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Big Ideas
Five Future Paths for Metaverse Beauty
Shifting focus from e-commerce to experience marketing, beauty firms are seizing upon the metaverse to educate, experiment and boost interaction.
Beauty
:
Wellness
:
Metaverse
Markets
Consumer Surveillance Market
Originally created as a means for retailers to generate targeted ads, consumer surveillance has evolved into a lucrative eco-system to analyse beha...
Retail
:
Data
:
Surveillance
Markets
Sustainability Market
Business is adopting a Whole-system Thinking approach that replaces the ruthless pursuit of profit with a tripartite system that gives equal weight...
Whole System Thinking
:
Sustainability Futures
:
The Immortal Brand
Design Directions
High Anarchy
Luxury retailers are embracing the idea of backlash by using analogue and anarchic visual techniques to deconstruct branded imagery.
Backlash Culture
:
Marketing
:
Collage
Big Ideas
London Design Festival 2015: Review
This year’s London Design Festival saw many exhibitors scaling down. Yet, despite its smaller scope, the festival succeeded in highlighting new a...
V&A Museum
:
Faye Toogood
:
Sustainable Design
Big Ideas
Stockholm Furniture Fair and Design Week 2015
Guest of honour Ilse Crawford opened the 2015 Stockholm Furniture Fair in front of a display of questions, such as what is design? and what is valu...
Furniture
:
Colour
:
Textiles
Design Directions
Soft Psychedelic
Designers are channelling the cues of the 1970s into a new aesthetic that is dream-like, joyful and poetically erotic
Graphic Design
:
Missoni
:
Futurist Montage
Design Directions
Möbius Design Studio: Visual Communication
As part of a new wave of design talent across the Middle East and North Africa (MENA) region, the all-female Möbius Design Studio is paving the w...
Dubai
:
MENA
:
Graphic Design
Design Directions
Secret Cinema
Secret Cinema is not much of a secret these days. For its latest show, Back to the Future, the company ramped up its pre-event offer, immersin...
Secret Cinema
:
Back To The Future
:
London
Big Ideas
Luxe Pack Monaco 2013: Overview
The show, in its 26th year, attracted about 400 exhibitors from a wide range of sectors, including fragrances, cosmetics, wines and spirits, and fi...
Sustainable
:
Beverages
:
Sensory Splurge
Markets
Ageless Tech
As Baby Boomers reach retirement, the technology industry is racing to accommodate their needs. From medication sensors to brain training apps, new...
Apps
:
Audicus
:
AARP
Markets
Brand register 09/10
Despite the talk of ethics in brands, the recession has pushed an overwhelming number of consumers back to thinking about their wallet first, accor...
Brand Personality Register
:
Value For Money
:
Conscious Shopping
Viewpoints
Noshtalgia: why classic tastes are driving food innovation
From alternative ingredients to monthly delivery drops, the quest for comfort, childhood flavours and convenience is bringing new products to diner...
Food
:
Customer Experience
:
Mood
Micro Trends
Peer Platforms
A trust deficit between shoppers and brands is driving the rise of community-led platforms where purchasing tips and style advice are openly shared.
Retail
:
E-commerce
:
Peer To Peer
Micro Trends
Inclusive Nomadism
Remote and co-working is becoming more inclusive, driven by initiatives focused on community, access and career development.
Technology
:
Workplace
:
Travel
Micro Trends
Accessible Gaming
While the mainstream gaming industry has long ignored disabled people, a host of new technologies are enabling brands to adapt to their every need.
Gaming
:
Entertainment
:
Accessibility
Viewpoints
Lyne Zein on luxury for the gender-fluid consumer
The founder and creative director of Paris-based, non-binary store L’Insane on the future luxury consumer, new communities and why the physical sto...
Luxury
:
Youth
:
Retail
Viewpoints
Why mid-air haptics will transform how we interact
Anders Hakfelt, vice-president of product and marketing at Ultrahaptics, explains how digital touch will revolutionise our interaction with product...
Technology
:
Augmented Reality
:
Virtual Reality
Micro Trends
Climate-positive Foods
Restaurants and food brands are turning their carbon-offsetting efforts into educational and marketing campaigns that flaunt their sustainability c...
Food
:
Uprooted Diets
:
Sustainability
Big Ideas
Four ways Generation Z are transforming Instagram
From finstas to meme therapy, Generation Z are turning away from selfies and using Instagram to learn, debate, support and forge new friendships.
Youth
:
Social Media
:
Instagram
Big Ideas
A modelling agency that champions people with disabilities
Laura Johnson and Zoe Proctor, co-founders of Zebedee Management, on their mission to increase the representation of people with disabilities in th...
Fashion
:
Retail
:
Inclusivity
Big Ideas
Wearables of the future could be made of biosmart materials
Puma’s global director of innovation Charles Johnson on the brand’s recent collaboration with MIT Design Lab and how biodesign could be used to upg...
Puma
:
Wellbeing
:
Biodesign
Big Ideas
The material revolution at Milan's Salone 2018
From sound-emitting glass to food as an interface, Salone del Mobile 2018 showcased a host of new material innovations that could shape the future ...
Material
:
Biotechnology
:
Packaging
Big Ideas
How new media platforms are creating content that speaks to Generation Z
Now the largest media audience segment, according to Nielsen, Generation Z are looking for socially conscious, interactive media platforms to engag...
Youth
:
Media
:
Digital
Big Ideas
Why fashion magazines need to change
Katy Lassen and Simone Konu, founders of London-based digital platform Also Journal, on challenging current beauty ideals and their ambition to be ...
Fashion
:
Apparel
:
Female Futures
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