LS:N Global

Daily Signals

A technology retail space for digital respite

Tablet brand reMarkable is offering consumers a space for stillness and reflection as an antidote to digitised living.

Retail : Enlightened States : Experiential Spaces

Viewpoints

Transparency means business in the Covid age

Covid-19 brings an opportunity for brands to radicalise a generation of recycling moderates into consumers that demand transparency from retail bra...

Packaging : Retail : Sustainability

Viewpoints

Covid-19 has brought chaos – and vast new possibilities

With existing systems crumbling, businesses will need to quickly recalibrate, using fear as a positive catalyst to create future-fit strategies.

Retail : Society : Covid-19

Viewpoints

AI has a dirty secret: its carbon footprint

Technology brands serious about sustainability must consider the environmental impact of incessant digital development.

Technology : Artificial Intelligence : Sustainability

Viewpoints

The new rules of affluent Chinese travel

With 100m new outbound Chinese tourists forecast in the next decade, travel brands will witness a seismic shift in their quest for experiences and ...

China : Travel : Hospitality

Viewpoints

How gaming is building future workplace skills

Javier Chan Ruiz, CEO of Processim Labs, on how customised gaming simulations will help to sharpen skills in the future workforce.

Workplace : Education : Gaming

Big Ideas

With RFID tags, biohacking could become less invasive

Tim Cannon, CEO of Livestock Labs, explains how brands can allay fears over biohacking technologies and deliver products with tangible health benef...

Health : Wellness : Far Futures

Big Ideas

Data is not as neutral as it seems

Sound artist and researcher of critical data analytics Wesley Goatley discusses the importance of democratising data to better serve those who are ...

Sustainability : Data : Placemaking

Micro Trends

Elite Athletes

New elite training camps are catering for aspiring amateur athletes who want to invest in self-improvement to an Olympic level.

Luxury : Travel : Wellness

Viewpoints

Why we need to stop using the term Girl Boss

How the ‘pinkification’ of entrepreneurship is damaging women in the workplace.

Workplace : Equality : Entrepreneurship

Micro Trends

Seeing Sound

Podcasts are adapting to a visual-first culture.

Podcasts : Transmedia Futures : Audio

Daily Signals

Mutual exchange

Ethiopia – Camper has teamed up with the Ethical Fashion Initiative to create a range of shoes made entirely by local artisans.

Camper : Ethical Fashion Initiative : Whole System Thinking

Micro Trends

The New Letter

Publishers are rethinking newsletters to keep younger audiences engaged.

Newsletters : Email : Opt-in Culture

Micro Trends

The Art of Sipping

The idea of slowly sipping and savouring straight liquor is making a comeback.

Sipsmith : Bacardi : Alcohol

Daily Signals

Space stay

Zurich – The Kameha Grand Zurich hotel invites guests on a journey through the cosmos with its new Space Suite.

Kameha Grand Zurich : Michael Najjir : Space Suite

Daily Signals

Anti-authenticity Marketing: Beyond Borders Network Evening

London – Last night LS:N Global welcomed multidisciplinary creatives to Elder Street for our Design in the Age of Anti-authenticity Network Evening.

Anti-authenticity Marketing : Communication : Beyond Borders

Viewpoints

Ana Andjelic: Is the future of luxury about technology or tradition?

Modern luxury is deeply, inherently and organically intertwined with digital technology, says luxury analyst Ana Andjelic

Apple : Lanvin : Chanel

Micro Trends

Mimicry Marketing

Marketers are mimicking digital behaviour in a bid to capture the attention of those online viewers who see ads as a nuisance to be skipped – or ev...

YouTube : Pre-roll Advertising : D&AD

Daily Signals

Look and see: Studio creates magazine for optician brand

Barcelona – One look at its cover and onFocus appears to be another indie magazine, but a quick look at the content and it becomes clear: this is n...

Perfect Vision : Branded Content : Barcelona

Viewpoints

Bridget Jung: Today’s big ideas are gifts, not possessions

How are advertisers dreaming up big ideas in today’s complex, high-tech media environment?

Creativity : Big Ideas : Co-creation

Daily Signals

Mum knows best: Jaeger celebrates mothers and daughters

London – British clothing brand Jaeger has emphasised how its clothes are timeless and for any generation in its Mothers & Daughters autu...

Jaeger : The Athena Woman : Flat Agers

Micro Trends

Tolkien Tipples

The fantasy boom in pop culture is inspiring the drinks sector, informing the tastes of consumers.

Fantasy : Storytelling : Neo-Tolkienism

Micro Trends

Creative Phygital

In-store digital technology is no longer simply a clever tool for seamlessly managing sales and stock control. Imaginative retailers and designer...

Phy-gital : Technology : Ars Electronica Solutions

Daily Signals

In the pink: Perrier-Jou‘t shows its bright idea

Miami – Perrier-Jouët’s iconic packaging has famously always featured traditional Art Nouveau motifs, but for Design Miami/ 2013 the brand has take...

Art : Wind Data : Wind Speed

Design Directions

Sports Illustrated

The language of fitness and health is changing, and LS:N Global reported on these changing consumer shifts in its Body Temples macrotrend.

Health : Sports : Surfing

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