Leo Burnett

Agency for Nature begins creative campaigns to reconnect youth with nature

News

Agency for Nature begins creative campaigns to reconnect youth with nature

A collaboration between climate-driven creative nonprofits Glimpse and Purpose Disruptors, Agency for Nature has unveiled five inventive campaigns ...
Sustainability : Advertising & Branding : Design
Fuss-free coffee

News

Fuss-free coffee

UK – McDonald’s has launched a new campaign with an amusing take on hipster café culture.
McDonald's : Anti-Authenticity Marketing : Coffee
Headbanger

Big Ideas

Headbanger

Australia – Samsung has designed a headband that monitors the impacts suffered by contact sports players.
Samsung : ​brainBAND : Concussion
Unmistakable by design

Big Ideas

Unmistakable by design

Cannes Lions 2015 – Design and simplicity in branding can spark creativity, according to advertising industry heavyweights Bruce Duckworth, David...
Leo Burnett : Cannes Lion 2015 : Levi's
Mission Media

Micro Trends

Mission Media

Media companies are committing to potentially polarised beliefs without fear of alienating subsets of society.
Refinery29 : Independent Magazine : Germany
Justin Tindall: Print advertising lives

Viewpoints

Justin Tindall: Print advertising lives

Good print advertising needs a grander message, says Justin Tindall, group executive creative director of Leo Burnett London.
Print Advertising : Leo Burnett London : Intermarche
Life-saving Campaigns

Micro Trends

Life-saving Campaigns

Who says advertising can't save the world?
DDB North America : Leo Burnett : WATERisLife
Film short for Centrum shows how Flat Agers are on the ball

Big Ideas

Film short for Centrum shows how Flat Agers are on the ball

Advertising agency Leo Burnett has tested just how ageless The Flat Age Society is in a film short in which a team of basketball players aged 46 ...
Boomers : Basketball : Campaign
Cannes Lions 2014 Show Report Part 2

Big Ideas

Cannes Lions 2014 Show Report Part 2

In Part 2 of LS:N Global’s report from the 61st Cannes Lions International Festival of Creativity, we examine how brands are adapting to a rapidly ...
Cannes Lions : Advertising : Digital Billboards
The ROPO effect

Big Ideas

The ROPO effect

The ROPO effect
E-commerce : ROPO : Research Online Purchase Offline
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