Print Media

Do printed publications really need augmented reality?

Viewpoints

Do printed publications really need augmented reality?

While adding augmented reality to print media might feel like a push away from tradition, is it doing it any favours in the long run?

Digital : Media : Technology

News

Ad-only media

Toronto – A new spoof magazine aimed at jaded ad industry professionals does away with articles in favour of ads.

Toronto : Print Media : Award Ceremonies

News

Mamma media

Barcelona – The Mother Journal uses personal storytelling and fresh art direction to cast motherhood in a contemporary light.

Magazines : Motherhood : The Athena Woman

Garage Magazine No 8

Design Directions

Garage Magazine No 8

Garage magazine has created an augmented reality experience for its Spring/Summer 2015 issue that sets a new benchmark in immersive multimedia.

Garage Magazine : Augmented : The Mill

More young Americans have read a book in past year than those over 30

Big Ideas

More young Americans have read a book in past year than those over 30

More US Millennials have read a book in the past year than older Americans, according to a new study from Pew Research Center.

Books : Reading : Print Media

Niche appeal: Zine spotlights black gay creativity

News

Niche appeal: Zine spotlights black gay creativity

New York – Brooklyn creative agency Pink Rooster Studio has created The Tenth, a biannual print magazine by and about black gay men.

Print Media : African-American : LGBT

Sri Lankan newspaper launches mosquito-repellent edition

Big Ideas

Sri Lankan newspaper launches mosquito-repellent edition

Sri Lankan newspaper Mawbima has created the world’s first mosquito-repellent newspaper.

Brandstanding : Print Media : Vernacular Vibe

Love life: Mills & Boon makes romantic fiction digital

News

Love life: Mills & Boon makes romantic fiction digital

UK – Mills & Boon has created a fictional online hotel to serve as a backdrop for ‘an interactive storytelling experience’.

Mills And Boon : Transmedia Publishing : Social Storytelling

Athena Magtail: Net-A-Porter’s Porter

Viewpoints

Athena Magtail: Net-A-Porter’s Porter

For all its innovation, Net-A-Porter’s magazine has a distinctly conservative streak.

Print : Magazines : Net-A-Porter

Age old issue: Magazine dedicated to the elderly

News

Age old issue: Magazine dedicated to the elderly

Portland – Independent quarterly magazine Kinfolk, has published its tenth edition – The Aged Issue – which focuses on generations that are often f...

Magazine : Old : Ageing

Rocky road: Quirky study of gelato and geology

News

Rocky road: Quirky study of gelato and geology

Venice, Italy – Melting ice cream may not seem to have much in common with sedimentary rock, but it is the point of inspiration for creative collec...

Ice Cream : Re-enlightenment Rising : Geology

Young people prefer printed books to digital

Big Ideas

Young people prefer printed books to digital

Young people prefer printed books to digital

Kindle : E-readers : Nook

Lasting power: Why print media is here to stay

News

Lasting power: Why print media is here to stay

London – At our Future of Media Network Evening, held at The Future Laboratory HQ last week, LS:N Global senior journalist Peter Firth spoke to Rob...

The Future Laboratory : Rob Alderson : Zines

Micro Trends

Womazines

Move over Marie Claire. A range of new women-focused media is looking beyond fashion and beauty to make feminist issues accessible for all consumer...

Collaboration : Ladybeard : Feminists

Online platform sells journalism to the movies

Big Ideas

Online platform sells journalism to the movies

Online platform sells journalism to the movies

Advertising : Film Industry : Print Media

Take a moment: Levi's slows down for new campaign

News

Take a moment: Levi's slows down for new campaign

San Francisco – Taking time to appreciate creativity is the premise behind the latest advertising campaign by Levi’s across a range of traditional ...

Art : Print Advertising : Print Media

Paper towel: Print publication for a rainy day

News

Paper towel: Print publication for a rainy day

London – Cycling brand Vulpine and printing company Newspaper Club have created a promotional paper that doubles as a shoe-drying kit.

Shoes : Newspaper Club : Vulpine

Happy medium: Technology experts revert to type

News

Happy medium: Technology experts revert to type

London – A new quarterly publication, Can’t Understand New Technology, was launched this month to examine the latest news in technology through a t...

Technology : Facebook : Print

Young tablet readers offer brands rich pickings

Big Ideas

Young tablet readers offer brands rich pickings

Young tablet readers offer brands rich pickings

Advertising : Print Media : Lucky

QR codes in vogue in US magazine Media

Big Ideas

QR codes in vogue in US magazine Media

QR codes in vogue in US magazine Media

Advertising : Print-to-Social : Print-to-Mobile

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