Pleasure Revolution

Seductive Opulence

Design Directions

Seductive Opulence

As wellness takes centre stage in luxury, brands are captivating discerning consumers with a provocative twist, using seductive imagery to craft al...
Wellness : Luxury : Seduction
 Bompas & Parr introduces artisanal prestige poppers

News

Bompas & Parr introduces artisanal prestige poppers

Bompas & Parr is re-inventing poppers as upscale and exclusive products.
Food & Drink : Society : Health & Wellness
Stat: Adults are driving toy sales in the US

News

Stat: Adults are driving toy sales in the US

An unexpected consumer group is driving growth in the US toy market: grown-ups.
Youth : Retail : Society
Stat: Link found between exercise and alcohol consumption

News

Stat: Link found between exercise and alcohol consumption

Contrary to popular beliefs, physically fit individuals are more likely to indulge in alcohol than those who are less in shape.
Stat : Stats : Statistic
Stat: Pension saving is a low priority across generations

News

Stat: Pension saving is a low priority across generations

Across generations, people are prioritising their saving for short and mid-term goals rather than long-term pension plans. According to a new repor...
Finance : Youth : Travel & Hospitality
This intimate campaign celebrates sex in later life

News

This intimate campaign celebrates sex in later life

The importance of sex and intimacy among older consumers is spotlighted in the latest campaign from relationship support service Relate.
Society : Pleasure Revolution : Leisure
Stat: Young people remain open to new experiences

News

Stat: Young people remain open to new experiences

Amid the impact of Covid-19 and continuing global uncertainty, new research from Hall & Partners reveals an openness among young people to have new...
Stat : Statistic : Youth
Lego botanicals boost grown-up relaxation

News

Lego botanicals boost grown-up relaxation

Toy brand Lego is launching a botanical collection aimed at adults who want to destress and relax through simple, mindful activities.
Design : Sustainability : Mindful Activities
This sexual wellness practice posits pleasure as health

News

This sexual wellness practice posits pleasure as health

Kama is a new science-backed sexual wellness practice that focuses on the experience of pleasure and its role in holistic wellbeing.
Health & Wellness : Technology : Sexual Wellness
Frivolous Foods

Design Directions

Frivolous Foods

The visual definition of nourishment is evolving to celebrate a less sterile approach that combines nostalgia, escapism and pleasure.
Food : Drink : Wellness
Nike’s latest sneaker is for ‘doing nothing’

News

Nike’s latest sneaker is for ‘doing nothing’

The Nike Offline mule subverts the brand’s iconic ‘Just Do It’ slogan in favour of active deceleration.
Shoes : Trainers : Advertising
Cake delivers sexual pleasure without labels

News

Cake delivers sexual pleasure without labels

The sexual wellness brand’s line of lubricants are inspired by skincare and take a fluid view of gender and sexuality.
Health And Wellness : Identity : Pleasure Revolution
These baths challenge heteronormative architecture

News

These baths challenge heteronormative architecture

Designer Reily Joel Calderón Rivera has envisaged more inclusive public bathrooms for the University of Puerto Rico.
Society : Design : Inclusivity
City-dwellers decelerate with urban birdwatching

News

City-dwellers decelerate with urban birdwatching

Antonin Yuji Maeno, an architect, designer and birdwatcher has created a free digital guide for urban birdwatching.
Society : Pleasure Revolution : Nature
Vanity Redefined

Micro Trends

Vanity Redefined

In a society that celebrates being humble, modest and self-effacing, media companies are rebranding self-pride as a force for good.
Media : Technology : Marketing
Covid-19: Pinterest’s new tab gives isolation inspiration

News

Covid-19: Pinterest’s new tab gives isolation inspiration

Pinterest has launched a new app function called the Today Tab after reporting a surge in engagement amid Covid-19.
Social Media : Media & Entertainment : Technology
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