'communications'

Wellness Tourism

Markets

Wellness Tourism

Hotels are offering new ways of supporting guests’ wellbeing beyond the traditional spa treatment.
Wellness : Travel : Hospitality
M-commerce goes bricks-and-mortar, interactive typography made for AR

Daily Signals

M-commerce goes bricks-and-mortar, interactive typography made for AR

Depop helps users grow their brand, Sensei prioritises nutrition over yield of crops, Nike creates a retail destination for women.
Retail
Pollution Market

Markets

Pollution Market

Brands are creating new product categories and transforming their retail spaces in a bid to offer protection from airborne pollution.
Air Pollution : Whole-System Thinking : Whole-system Thinking
Story of Things

Design Directions

Story of Things

Scotch & Soda invites consumers to suspend disbelief and live their lookbook.
Airbnb : Scotch & Soda : Amsterdam
Halal beauty

Markets

Halal beauty

Halal cosmetics is a fast-growing market in the beauty industry and is set to become a dominant sector over the coming decade.
Multicultural Beauty : Halal : Beauty
G-Star RAW For The Oceans

Design Directions

G-Star RAW For The Oceans

In a world increasingly concerned about ecological collapse, many luxury brands tout their sustainable credentials. Often, however, this feels like...
G-Star Raw : RAW For The Oceans : Pharrell Williams
JWT Austerity Index

Markets

JWT Austerity Index

Five years of recession have changed British consumer lifestyles. The JWT Austerity Index helps brands navigate this altered landscape.
Grey Pound : Over-60s : Over 60s
Cannes Lions 2013 Report: Part 1

Big Ideas

Cannes Lions 2013 Report: Part 1

Cannes – When rapper Sean ‘Diddy’ Combs appeared at the world’s most prestigious advertising festival last week to discuss his new music platf...
Advertising : Dove : IBM
World Retail Congress 2012: store format trends

Big Ideas

World Retail Congress 2012: store format trends

London – Retailers are embracing omni-channel and this will have a significant impact on store formats, as retail footprints and environments ...
Interactive : WRC : House Of Fraser
Future Five: Sustainability

Micro Trends

Future Five: Sustainability

As part of our Future Five 2024 report, we explore three directions brands and business should heed as we strive for a more sustainable future.
Sustainability : Technology : Fashion
Ascetic Luxurians

Communities

Ascetic Luxurians

High-minded individuals seeking meaning and fulfilment, Ascetic Luxurians are a privileged set who shun the brand fetishisation and buy-it-all thin...
London : Sydney : New York
Men's Grooming Market

Markets

Men's Grooming Market

Men’s grooming is where the big growth is to be found. Smart beauty brands are targeting a sector that has continued to out-perform the women’s bea...
China : Prestige : Gadgets
Diet Hackers

Communities

Diet Hackers

Consumers entering a post-functional relationship with food and drink are seeking to build resilience and find balance.
Communities : Food And Drink
The Tomorrow Store

Macro Trends

The Tomorrow Store

When everyone can get everything online, and can buy from your competitors even when they’re in your store, how can you make sure your customers ke...
Retail : Store Of Tomorrow : Future Store
Ubiquitous Gaming Culture

Macro Trends

Ubiquitous Gaming Culture

Buying shoes? There’s a game for that. Visiting a gallery? There’s a game for that. Want to lose weight, stop smoking, learn to speak a foreign lan...
Gaming : UGC : Gamification
Six Luxury Brands Building Loyalty with NFTs

Big Ideas

Six Luxury Brands Building Loyalty with NFTs

Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...
Luxury : Fashion : NFTs
Automotive Advertising Futures

Markets

Automotive Advertising Futures

From standard grey to mint green, cars and commercials are turning colourful as brands explore vibrant hues, nostalgia and future-forward designs t...
Automotive : Electric Vehicle : Advertising
Futures 100 Innovators: May

Futures 100

Futures 100 Innovators: May

In the sixth longlist of our 2023 Futures 100 Innovators, we reveal The Future Laboratory’s chosen innovators and change-makers who are set to disr...
Design : Food & Drink : Retail
Milan Salone 2015: Part 1

Design Directions

Milan Salone 2015: Part 1

Designers at this year’s Salone Internazionale del Mobile explored the potential of haptic interaction with new surfaces and textures, and challe...
Milan Salone 2015 : Haptic Experiences : Storytelling
Maiko Gubler: Visual artist and digital sculptor

Design Directions

Maiko Gubler: Visual artist and digital sculptor

Switzerland-born Maiko Gubler studied visual communication and digital media at The Berlin University of the Arts. Based in Berlin, she worked as...
Maiko Gubler : Visual Artist : Digital Sculptor
Hauntology

Design Directions

Hauntology

People are fleeing the storm clouds of recession, concerned about wasted resources and environmental catastrophe. In response, they are remembering...
Folk : Nostalgia : Ritual
New Designers

Big Ideas

New Designers

Textile innovations reigned at the New Designers show in Islington, London, this year, while product and industrial design solutions paled into the...
London : Homemade : Experiemental
Beyond Retail

Macro Trends

Beyond Retail

Over the past 10 years, we have seen the growth of online retail and the pop-up store. The coming decade will see them evolve into new immersive sp...
Value-nomics : Pop-up : Experience
Weight Loss Market Futures

Markets

Weight Loss Market Futures

As semaglutide injections and pills become the new normal, the weight loss market is entering a new era in which appetite suppressant treatments, d...
Weight Loss : Ozempic : Wearable Tech
Modern Marriage

Big Ideas

Modern Marriage

The US wedding industry is aligning with the values of Gen Z and Millennials in relation to key issues of affordability, mental health advocacy, su...
Marriage : Sustainability : Youth
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