Entertainments partnership
Entertainment destination company Merlin Entertainments is partnering with Minecraft creator Mojang Studios to bring Minecraft to life through imme...
Gaming
:
Entertainment
:
Retail
News
Zaha Hadid Architects re-imagines London in Fortnite
Zaha Hadid Architects (ZHA) and Epic Games have teamed up to create Re:Imagine London, a virtual cityscape within the popular multi-player game For...
Gaming
:
Architecture
:
Design
News
For real: Online gamers enter the world of Lego
For real: Online gamers enter the world of Lego
Gaming
:
LEGO Universe
:
Multiplayer
News
Relax-em up: Alternative games take centre stage
Los Angeles – Venus Patrol, a website ‘in search of beautiful things from the world of video games’, presented a selection of its findings at the 2...
Venus Patrol
:
Gaming
:
Videogames
Big Ideas
Crowd-funded console brings games back to TV
Crowd-funded console brings games back to TV
Ouya
:
Gaming
:
Tv
News
Visa gamifies financial literacy in Malaysia
The payment service provider has announced the launch of Mind Your Ringgit, a game to educate children on making financial decisions.
Finance
:
Technology
:
Gaming
News
This video game lets players pretend to be politicians
Recognising a rise in political interest in recent years, Political Arena is a video game enabling players to pretend to be politicians.
Society
:
Media & Entertainment
:
Scenario
News
An eSports restaurant for eatertainment
Fast-casual food chain Fairwood has opened a space that combines eSports, live-streaming and dining.
Hospitality
:
Gaming
:
ESports
Big Ideas
Challenging virtual game brings real rewards
Challenging virtual game brings real rewards
App
:
SCVNGR
:
Rewards
News
Porsche turns eSports gamers into drivers
The luxury car brand is using a new competition to engage gamers with the prospect of driving a Porsche offline.
Auto
:
Gaming
:
ESports
Big Ideas
McDonald's makes a play for smart customers
McDonald’s makes a play for smart customers
Advertising
:
Interactive
:
Gaming
News
End game: Rover film puts drivers in hot seat
End game: Rover film puts drivers in hot seat
Gaming
:
Culture
:
Gamification
Markets
Gamer Wellness Market
As esports’ influence continues to challenge that of traditional sports, lifestyle brands are helping gamers to level up their physical and mental ...
Health & Wellness
:
Gaming
:
Sport
News
Irish tourism enters a Viking metaverse
Ubisoft's Assassin’s Creed adventure video game is being harnessed by Tourism Ireland to introduce its landscapes, Viking history and folklore to a...
Travel & Hospitality
:
Technology
:
Media & Entertainment
Big Ideas
Go and play
Global – Pokémon Go will soon let brands pay to make their stores points of interest in its game.
Pokemon Go
:
Augmented Reality
:
Advertising
News
Game-changer: Artist creates an internet Utopia
Los Angeles – Gradient Forest# is an interactive music video and game that invites viewers to explore a computer-generated utopian world.
Gradient Forest
:
Vince Mckelvie
:
3D Animation
News
Stat: Bollywood loses viewers to on-demand streaming
A new report by Dentsu Aegis Network India reveals a sharp rise in digital streaming among India’s youth.
Media And Entertainment
:
Technology
:
India
Viewpoints
Why flagship stores are the arcades of the future
Gaming is creating a new breed of bold retail spaces that transcend language barriers, says Gilles Boissele, creative partner at UNIT9.
Retail
:
Fashion
:
Youth
News
Game boys: Google plays the fool with Maps joke
Game boys: Google plays the fool with Maps joke
Google
:
Google Maps
:
Quest
News
Sara Sadik’s video game wins BMW Open Work at Frieze London
Artist Sara Sadik’s innovative proposal, La Potion (EH), has been selected for the BMW Open Work at Frieze London and it comprises an interactive v...
Gaming
:
Mobility
:
Art
News
Walmart engages Gen Z with immersive dorm shopping experience
Walmart has launched a new back-to-school shopping experience designed to captivate the Gen Z market.
Retail
:
Youth
:
Technology
News
The Marriott gamifies the hotel experience
Moxy Hotels, an offshoot of The Marriott group, is gamifying the hospitality experience in an effort to draw in younger consumers and make hotel st...
Travel & Hospitality
:
Media And Entertainment
:
Technology
Design Directions
Sea Hero Quest
Sea Hero Quest is a mobile game that is helping to speed up research into dementia.
Deutsche Telekom
:
Glitchers
:
Gaming
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